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Compare Emarsys vs Pardot vs Outgrow vs ActiveCampaign

Emarsys - Marketing Automation Software
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Pardot
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Overview

Description

Emarsys is the marketing automation software that puts the power of measurable, repeatable marketing in the hands of every business. Emarsys provides a fully integrated solution, connected ... Read More

Pardot is a web-based marketing automation software solution that helps businesses of all sizes and across verticals drive leads and revenue growth while reducing costs. Pardot's easy to ... Read More

Entry Level Pricing
  • Not Available
  • Not Available
Free Trial Availability
  • No free trial
  • No free trial
Spotsaas Score

8.8/10

9.4/10

User Ratings
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Software Demo

Demo

Features

Total Features

10 Features

23 Features

Unique Features
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      Pricing

      Pricing Option
          Starting From
          • Not Available
          • Not Available
          Pricing Plans
          • Not Available
          • Not Available

          Other Details

          Organization Types supported
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          Platforms Supported
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          Modes of support
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          API Support
          • Available
          • Available
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          User Reviews

          User Ratings
          Rating Distribution

          Excellent

          261

          Very Good

          132

          Good

          18

          Poor

          6

          Terible

          3

          Excellent

          1659

          Very Good

          1147

          Good

          354

          Poor

          161

          Terible

          105

          Expert's Review generated by AI

          Emarsys consistently stands out as a robust, user-friendly marketing platform that caters to both novice and experienced marketers. Its ease of onboarding, intuitive interface, and extensive ...Read more

          Salesforce Marketing Cloud Account Engagement (formerly Pardot) emerges as a powerful marketing automation tool, particularly well-suited for B2B organizations and those deeply embedded in the ...Read more

          Pros and Cons
          • Intuitive and user-friendly platform, making it accessible for marketers without extensive technical expertise.

          • Advanced automation capabilities streamline workflows and enhance productivity.

          • Excellent customer support with quick responsiveness and helpful Client Success Managers.

          • Robust segmentation and targeting options, enabling advanced personalization and campaign customization.

          • Some users find the multitude of features and capabilities overwhelming without proper guidance.

          • Limited web channel campaign options restrict certain use cases.

          • Comprehensive marketing suite that simplifies automation, lead scoring, segmentation, and campaign execution.

          • Seamless integration with Salesforce CRM, enabling unified pipeline management and better visibility into sales and marketing data.

          • Intuitive drag-and-drop tools for designing landing pages and creating emails without heavy technical expertise.

          • Data-driven insights and robust analytics, enabling businesses to optimize campaigns and make informed decisions.

          • Steep learning curve for beginners, with complex features and a need for technical expertise in some areas like custom branding.

          • Cost-prohibitive for small or mid-sized businesses due to high pricing.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          Customers

          Customers
          Nike

          Nike

          Pizza Hut

          Pizza Hut

          Sky

          Sky

          VMware

          VMware

          Sequoia Financial Group

          Sequoia Financial Group

          ENGIE Cofely

          ENGIE Cofely

          Media and Screenshots

          Screenshots

          4 Screenshots

          Automations

          3 Screenshots

          Videos
          video-0

          2 Videos

          video-0

          3 Videos

          Alternatives

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          Frequently Asked Questions (FAQs)

          Stuck on something? We're here to help with all the questions and answers in one place.

          Neither Emarsys nor Pardot offers a free trial.

          Emarsys is designed for Large Enterprises, Medium Business and Small Business.

          Pardot is designed for Large Enterprises, Medium Business and Small Business.

          Pricing details for both Emarsys and Pardot are unavailable at this time. Contact the respective providers for more information.

          Some top alternatives to Emarsys includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, Braze, Hubspot Marketing Hub, Klaviyo, Selligent, SAS Marketing Automation, MailChimp, Bloomreach Engagement, Adobe Marketo Engage, Zoho Marketing Automation and Contactspot.

          Some top alternatives to Pardot includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, ActiveTrail, EngageBay, Hubspot Marketing Hub, Oracle Eloqua, MailChimp, Salesforce Email Studio, Elite Campaign, Adobe Marketo Engage and Ackwire.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].