Supermetrics Reviews in July 2025: User Ratings, Pros & Cons

"Very usefull products"

What do you like best about Supermetrics? They offer excellent and well-documented products containing some valuable time-saving features. What do you dislike about Supermetrics? Tech support is a little lacking. Also, some partners may impose unnecessary limitations when interacting with Supermetrics tools. What problems is Supermetrics solving and how is that benefiting you? I connect a diverse array of data sources to my dashboards and google sheets.

"A reliable and flexible Service"

What do you like best about Supermetrics? I like the fact that I customize the data before entering it into my sheets, apply filters and then create automatics reports for clients and internal teams. What do you dislike about Supermetrics? The service is not intuitive and requires some introductory training period. What problems is Supermetrics solving and how is that benefiting you? We have automated ad spending reports and client reports

"The most flexible solution for extracting data for all of your media platforms"

What do you like best about Supermetrics? The number of advertising platforms available and the continued addition of new ones. What do you dislike about Supermetrics? Support can be a little slow but the answers provided are always helpful. What problems is Supermetrics solving and how is that benefiting you? Automation of data is key in reporting efficiency.

"Happy customer!"

What do you like best about Supermetrics? I mostly use it with Google Sheets. After starting using Supermetrics for the marketing dashboard we’ve saved so much time each week. Before Supermetrics I adjusted to copy and past metrics for Facebook, Google, and more. What do you dislike about Supermetrics? The new pricing model is pretty expensive, especially for smaller companies. This make it so that we only use it for our most often used services, and not smaller like Snapchat and TikTok. ...

"Happy customer!"

What do you like best about Supermetrics? I mostly use it with Google Sheets. After starting using Supermetrics for the marketing dashboard we’ve saved so much time each week. Before Supermetrics I adjusted to copy and past metrics for Facebook, Google, and more. What do you dislike about Supermetrics? The new pricing model is pretty expensive, especially for smaller companies. This make it so that we only use it for our most often used services, and not smaller like Snapchat and TikTok. ...

"Supermetrics is an essential tool..."

What do you like best about Supermetrics? The essential tool for online media analysts. Get all our metrics in one place to cross data and do more accurate analysis. The easiest way to get metrics from almost all channels in one place. A perfect partner to Google Sheets or Data Studio. What do you dislike about Supermetrics? Each integration is licensed separately. What problems is Supermetrics solving and how is that benefiting you? Data aggregation across a multitude of different channels ...

"Best automation tool for reporting"

What do you like best about Supermetrics? This tool is easy to use and very intuitive. It will allow you to create automated reports on all your paid media channels and refresh them every day What do you dislike about Supermetrics? When a new platform arises, it usually takes some time until the connector is available in the platform What problems is Supermetrics solving and how is that benefiting you? - Report automation - Efficiency

"Very straight forward reporting automatization tool"

What do you like best about Supermetrics? Being able to create reports for multiple accounts for one single connector without having to create one report for each account. Only this feature makes the tool totally worth it. What do you dislike about Supermetrics? It does have some bugs and it takes a lot of time to get them fixed. Recommendations to others considering Supermetrics: It is a great tool for all marketing reporting purposes, it does have some limitations in some connectors ...

"Very straight forward reporting automatization tool"

What do you like best about Supermetrics? Being able to create reports for multiple accounts for one single connector without having to create one report for each account. Only this feature makes the tool totally worth it. What do you dislike about Supermetrics? It does have some bugs and it takes a lot of time to get them fixed. Recommendations to others considering Supermetrics: It is a great tool for all marketing reporting purposes, it does have some limitations in some connectors ...

"I have used super metrics for a couple of years"

What do you like best about Supermetrics? Easy to access different analytics data like Google analytics and Facebook What do you dislike about Supermetrics? It can be unstable with data collection especially with GA Recommendations to others considering Supermetrics: Easy and fast to get benifits from the solution What problems is Supermetrics solving and how is that benefiting you? To gather data from different GA account and fab account to one place