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9.4

Spot Score

Pardot

Pardot Reviews in July 2026: User Ratings, Pros & Cons

Powering your marketing success.

4.2

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Pardot Reviews & Ratings

4.2

Very Good

Based on 3396 ratings & 3426 reviews

Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.

  • Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.

  • Drag-and-drop tools for landing pages and emails work without technical expertise.

  • Analytics and reporting let teams optimize campaigns and track performance.

  • Steep learning curve; custom branding and advanced features require technical expertise.

  • Pricing is prohibitive for small and mid-sized businesses.

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Showing 361-370 out of 3426

A

Anonymous

02/15/19

4.5 out of 5

Really powerful and easy to use ESP platform

What do you like best? Ease of use, UI, list segmentation, web form integrations, automations, email builder etc. What do you dislike? Web Form styling - default CSS is very unappealing and not mobile friendly; difficult to customise... Would be great to have some good default resposnive email templates available to use from get go. What business problems are you solving with the product? What benefits have you realized? Data Capture on website via web forms Email Marketing ...

Read more

A

Anonymous

02/15/19

5 out of 5

Pardot - It's not just another marketing automation tool

What do you like best? I like the concept of scoring and grading prospects and the ease of use of engagement studio. What do you dislike? Email Editor - pardot need the modern drag and drop builder. Pardot can probably take the marketing cloud editor and it will be perfect. Recommendations to others considering the product Pardot delivers a better qualified business leads and helps you with your pre- and post-sales processes What business problems are you solving with the product? ...

Read more

A

Anonymous

02/15/19

4.5 out of 5

Really powerful and easy to use ESP platform

What do you like best? Ease of use, UI, list segmentation, web form integrations, automations, email builder etc. What do you dislike? Web Form styling - default CSS is very unappealing and not mobile friendly; difficult to customise... Would be great to have some good default resposnive email templates available to use from get go. What business problems are you solving with the product? What benefits have you realized? Data Capture on website via web forms Email Marketing ...

Read more

A

Anonymous

02/15/19

5 out of 5

Pardot - It's not just another marketing automation tool

What do you like best? I like the concept of scoring and grading prospects and the ease of use of engagement studio. What do you dislike? Email Editor - pardot need the modern drag and drop builder. Pardot can probably take the marketing cloud editor and it will be perfect. Recommendations to others considering the product Pardot delivers a better qualified business leads and helps you with your pre- and post-sales processes What business problems are you solving with the product? ...

Read more

A

Anonymous

02/14/19

5 out of 5

Great Marketing Tool

What do you like best? The stage is adaptable in its usefulness and has a basic UI. Learning the stage is simple, particularly on the off chance that you have any involvement with advertising computerization experience. Most issues can be unraveled by glancing through their broad information base. Refreshing various points of arrival at the layout level spares time and monotony. Lead scoring is likewise made simple through finish activities and general lead scoring rules. When one of ...

Read more

A

Anonymous

02/14/19

4.5 out of 5

Marketing Coordinator

What do you like best? I love the way it works, marketing automation, etc. What do you dislike? Need more help sometimes and hard to find. Recommendations to others considering the product Easier access to help. What business problems are you solving with the product? What benefits have you realized? Trying to find companies to give us their Logistics services.

A

Anonymous

02/14/19

4.5 out of 5

Excellent Marketing Automation System with Salesforce Integration

What do you like best? The Salesforce integration is awesome. We've designed a marketing automation program in Pardot and it helps us manage our Salesforce contacts. Letting our sales people focus on prospects that need the most attention. Our developers can create landing page and email templates that our sales team can easily use to populate content and send out. Even the least technical people in our organization can set up their own landing pages and email campaigns without any help. ...

Read more

A

Anonymous

02/14/19

4.5 out of 5

For New Lead Marketing

What do you like best? The layout and design of Pardot is very simple to use. The feedback it provides to our leads and Opps Closed Won is invaluable. What do you dislike? The automation section takes a while to setup and the screen is hard to maneuver. Recommendations to others considering the product It's a good tool. It takes a while to get setup but the results are priceless. We are only using a fraction of the program. With a full developer working on it, then you could do ...

Read more

A

Anonymous

02/14/19

4.5 out of 5

Excellent Marketing Automation System with Salesforce Integration

What do you like best? The Salesforce integration is awesome. We've designed a marketing automation program in Pardot and it helps us manage our Salesforce contacts. Letting our sales people focus on prospects that need the most attention. Our developers can create landing page and email templates that our sales team can easily use to populate content and send out. Even the least technical people in our organization can set up their own landing pages and email campaigns without any help. ...

Read more

A

Anonymous

02/14/19

4.5 out of 5

We use it to send many emails every month

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].