NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

9.4

SpotScore

Pardot

Pardot Reviews in October 2026: User Ratings, Pros & Cons

Powering your marketing success.

4.01

Add to compare

Get Pricing Details

Pardot Reviews & Ratings

4.01

Very Good

Based on 1806 ratings & 3426 reviews

Are you using Pardot?

Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terrible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.

  • Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.

  • Drag-and-drop tools for landing pages and emails work without technical expertise.

  • Analytics and reporting let teams optimize campaigns and track performance.

  • Steep learning curve; custom branding and advanced features require technical expertise.

  • Pricing is prohibitive for small and mid-sized businesses.

Filter results

Sort by :

Relevance
Relevance
Highest-Rated
Lowest-Rated
Least-Recent
Most-Recent

Share this page

Showing 511-520 out of 3426

A

Anonymous

01/07/19

4.5 out of 5

Almost Everything I Need for Email Marketing Initiatives

What do you like best? I like the structure, ease of use, and the variable functionality of the automation software system. I like that I still have access to the full HTML body in their builder software, but also can design visually or with partial HTML/CSS if necessary. I like the statistics we get from sent e-mails. Landing pages are easy to create in Dreamweaver and port over to Pardot. What do you dislike? I don't like that I can't better export contacts' tag, list, etc. ...

Read more

A

Anonymous

01/07/19

4.5 out of 5

Robust program with lots of resources to learn

What do you like best? Yes, Salesforce products can be tough to use. But they're leaders for a reason and there are lots of training resources available. What do you dislike? Sometimes it can be difficult to do a seemingly easy thing in Pardot because the program is so powerful, but there are plenty of guides and tutorials out there that I'm never stuck for more than a few minutes. Recommendations to others considering the product If you need a powerful tool, Pardot is a leading ...

Read more

A

Anonymous

01/07/19

4.5 out of 5

Almost Everything I Need for Email Marketing Initiatives

What do you like best? I like the structure, ease of use, and the variable functionality of the automation software system. I like that I still have access to the full HTML body in their builder software, but also can design visually or with partial HTML/CSS if necessary. I like the statistics we get from sent e-mails. Landing pages are easy to create in Dreamweaver and port over to Pardot. What do you dislike? I don't like that I can't better export contacts' tag, list, etc. ...

Read more

A

Anonymous

01/07/19

4.5 out of 5

Robust program with lots of resources to learn

What do you like best? Yes, Salesforce products can be tough to use. But they're leaders for a reason and there are lots of training resources available. What do you dislike? Sometimes it can be difficult to do a seemingly easy thing in Pardot because the program is so powerful, but there are plenty of guides and tutorials out there that I'm never stuck for more than a few minutes. Recommendations to others considering the product If you need a powerful tool, Pardot is a leading ...

Read more

A

Anonymous

01/03/19

3.5 out of 5

Robust Product

What do you like best? Pardot had grown on me. The depth of the product from marketing automation with forms and dynamic lists to landing pages and emails is really great. The reporting is very easy to understand and generate. What do you dislike? Integration with Salesforce can be tricky at times and the email builder is not very good. What business problems are you solving with the product? What benefits have you realized? Pardot solves many marketing needs, including email ...

Read more

A

Anonymous

01/03/19

1.5 out of 5

Not modern interface...Navigation overhaul required

What do you like best? Pardot lead scoring and standard fields are pretty easy to set up and understand. The integration with salesforce is relatively easy as well. What do you dislike? Pardot has too many counterintuitive ways to accomplish simple tasks and their navigation needs a complete overhaul. Too often you are left saying why can't they just...Pardot was one of the early marketing automation tools and instead of redesigning the whole UI to compete more effectively they just ...

Read more

A

Anonymous

01/03/19

1.5 out of 5

Not modern interface...Navigation overhaul required

What do you like best? Pardot lead scoring and standard fields are pretty easy to set up and understand. The integration with salesforce is relatively easy as well. What do you dislike? Pardot has too many counterintuitive ways to accomplish simple tasks and their navigation needs a complete overhaul. Too often you are left saying why can't they just...Pardot was one of the early marketing automation tools and instead of redesigning the whole UI to compete more effectively they just ...

Read more

A

Anonymous

01/03/19

3.5 out of 5

Robust Product

What do you like best? Pardot had grown on me. The depth of the product from marketing automation with forms and dynamic lists to landing pages and emails is really great. The reporting is very easy to understand and generate. What do you dislike? Integration with Salesforce can be tricky at times and the email builder is not very good. What business problems are you solving with the product? What benefits have you realized? Pardot solves many marketing needs, including email ...

Read more

A

Anonymous

12/27/18

4 out of 5

Pardot, making email campaigns a breeze!

What do you like best? I like the reporting and segmentation lists bets. It's VERY easy to see how each of my email campaigns are doing and even easier to dig deeper into the lists, if I want to. What do you dislike? There are a lot of options within Pardot. I know they all have functionality, but I find it confusing that there are so many level to dive into. Recommendations to others considering the product If you need a system to help with your lead nurturing or email campaigns ...

Read more

A

Anonymous

12/27/18

4 out of 5

Pardot, making email campaigns a breeze!

What do you like best? I like the reporting and segmentation lists bets. It's VERY easy to see how each of my email campaigns are doing and even easier to dig deeper into the lists, if I want to. What do you dislike? There are a lot of options within Pardot. I know they all have functionality, but I find it confusing that there are so many level to dive into. Recommendations to others considering the product If you need a system to help with your lead nurturing or email campaigns ...

Read more

Free vendor scorecard

Evaluate Pardot objectively with the marketing automation software scorecard

A weighted marketing automation software vendor scorecard to score Pardot against your real requirements — not the marketing.

  • Weighted criteria you can edit
  • Score multiple vendors side-by-side
  • Shareable with your buying committee

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].