PathFactory Reviews in May 2025: User Ratings, Pros & Cons

"PathFactory for Sales"

What do you like best about PathFactory? PathFactory is a great way to centralize all marketing assets in a location where sales can easily access them, in their email! The insights that PathFactory can provide sales has helped to identify opportunities we may have never known about. Really valuable for our Sales Development and Account Executives! What do you dislike about PathFactory? The G-mail plug in has room for improvement, but given its rather new, I am quite impressed. What ...

"On-demand content experience"

What do you like best? PathFactory allows us to better understand content consumption, not just clicks and downloads, but actual time spent reading content. This is ideal for understanding what content performs well and what needs to be revised. What do you dislike? Integration with HubSpot could be a bit better, it seems like other platforms are preferred over it. Some more types of reports being able to break down performance by country for example. Recommendations to others considering ...

"On-demand content experience"

What do you like best about PathFactory? PathFactory allows us to better understand content consumption, not just clicks and downloads, but actual time spent reading content. This is ideal for understanding what content performs well and what needs to be revised. What do you dislike about PathFactory? Integration with HubSpot could be a bit better, it seems like other platforms are preferred over it. Some more types of reports being able to break down performance by country for ...

"Great experience"

What do you like best? Being able to Share content with customers from events and give them a guided experience. What do you dislike? Login page is hard to get on. Hard to search for content on the site when not putting it in a kit What problems are you solving with the product? What benefits have you realized? Sometimes the site doesn’t work and the side pieces don’t show up. We have been able to see how customers engage with content and what they binge.

"Cool Product, Amazing Service"

What do you like best about PathFactory? The Service! My CSM is always ready to provide me with new recommendations and use cases for their product. She's always on top of any issues or discrepancies in data I'm seeing and quick to get solutions or engineering involved when necessary. What do you dislike about PathFactory? I wish their integrations with some of my other vendors were a bit cleaner. They said they're working on it and I believe them! What problems is PathFactory solving and ...

"Great easy to use platform "

What do you like best? I have always had a great relationship with the contacts at Pathfactory - they have always helped with reporting and training new team members What do you dislike? We have run into issues with integrating the platform with our internal system. We are still currently looking to improve this What problems are you solving with the product? What benefits have you realized? We are using Pathfactory to not only host our clients content but to help measure engagements across ...

"Great easy to use platform "

What do you like best about PathFactory? I have always had a great relationship with the contacts at Pathfactory - they have always helped with reporting and training new team members What do you dislike about PathFactory? We have run into issues with integrating the platform with our internal system. We are still currently looking to improve this What problems is PathFactory solving and how is that benefiting you? We are using Pathfactory to not only host our clients content but to help ...

"Pathfactory enables us to create a cohesive content experience and measure success"

What do you like best about PathFactory? I think the analytics are very comprehensive and insightful. We're also a fan of being able to build content tracks that allow users to binge on out content. Lastly, being able to recommend other content enables us to guide our audience along the buying journey. What do you dislike about PathFactory? I think there are additional content metrics that would be helpful, or more specific filter criteria that would make pulling certain types of reports a ...

"PathFactory allows my team and I to access information in a efficient manner."

What do you like best? Simple to use, Customer support is great, and user interface is easy to navigate What do you dislike? I do not have many dislikes of the program as it works exactly how i need it too. Export reports from Visitor Journeys per session (Session and Asset) could maybe be all in one report. What problems are you solving with the product? What benefits have you realized? It is a lot easier to see the way registrants are moving through the client. I has a great benefit when ...

"Great content engagement tool but could be even better"

What do you like best about PathFactory? I love the ease with which people can binge on content Netflix style and the associated reporting and analytics behind it. What do you dislike about PathFactory? The lack of customisation on look and feel and the difficulty of marrying website functionality with SEO. Recommendations to others considering PathFactory: There is no better solution for content engagement and reporting. It will be even better if they sort out the SEO issues and ...