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9.4

SpotScore

Pardot

Pardot Reviews in October 2026: User Ratings, Pros & Cons

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4.01

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Pardot Reviews & Ratings

4.01

Very Good

Based on 1806 ratings & 3426 reviews

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Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terrible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.

  • Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.

  • Drag-and-drop tools for landing pages and emails work without technical expertise.

  • Analytics and reporting let teams optimize campaigns and track performance.

  • Steep learning curve; custom branding and advanced features require technical expertise.

  • Pricing is prohibitive for small and mid-sized businesses.

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Showing 591-600 out of 3426

A

Anonymous

10/19/18

3.5 out of 5

It's not actually native to SFDC

What do you like best? It's a really simple tool and clear to use, great for a decentralized team... poor for management. It's simple like HubSpot, but the support is nowhere as good as HubSpot's or Marketo's. What do you dislike? It's *not* a native integration. Salesforce bought this tool years ago and jammed it into their ecosystem and are not investing in it quickly enough. I honestly don't care about stupid aesthetics or single-sign-on when things like the Pardot country field ...

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A

Anonymous

10/19/18

4 out of 5

Great way to get new leads!

What do you like best? It is fairly easy to use and a great way to get an eblast out What do you dislike? Has a lot of different areas and sections on there so took me a bit to get the hang of it What business problems are you solving with the product? What benefits have you realized? Getting new leads and new businesses

A

Anonymous

10/19/18

4 out of 5

Great way to get new leads!

What do you like best? It is fairly easy to use and a great way to get an eblast out What do you dislike? Has a lot of different areas and sections on there so took me a bit to get the hang of it What business problems are you solving with the product? What benefits have you realized? Getting new leads and new businesses

A

Anonymous

10/19/18

3.5 out of 5

It's not actually native to SFDC

What do you like best? It's a really simple tool and clear to use, great for a decentralized team... poor for management. It's simple like HubSpot, but the support is nowhere as good as HubSpot's or Marketo's. What do you dislike? It's *not* a native integration. Salesforce bought this tool years ago and jammed it into their ecosystem and are not investing in it quickly enough. I honestly don't care about stupid aesthetics or single-sign-on when things like the Pardot country field ...

Read more

A

Anonymous

10/18/18

1.5 out of 5

Very basic email marketing platform

What do you like best? The ability to build landing pages, automation rules, templates, and have contacts synced with salesforce What do you dislike? Could not build complex email flows or segment off of behavior Recommendations to others considering the product Don’t use it What business problems are you solving with the product? What benefits have you realized? Tried to create personalized automated flows which parrot did not end up having the capability of doing so

A

Anonymous

10/18/18

1.5 out of 5

Very basic email marketing platform

What do you like best? The ability to build landing pages, automation rules, templates, and have contacts synced with salesforce What do you dislike? Could not build complex email flows or segment off of behavior Recommendations to others considering the product Don’t use it What business problems are you solving with the product? What benefits have you realized? Tried to create personalized automated flows which parrot did not end up having the capability of doing so

A

Anonymous

10/17/18

4.5 out of 5

Very Useful Software!!

What do you like best? The ability to track emails and clicks on website makes it user friendly for those who are using it for website purposes or mass emails. What do you dislike? The technical layout of the software makes it difficult to use and requires training. Recommendations to others considering the product Go to classes or watch tutorials online to help you navigate through the software. What business problems are you solving with the product? What benefits have you ...

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A

Anonymous

10/17/18

4.5 out of 5

Very Useful Software!!

What do you like best? The ability to track emails and clicks on website makes it user friendly for those who are using it for website purposes or mass emails. What do you dislike? The technical layout of the software makes it difficult to use and requires training. Recommendations to others considering the product Go to classes or watch tutorials online to help you navigate through the software. What business problems are you solving with the product? What benefits have you ...

Read more

A

Anonymous

10/10/18

4.5 out of 5

I have been importing leads into Pardot in Salesforce for a few weeks now.

What do you like best? We like that it is a user-friendly tool for email marketing. What do you dislike? There is nothing I dislike thus far. I am impressed with the software. What business problems are you solving with the product? What benefits have you realized? We are generating more revenue with this tool as well as taking some guesswork out of finding sales leads.

A

Anonymous

10/10/18

2 out of 5

Different, but getting there

What do you like best? Organization levels. I feel that we can better organize our campaigns here. What do you dislike? It doesn't seem easy to manipulate the templates. Recommendations to others considering the product Use training environments first. Very helpful What business problems are you solving with the product? What benefits have you realized? We are using Pardot in place of constant contact. We are going 100% live at the end of the year.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].