Which is better, DOMO or Substly?

DOMO edges out Substly based on user ratings across 813 reviews. That said, the best pick depends on your workflow — Substly may be a stronger fit for specific team sizes or use cases. Review the full comparison to decide.

What are the main differences between DOMO and Substly?

Key differences between DOMO and Substly include feature depth; integration options; pricing structure. Use the Spotsaas comparison table to evaluate each dimension before deciding.

Do both DOMO and Substly offer a Free trial?

Yes, both DOMO and Substly offer a Free Trial.

Who are the typical users of DOMO?

DOMO is designed for Large Enterprises, Medium Business, Small Business.

Who are the typical users of Substly?

Substly is designed for Large Enterprises, Medium Business, Small Business.

What is the starting price of DOMO and Substly?

Pricing details for both DOMO and Substly are unavailable.

What are the best alternatives to DOMO?

Some top alternatives to DOMO include Alteryx, Entrinsik Informer, Tableau, Looker, Microsoft Power BI.

What are the best alternatives to Substly?

Some top alternatives to Substly include SimpleKPI, EZlytix, Zendesk Explore, Waytobi, Easy Insight.

DOMO vs Substly Comparison

Last updated: May 19, 2026

DOMO

4.3(813 reviews)

Starting at Contact for pricing

Free Trial
Large Enterprises
Medium Business

DOMO is a business intelligence software solution for organisations that need data in order to make decisions, DOMO gives all the information needed whether looking at sales, service or manufacturing data, DOMO can provi…

View Pricing Read Reviews

Substly

Starting at Contact for pricing

Free Trial
Large Enterprises
Medium Business

Substly enables businesses to get in-depth analysis on customers and subscriptions. It has a variety of business plans to fit many unique analytics needs. Its product includes tools to dataset relationship mapping, cohor…

View Pricing Read Reviews

DOMO leads on user satisfaction with a 4.3-star rating across 813 reviews.

DOMO vs Substly — at a glance

Feature	DOMO	Substly
Rating	4.3 / 5	—
Reviews	813	—
Starting price	Contact for pricing	Contact for pricing
Free trial	Yes	Yes
Free version	No	No
Best for	Large Enterprises, Medium Business, Small Business	Large Enterprises, Medium Business, Small Business
Category	Business Intelligence Software	Business Intelligence Software
Platforms	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS	SaaS/Web/Cloud
API	Available	—
Support modes	24/7 (Live rep), Business Hours, Online	Online
Certifications	SOC 2, HIPAA, GDPR, ISO 27001	—
Data residency	Global	US

Key differences between DOMO and Substly

Deployment: DOMO supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Substly supports SaaS/Web/Cloud.

DOMO vs Substly — find the better fit before you commit.

Which tool fits your team best

Which is actually cheaper for your team size

Where each product wins, per real buyers

Most Business Intelligence Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Biggest differences

Features

Pricing

Buying details

Security

Buyer feedback

Integrations

Product tour

Other options

	DOMO (211) Talk to an expert Talk to an expert	Substly Talk to an expert Talk to an expert

Biggest differences

Affiliate Disclosure

Start here before you go deeper into features.

DOMO

Best for medium to large businesses needing intuitive self-service BI and ETL.

Choose if

You require powerful, code-free data transformation with Magic ETL.
Your team includes non-technical decision makers needing easy data exploration.
You want flexible BI dashboards covering sales, service, and manufacturing data.

Consider alternatives if

You need extensive out-of-the-box advanced connectors beyond the limited Marketplace.
Your users are new and lack access to strong onboarding or support resources.

Substly

Best for e-commerce businesses needing detailed subscription revenue analytics.

Choose if

You require advanced cohort and delta analysis for subscription data.
You want fast insights to identify hidden revenue and upgrade opportunities.
You are a small to medium e-commerce business managing recurring revenue.

Consider alternatives if

Your business model is not based on subscriptions or recurring revenue.
You need transparent pricing and extensive user reviews before committing.

DOMO: Best for medium to large businesses needing intuitive self-service BI and ETL. Substly: Best for e-commerce businesses needing detailed subscription revenue analytics.

Description	DOMO is a business intelligence software solution for organisations that need data in order to make decisions, DOMO gives all the information needed whether looking at sales, service or ... Read More about DOMO	Substly enables businesses to get in-depth analysis on customers and subscriptions. It has a variety of business plans to fit many unique analytics needs. Its product includes tools to ... Read More about Substly
Free Trial Availability	Free Trial available	Get Free Trial
Spotsaas Score What's this? ↗	9.4/10	Not Available
User Ratings Based on verified Spotsaas reviews	4.3 (813)
Best Company Size	Medium BusinessLarge Enterprises	Small BusinessMedium Business
	Get pricing help	Get pricing help

Software Demo

Demo		Substly has not given any software demo yet If you're the owner of this profile, add your demo.Contact us

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do DOMO and Substly Compare on Features?

