Segment Reviews in May 2025: User Ratings, Pros & Cons

Bringing it all together

What do you like best? We can bring information in from our application and send it out to a variety of sources to track metrics, usage, communications, conversions and more. Instead of littering our code with a dozen javascript libraries, links and other maintenance and loading headaches, we can consolidate it into calls that do what we specifically want. What do you dislike? Most of the integrations don't let you set filters for what events to send through without paying a lot for their ...

Seamless

What do you like best? I can enable and disable integrations with a variety of platforms without having to edit my codebase - it's actually pretty amazing how simple it is. What do you dislike? There is no way to review an integration - it would be cool to be able to say "Segment + Intercom is a great experience, it works as well as integrating directly" or "You lose some flexibility if you integrate through Segment". What business problems are you solving with the product? What benefits ...

Apparently a new user.

What do you like best? Ability to include multiple analytics scripts from single dashboard. Interface is also nice. Debugger is quite handy to check for events in realtime. What do you dislike? Pricing is too high for a startup. If you use it for free you are limited to use one source only. Also, many times i have encountered a problem that segmentjs take forever to load or does not load at all. Recommendations to others considering the product If you can afford it, go for it for ...

My go-to tool for analytics

What do you like best? Quick and easy way to plug any analytics tool into any JavaScript application. My company's marketing people love mixpanel, our devs prefer keen.io, some people are using KISSmetrics, but with segment everybody's happy. What do you dislike? The 2 big problems I've had are that analytics.js doesn't work with react native and that there's no easy way to filter events from segment's UI: if you want certain events to only go to certain sources, you need to implement ...

Perfect for developers who are sick of including 14 conversion scripts

What do you like best? I love that project stakeholders no longer have to come to me to update conversion scripts, also I love that I no longer have to set different events for twitter, facebook, GA conversions! What do you dislike? Nothing really, except that now that I'm not constantly bugged about implementing a different facebook ad script I'm starting to get worried about my company needing me! Recommendations to others considering the product They have a free option that allows for ...

Great for getting analytics data to any service

What do you like best? I think segment is best for early stage companies who want to test out lots of other services... One integration allows you to pipe your data pretty much anywhere you want. It keeps the codebase organized and uncluttered and lets developers focus on building features. They also have some cool features like self hosted data warehouses that can be pretty powerful too. What do you dislike? My only issue with Segment is that it's not really necessary unless you're ...

Segment is indispensable and a game changer

What do you like best? Infinite flexibility. Instead of going to your developer every time you want a new tool installed, Segment can be installed once and new tools can be added as your needs scale. Being able to measure events in analytics tools AND being able to trigger marketing automation workflows from the same events is powerful. Marketing can focus on what happens and fine tuning the funnel without the involvement of too many development resources. What do you dislike? I do wish ...

Awesome tool to integrate with any analytics/crm tools out there

What do you like best? Segment is a great tool to use whenever you are considering tracking anything on your website using third party services. Easy setup, very powerful and reliable. The UI is a pleasure to use and the debugger makes it easier to check if everything is working fine from your side, helps a lot to debug during integration with other platforms. Their are offering a brand new integration with Amazon Redshift or Postgres as Data Warehouse and it looks very promising! What ...