7.9
Spot Score
Empower your marketing with personalized cross-channel engagement.
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Oracle Eloqua offers custom pricing plan
Oracle Eloqua has solidified its reputation as one of the leading marketing automation platforms, particularly excelling in B2B and B2C campaign management. Its intuitive drag-and-drop campaign canvas, pre-programmed email templates, and robust customization capabilities make designing and managing complex email campaigns remarkably efficient. Users frequently ...Read more
Streamlines marketing campaigns with robust automation and customization features, reducing workload and boosting efficiency.
Highly flexible and adaptable for complex campaign designs, audience segmentation, and lead nurturing.
User-friendly interface with drag-and-drop functionality, offering ease of use even for non-technical users.
Seamless integration with tools like Salesforce, enhancing functionality and sales alignment.
Steep learning curve for newcomers, especially due to the extensive feature set and complexity of advanced functions.
Limited templates and tools for landing pages, often requiring developer input for customization and advanced tasks.
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AU
Anonymous User
11/24/21
"limited templates and requires strong development skills for background work"
What do you like best about Oracle Eloqua? It is user-friendly for email and form creation. Static landing pages are easy to design What do you dislike about Oracle Eloqua?
AU
Anonymous User
09/06/21
"Not on my list of top MAS platforms"
What do you like best about Oracle Eloqua? Drag and drop campaign canvas is a great feature for anyone new to Marketing Automation--requires no programming skills for even the more complicated campaign setups
ST
Steve T
06/17/21
"Eloqua is a very capable and robust solution"
What do you like best about Oracle Eloqua? The automation and API capabilities are very robust and powerful. You can set up a lot of complicated programs that others cannot. It's also easy to modify programs while active and see where contacts fall in each step. Lead scoring has multiple levels allowing you to really zero in on a good scoring strategy to move contacts through the marketing funnel and serve up good leads to sales.
AU
Anonymous User
04/15/21
"Complex system for complex marketing automation needs"
What do you like best about Oracle Eloqua? The system is incredibly customizable for just about any marketing automation you need to do, including non-email channels. It's great for campaigns with multiple steps, and works well with a proper Salesforce CRM integration for delivering MQLs to sales teams.
AU
Anonymous User
04/13/21
"Easy Eloqua"
What do you like best about Oracle Eloqua? Ease of use, ability to setup campaigns. What do you dislike about Oracle Eloqua?
SK
Sheila K
04/06/21
"Eloqua is great!"
What do you like best about Oracle Eloqua? I liked the ability to see email sends and click opens.It boosted the confidence of our reps and allowed us to track efficiently. Being able to show the reps in sales force that marketing also sent emails and scores with chili peppers and stars was very helpful for them in follow up. The upsides are that it empowers our sales reps to micro market for themselves, in addition to our own macro marketing.
AU
Anonymous User
03/29/21
"Great experience!"
What do you like best about Oracle Eloqua? The professionalism and prompt response to my concerns. What do you dislike about Oracle Eloqua?
AU
Anonymous User
03/20/21
"Great Marketing and CRM tool!"
What do you like best about Oracle Eloqua? The thing I like most about Eloqua is that I am able to customize my email campaigns. The analytics on each email and campaign is also super helpful to give us great insight as to how they're performing.
AU
Anonymous User
03/11/21
"Oracle Eloqua returns your money if used efficiently and negotiated wisely."
What do you like best about Oracle Eloqua? It is efficient and powerful. Eloqua has good features to integrate with all types of lead sources and collate all leads. This is very important so that you are able to implement common automations and effectively utilise all leads.
AU
Anonymous User
12/21/20
"Top marketing automation technology constantly improving"
What do you like best about Oracle Eloqua? The visual campaign canvas makes it easy to teach other's and easy for them to quickly pick up & understand What do you dislike about Oracle Eloqua?
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
