Supermetrics Reviews in June 2025: User Ratings, Pros & Cons

"Invaluable tool for agencies"

What do you like best about Supermetrics? Supermetrics is amazing for automating reporting and analysis in digital advertising. You can use it to build and maintain datasets to power data studio and other dashboards, or for one-off analysis. What do you dislike about Supermetrics? Support can take a long time to fix issues. I've had some tickets that haven't been resolved in years due to dev resources being committed to other areas (and I'm an enterprise user). What problems is Supermetrics ...

"Supermetrics is an amazing connector for all my Google Data Studio needs."

What do you like best about Supermetrics? I love the connectors they have for Google Data Studio integration. It allows me to blend data seamlessly with other platforms and clearly understand how my marketing is performing. What do you dislike about Supermetrics? It only allows me to have 10 connectors per data source and I have more clients than that so I wish I could add more on to my basic plan. What problems is Supermetrics solving and how is that benefiting you? They are allowing me to ...

"Excellent data connector with a decent selection of integrations"

What do you like best about Supermetrics? How much time I save through automating reporting via Google Data Studio What do you dislike about Supermetrics? Covers pretty much all the data sources I require What problems is Supermetrics solving and how is that benefiting you? Reporting automation has saved us close to 2-3 hours a day. Means we spend more analysing and less managing data

"Mostly positive. Had a few minor issues with the connections breaking and having to be redone on GDS"

What do you like best about Supermetrics? Fast way to pull and aggregate data across channels What do you dislike about Supermetrics? When a connection breaks, it can take a lot of time to figure out what went wrong and get it fixed What problems is Supermetrics solving and how is that benefiting you? Reporting can be very time consuming and not reliable if you're putting all data in by hand. Supermetrics makes it easy and more reliable.

"Leader in connectors"

What do you like best about Supermetrics? The personalization of the offer. The density of data. What do you dislike about Supermetrics? A little bit for tech experts. Missing some connectors What problems is Supermetrics solving and how is that benefiting you? Connect all my marketig channels to Google data studio

"Good tool to pull marketing metrics from multiple sources in 1 place. have been using this for years"

What do you like best about Supermetrics? The tool itself. keep it the good work, supermetrics! What do you dislike about Supermetrics? Probably the relatively high cost aspect What problems is Supermetrics solving and how is that benefiting you? Good tool to pull marketing metrics from multiple sources in 1 place. have been using this for years

"Try Supermetrics if you don't have a data team at your disposal (or even if you do)"

What do you like best about Supermetrics? The best thing about Supermetrics is the easiness one can acquire and merge data across different platforms and databases. You'll have access to almost every metric/dimension a data source can provide, being able to schedule reports and even filter the data before importing. Last but not least, Supermetrics integration with Google Sheets makes anyone with basic spreadsheet knowledge a master of data and reporting. What do you dislike about ...

"Inaccurate Shopify Data"

What do you like best about Supermetrics? Ease of use, Reduction of manual work, Range of API's even though sometimes there is limited fields. What do you dislike about Supermetrics? We are a startup company and mainly use Supermetrics for Shopify API. Data is inaccurate when it comes to Daily Total Sales and Returning Orders figures. Tickets have been opened since the start of January 2021 with barely any response whatsoever. What problems is Supermetrics solving and how is that benefiting ...

"Supermetrics Review"

What do you like best about Supermetrics? Supermetrics is the best because it connects our social media accounts and quickly generates comprehensive dashboards and analytics. Additionally, the first application is easy to use if you're interested in data, measurements, and computations. Plus, there's a lot to explore with many different types of graphs that can be designed. Supermetrics is also highly reliable when it comes to connectivity. What do you dislike about ...

"Supermetrics helped me in numerous situations"

What do you like best about Supermetrics? The ease with which we can integrate platforms and extract them. What do you dislike about Supermetrics? Access to the platform is a bit confusing, with a big user limiter. What problems is Supermetrics solving and how is that benefiting you? Supermetrics helps me with all the analysis and data referring to my media channels, without it, I wouldn't be able to extract automatically.