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Constant Contact vs Supermetrics Comparison

Last updated:

Constant Contact

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

Constant Contact is a comprehensive email marketing platform that helps small businesses manage email marketing and social media promotions. With time-saving tools to help you find your customers and easily communicate w…

Supermetrics

4.1(221 reviews)

Starting at $69 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google Ads, and social media channels…

Supermetrics leads on user satisfaction with a 4.1-star rating across 221 reviews.

Constant Contact vs Supermetrics — at a glance

FeatureConstant ContactSupermetrics
Rating4.1 / 5
Reviews221
Starting priceContact for pricing$69 /User/Month
Free trial Yes Yes
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryEmail Marketing SoftwareMarketing Analytics Software
Integrations1+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Installed - Windows, Installed - Mac
APIAvailableAvailable
Support modesBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, GDPRSOC 2
Data residencyUSGlobal

Key differences between Constant Contact and Supermetrics

  • Pricing: Supermetrics starts at $69 /User/Month. Constant Contact pricing is not publicly listed.
  • Deployment: Constant Contact supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Supermetrics supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac.

Constant Contact vs Supermetrics — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Email Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Constant Contact
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Supermetrics - New SaaS Software
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Biggest differences

Start here before you go deeper into features.

Constant Contact

Best for small to mid-sized businesses needing simple, effective email marketing.

Choose if
  • You are a small business or nonprofit with up to 500 employees seeking easy email marketing setup.
  • You want a user-friendly platform with customizable templates and A/B testing for campaigns.
  • You need real-time analytics to monitor and optimize email marketing performance quickly.
Consider alternatives if
  • Your organization is a large enterprise requiring complex multi-channel marketing and advanced automation.
  • You need deep CRM integrations and sophisticated marketing automation beyond basic email features.

Supermetrics

Best for

Large Enterprises, Medium Business, Small Business

Constant Contact typically suits Large Enterprises and Medium Business. Supermetrics tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Constant Contact is a comprehensive email marketing platform that helps small businesses manage email marketing and social media promotions. With time-saving tools to help you find your ... Read More about Constant Contact

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google ... Read More about Supermetrics

Entry Level Pricing

  • Not Available
  • Starts from $69 , Billed Yearly

Free Trial Availability

SpotScore

What's this? ↗

9.6/10

Not Available

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-50 employees51-500 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Constant Contact

  • User-Friendly Interface: With Constant Contact, even those who aren't tech-savvy can easily work through the platform. Managers and administrators will appreciate how quickly their teams can get up to speed and start creating effective email campaigns.
  • Email Marketing Tools: This platform offers a reliable suite of features, including customizable templates, list segmentation, and A/B testing. Executives can use these tools to optimize campaign performance and drive higher engagement rates.
  • Real-Time Analytics: Constant Contact provides detailed reporting that tracks open rates, click-through rates, and conversions. This lets you make informed decisions based on real data, keeping your marketing strategies aligned with business goals.
Best fit

Best fit

Constant Contact

  • 1 to 500 employees
  • Marketing Technology (Martech), Nonprofits, Retail, E-commerce, and Event Management
  • Marketing Managers, Small Business Owners, Nonprofit Fundraising Coordinators, and Event Planners
Watchouts

Reasons buyers look elsewhere

Constant Contact

  • Lacks advanced automation for segmentation and targeted campaigns — teams needing sophisticated marketing workflows often switch to Klaviyo or HubSpot
  • Pricing scales quickly with list size — smaller budgets typically move to Mailchimp or ConvertKit for lower per-contact costs
  • Missing integrations with niche tools — companies in specific verticals (e.g., e-commerce, SaaS) add Klaviyo or Klaviyo for category-specific features

Software Demo

Demo

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Step 1 of 4

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How do Constant Contact and Supermetrics Compare on Features?

Total Features

26 Features

4 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare Constant Contact and Supermetrics on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • Not Available
      • $69 , Billed Yearly

      Pricing Plans

      • Not Available
      • Hobby (Google Sheets)

        • Number of Reports : Unlimited

        • Number of License Users : 1

        • Data Sources : Google Analytics

        Show more +

      • Pro (Google Sheets)

        • Includes features of Hobby plan, plus

        • Data sources : All (excluding Adobe Analytics, Adform, Google Ad Manager, Google Campaign Manager, Google Display and Video 360, Google Search Ads 360, HubSpot Professional and Enterprise)

        • Scheduled refresh : Daily, Weekly, Monthly

        Show more +

      • Super Pro (Google Sheets)

        • Includes features of Pro plan, plus

        • Data sources : All (excluding HubSpot Professional and Enterprise)

        • Scheduled Refresh : Hourly

        Show more +

      • Browse all pricing plans

      Pricing Page

      Constant Contact pricing
      Supermetrics pricing

      Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes
      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes

      Single Sign-On (SSO)

      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes

      Data Residency

      🇺🇸 US
      🌐 Global

      Constant Contact User Reviews & Rating Comparison

      User Ratings

      No reviews available for the product

      Rating Distribution

      No reviews available for this product

      460

      211

      21

      6

      13

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyers appreciate Constant Contact for its ease of use and solid email marketing features but note limitations for larger or more complex marketing needs.

      What buyers like

      • Ease of use
      • Comprehensive email marketing tools
      • Real-time analytics

      Common complaints

      • Limited advanced automation
      • Pricing transparency

      Buyer sentiment

      Buyer sentiment is positive across 711 reviews, with strong overall satisfaction.

      What buyers like

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.
      • A wide variety of connectors lets users combine many data sources in one place.
      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      Common complaints

      • Many reviewers find the pricing high, especially for sole traders or small users.
      • Some report occasional bugs, instability or needing to reconnect data sources.
      • A few note limits on the number of connections or datasources.

      Pros and Cons

      • User-friendly interface enabling quick onboarding for non-technical users

      • Comprehensive email marketing features including customizable templates and A/B testing

      • Real-time analytics providing actionable insights on campaign performance

      • Limited suitability for very large enterprises or highly complex marketing workflows

      • Potential lack of advanced automation features compared to enterprise-grade platforms

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.

      • A wide variety of connectors lets users combine many data sources in one place.

      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      • Many reviewers find the pricing high, especially for sole traders or small users.

      • Some report occasional bugs, instability or needing to reconnect data sources.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Used Constant Contact or Supermetrics? Tell buyers what actually differs.

      Integrations

      Integration with other apps

      No Integration information available.

      List of Customers

      Customers

      Mathnasium

      Mathnasium

      KW

      KW

      The UPS Store

      The UPS Store

      No Customers information available.

      Media and Screenshots

      Screenshots

      Create Custom Landing Page

      7 Screenshots

      Supermetrics API screenshot

      8 Screenshots

      Videos

      video-0

      4 Videos

      video-0

      5 Videos

      Top Alternatives to Constant Contact and Supermetrics in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Constant Contact or Supermetrics?
      Supermetrics edges out the other on user ratings (4.1 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Constant Contact and Supermetrics offer a free trial?
      Yes, both Constant Contact and Supermetrics offer a free trial.
      What is the starting price of Constant Contact vs Supermetrics?
      Constant Contact starts at Contact for pricing. Supermetrics starts at $69 /User/Month.
      What are the top alternatives to Constant Contact?
      Top alternatives to Constant Contact include Campaigner, Moosend, SMTP, FreshMail, AWeber.
      What are the top alternatives to Supermetrics?
      Top alternatives to Supermetrics include Searchmetrics, Shortlist Metrics, Mainmetrics, Datorama, Adverity.