Supermetrics Reviews in July 2026: User Ratings, Pros & Cons

"The best in class, with room to improve"

What do you like best about Supermetrics? Compatibility with wide variety of platforms, customizability in terms of queries What do you dislike about Supermetrics? API connections break ofter. Triggers fail to run. Sorting feature often resets (especially with date descending/ascending) What problems is Supermetrics solving and how is that benefiting you? API connections break ofter. Triggers fail to run. Sorting feature often resets (especially with date descending/ascending)

"Best in class solution"

What do you like best about Supermetrics? Supermetrics is one of the better solutions out on the market. We did a pretty thorough review of the solutions for live reporting. We have been using supermetrics now for over 3 years What do you dislike about Supermetrics? It can be a bit slow at times (but seemingly, all of these solutions are a bit slow). It is also not cheap. I also don't like when a company has everything inclusive and then removes things from the package down the track, which ...

"A good tool if you need analytics"

What do you like best about Supermetrics? It was very easy to set up the account initially What do you dislike about Supermetrics? Pricing is a little high, especially for a Canadian company What problems is Supermetrics solving and how is that benefiting you? We've been able to import data from Facebook to Google Data Studio and create customized dashboards to see all of our analytics.

"Paid advertising executive"

What do you like best about Supermetrics? We are using super metrics for the reports from google data studio. It helps us easily to get data from Facebook and google. What do you dislike about Supermetrics? Sometimes data is hard to be imported to the platform. What problems is Supermetrics solving and how is that benefiting you? From the data reporting analysis, it helps us to get data.

"The easiest way to work with data visualisation in google datastudio"

What do you like best about Supermetrics? The broad portfolio of connectors makes it easy for us as a digital marketing agency to funnel reporting for clients with an omnichannel approach. What do you dislike about Supermetrics? Some of the newer connectors are just available through additional purchases after they leave the testing period Recommendations to others considering Supermetrics: Make sure you get the right pricing model for your needs, as they are a little confusing What ...

"Great tool, easy to use"

What do you like best about Supermetrics? Easy to use tool, great for tracking budgets with numerous social channels. Supermetrics has a great variety of social channels that it can integrate/sync with. What do you dislike about Supermetrics? Sometimes the queries break and it takes a while to find out why they have broke or how to fix them. What problems is Supermetrics solving and how is that benefiting you? Tracking overall budgets/spend from various Social channels all in one place.

"Straightforward and easy to use with some shortcomings/unreliability"

What do you like best about Supermetrics? Being able to pull data into google sheets on an automated basis What do you dislike about Supermetrics? Scheduled queries can often fail, especially when the size of the query is significant or if there are many running an once What problems is Supermetrics solving and how is that benefiting you? Automating pacing documents and recurring reporting tables

"Works well for simple automation applications"

What do you like best about Supermetrics? The simplicity of the interface as an add-on makes it a breeze to add data to a google sheet. I use a few of the paid media integrations to automate reports. Besides supermetrics, I've only used funnel. Funnel is much more robust but also waaay more expensive, so for the price, supermetrics is better. What do you dislike about Supermetrics? The interface is small and a bit unwieldy despite its simplicity. Also, adding users is confusing because it ...

"Great tech"

What do you like best about Supermetrics? Supermetrics make it extremely easy to port data over into various platforms for reporting from organic and paid digital platforms. It does this very well, even as platforms make tons of changes. They also have excellent customer service! What do you dislike about Supermetrics? There are bugs from time to time, and it's not cheap! But I haven't found a cheaper solution that does the job! What problems is Supermetrics solving and how is that ...

"Sometimes unable to get query metrics such as the cost and reach together which can be annoying"

What do you like best about Supermetrics? Reliable most of the time, gives prompt updates if there's any issues. What do you dislike about Supermetrics? I don't like that the toolbar loading is so slow when I'm hovering over data Recommendations to others considering Supermetrics: Just get it I don't think there's an alternative for this convenience and scale What problems is Supermetrics solving and how is that benefiting you? Need to create dashboards and reports for clients