Total Features	10 Features	0 Features
Unique Features	No unique features	No features
	Get Quote	Get Quote

Compare DOMO and Substly on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option
Pricing Plans	Not Available	Not Available
Pricing Page	Pricing information not available
	View detailed pricing	View detailed pricing

Other Details

Organization Types supported	Medium Business Freelancers Large Enterprises Small Business Individuals	Medium Business Freelancers Large Enterprises Small Business Individuals
Platforms Supported	Mobile - Android Browser Based (Cloud) Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Mobile - Android Browser Based (Cloud) Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Not Available
	Get help choosing	Get help choosing

Security & Compliance

Certifications, data handling, and security controls for IT and compliance evaluators.

SOC 2	✓ Yes	—
HIPAA	✓ Yes	✗ No
GDPR	✓ Yes	—
ISO 27001	✓ Yes	—
Single Sign-On (SSO)	✓ Yes	—
Multi-Factor Auth (MFA)	✓ Yes	—
Data Encryption	✓ Yes	—
Audit Logs	✓ Yes	—
Data Residency	🌐 Global	🇺🇸 US

DOMO User Reviews & Rating Comparison

User Ratings	4.3 (based on 813 reviews)	No reviews available for the product
Rating Distribution	135 64 10 1 1	No reviews available for this product
Spotsaas Editor’s POV generated by AI	Buyer sentiment Overall positive sentiment highlights DOMO's ease of use and powerful ETL capabilities, tempered by concerns about complexity for new users and limited marketplace options. What buyers like Ease of use Powerful ETL and data transformation Effective data visualization Common complaints Complexity for newcomers Limited marketplace connectors	Buyer sentiment No user reviews or ratings available to summarize buyer sentiment. What buyers like In-depth customer analysis Cohort and delta analysis tools Quick revenue insights Common complaints Limited features for non-e-commerce Can be expensive for startups Requires data input for accuracy
Pros and Cons	Intuitive self-service BI features suitable for non-technical users Powerful Magic ETL for efficient data transformation from multiple sources Data visualization that simplifies complex data for actionable insights Complexity and customization can be challenging for newcomers without adequate support Limited advanced functionalities and connectors available in the Marketplace	In-depth customer and subscription analytics Fast insights into hidden revenues and upgrade opportunities Variety of business plans tailored to unique analytics needs Lack of publicly available pricing information No available user ratings or reviews to assess performance
Positive Reviews	No reviews available for the product	No reviews available for the product
	Read reviews

List of Customers

Customers	Comcast BBVA Unilever	No Customers information available.

Media and Screenshots

Screenshots	5 Screenshots	4 Screenshots
Videos	4 Videos	No videos available.

Top Alternatives to DOMO and Substly in 2026

Alternatives	Alteryx 4.4 Entrinsik Informer 4.7 Tableau 4.4	SimpleKPI 5 EZlytix 4.7 Zendesk Explore 3.6

Frequently asked questions

Which is better, DOMO or Substly?: DOMO edges out the other on user ratings (4.3 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
Do DOMO and Substly offer a free trial?: Yes, both DOMO and Substly offer a free trial.
What is the starting price of DOMO vs Substly?: DOMO starts at Contact for pricing. Substly starts at Contact for pricing.
What are the top alternatives to DOMO?: Top alternatives to DOMO include Alteryx, Entrinsik Informer, Tableau, Looker, Microsoft Power BI.
What are the top alternatives to Substly?: Top alternatives to Substly include SimpleKPI, EZlytix, Zendesk Explore, Waytobi, Easy Insight.

DOMO vs Substly Comparison

DOMO

Substly

DOMO vs Substly — at a glance

Key differences between DOMO and Substly

DOMO vs Substly — find the better fit before you commit.

DOMO

Substly

Biggest differences

Description

Free Trial Availability

Spotsaas Score

User Ratings

Best Company Size

Software Demo

Demo

Get shortlist help from a software advisor

How do DOMO and Substly Compare on Features?

Compare DOMO and Substly on pricing

Other Details

Organization Types supported

Platforms Supported

Modes of support

API Support

Security & Compliance

DOMO User Reviews & Rating Comparison

List of Customers

Customers

Media and Screenshots

Screenshots

Videos

Top Alternatives to DOMO and Substly in 2026

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Frequently asked questions