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9.4

Spot Score

Pardot

Pardot Reviews in July 2026: User Ratings, Pros & Cons

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4.2

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Pardot Reviews & Ratings

4.2

Very Good

Based on 3396 ratings & 3426 reviews

Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.

  • Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.

  • Drag-and-drop tools for landing pages and emails work without technical expertise.

  • Analytics and reporting let teams optimize campaigns and track performance.

  • Steep learning curve; custom branding and advanced features require technical expertise.

  • Pricing is prohibitive for small and mid-sized businesses.

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Showing 401-410 out of 3426

A

Anonymous

02/12/19

5 out of 5

It works as good as it looks

What do you like best? The ease of use and countless options Pardot offers, from automated email campaigns to monitoring your Google Ads. It really does give you the impression that you're in control of all your marketing and business operations. What do you dislike? I would suggest making a "Full Screen" option when creating email templates. Recommendations to others considering the product It will give you the bang for the buck. What business problems are you solving with the ...

Read more

A

Anonymous

02/12/19

5 out of 5

Vital for our sales team

What do you like best? Helps us focus energy on the most viable prospects based on their interactions on our website. What do you dislike? Lots of hidden costs/file size limits/limited help resources. Recommendations to others considering the product increase your allocations for files we can store within it and rules. 50 and 600mb is a joke. What business problems are you solving with the product? What benefits have you realized? Helps our sales team be more efficient.

A

Anonymous

02/12/19

1.5 out of 5

Pardot Needs to Rise to the Level of Salesforce

What do you like best? I like that it's written into the Salesforce contract which makes it easy to be sold to exec managers for approval. What do you dislike? I dislike that it's written into the contract because it's an unfair advantage to other platforms that should be considered. The platform itself doesn't live up to the Salesforce name - it's not flexible - it doesn't allow for great segmentation and it doesn't allow for great nurturing with flexible features that we're used to ...

Read more

A

Anonymous

02/12/19

1.5 out of 5

Pardot Needs to Rise to the Level of Salesforce

What do you like best? I like that it's written into the Salesforce contract which makes it easy to be sold to exec managers for approval. What do you dislike? I dislike that it's written into the contract because it's an unfair advantage to other platforms that should be considered. The platform itself doesn't live up to the Salesforce name - it's not flexible - it doesn't allow for great segmentation and it doesn't allow for great nurturing with flexible features that we're used to ...

Read more

A

Anonymous

02/11/19

3.5 out of 5

Simple and straight forward

What do you like best? Overall Pardot is a good marketing tool. Compared to some more complex systems it is really simple to use and quite easy to setup and implement on your own with the really helpful step by step instructions. It's great because salesforce owns it so if you use the two systems, they are a great pair. My experience with Pardot is primarily along with Salesforce, so that's what my review will cover. What do you dislike? While the integration with salesforce is easy ...

Read more

A

Anonymous

02/11/19

4 out of 5

Pardot is very user friendly!

What do you like best? I love how easy it was to access all my client leads. The format makes it very user friendly and I did enjoy the effortless email system, I was able to add and create emails for customers with ease. What do you dislike? I am not sure if it was the software or something other that was making this happen but I was having to reboot the system frequently. Just a minor blip in the scope of what this system has allowed me to do. What business problems are you ...

Read more

A

Anonymous

02/11/19

4 out of 5

Pardot is very user friendly!

What do you like best? I love how easy it was to access all my client leads. The format makes it very user friendly and I did enjoy the effortless email system, I was able to add and create emails for customers with ease. What do you dislike? I am not sure if it was the software or something other that was making this happen but I was having to reboot the system frequently. Just a minor blip in the scope of what this system has allowed me to do. What business problems are you ...

Read more

A

Anonymous

02/11/19

3.5 out of 5

Simple and straight forward

What do you like best? Overall Pardot is a good marketing tool. Compared to some more complex systems it is really simple to use and quite easy to setup and implement on your own with the really helpful step by step instructions. It's great because salesforce owns it so if you use the two systems, they are a great pair. My experience with Pardot is primarily along with Salesforce, so that's what my review will cover. What do you dislike? While the integration with salesforce is easy ...

Read more

A

Anonymous

02/08/19

3 out of 5

Pardot Review

What do you like best? The amount of data and possibilities with the date is great. We can really optimize our campagnes in just Pardot. Besides data, we are happy with the engagement studio and drip campaigns. What do you dislike? The mail and landingpage editor is not user friendly. You still need experience with html and css to make a great looking email of landing page. This should be more user friendly in a front end developer (drag and drop. Especially if you target Pardot to ...

Read more

A

Anonymous

02/08/19

3 out of 5

Pardot Review

What do you like best? The amount of data and possibilities with the date is great. We can really optimize our campagnes in just Pardot. Besides data, we are happy with the engagement studio and drip campaigns. What do you dislike? The mail and landingpage editor is not user friendly. You still need experience with html and css to make a great looking email of landing page. This should be more user friendly in a front end developer (drag and drop. Especially if you target Pardot to ...

Read more

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].