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7.9

SpotScore

Oracle Eloqua - Marketing Automation Software

Oracle Eloqua Reviews in August 2026: User Ratings, Pros & Cons

Empower your marketing with personalized cross-channel engagement.

3.94

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Oracle Eloqua offers custom pricing plan

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Oracle Eloqua Reviews & Ratings

3.94

Very Good

Based on 493 ratings & 600 reviews

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Rating Distribution

Excellent

(232)

Very Good

(257)

Good

(83)

Poor

(18)

Terrible

(10)

Spotsaas Editor’s POV

Oracle Eloqua has solidified its reputation as one of the leading marketing automation platforms, particularly excelling in B2B and B2C campaign management. Its intuitive drag-and-drop campaign canvas, pre-programmed email templates, and robust customization capabilities make designing and managing complex email campaigns remarkably efficient. Users frequently ...Read more

Oracle Eloqua pros and cons

  • Automates and customizes marketing campaigns, reducing manual workload.

  • Handles complex campaign designs, audience segmentation, and lead nurturing.

  • Drag-and-drop interface is accessible to non-technical users.

  • Integrates with Salesforce for sales alignment.

  • Steep learning curve for newcomers, especially due to the extensive feature set and complexity of advanced functions.

  • Limited templates and tools for landing pages, often requiring developer input for customization and advanced tasks.

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Showing 201-210 out of 600

AH

Amy H

11/16/18

3.5 out of 5

"Client management system "

What do you like best about Oracle Eloqua? Eloqua provides us with the ability to house information on our hundreds of thousands client records. It's ability to "speak" with a lot of our other software applications (Salesforce, PathFactory, etc.,) is invaluable in our marketing and client targeting efforts. The lead scoring capability allows us to focus our efforts on clients who truly engage with our business.

AH

Amy H

11/16/18

3.5 out of 5

"Client management system "

What do you like best about Oracle Eloqua? Eloqua provides us with the ability to house information on our hundreds of thousands client records. It's ability to "speak" with a lot of our other software applications (Salesforce, PathFactory, etc.,) is invaluable in our marketing and client targeting efforts. The lead scoring capability allows us to focus our efforts on clients who truly engage with our business.

AB

Amanda B

11/14/18

4 out of 5

"Newest interface is stellar"

What do you like best about Oracle Eloqua? We recently moved to a new instance of Eloqua, and the interface for creating emails is a huge improvement over the previous iteration. I actually enjoy designing emails now.

DL

David L

10/31/18

3 out of 5

"Oracle Eloqua"

What do you like best about Oracle Eloqua? The concept of assisting with marketing efforts is intriguing. What do you dislike about Oracle Eloqua?

AU

Anonymous User

10/29/18

3.5 out of 5

"Eloqua Email Automation"

What do you like best about Oracle Eloqua? I like that you can set distribution lists and groups so that you do not need to recreate the distribution lists and email templates each campaign.

AU

Anonymous User

10/29/18

3.5 out of 5

"Eloqua Email Automation"

What do you like best about Oracle Eloqua? I like that you can set distribution lists and groups so that you do not need to recreate the distribution lists and email templates each campaign.

AU

Anonymous User

10/25/18

3.5 out of 5

"Scalable marketing automation platform"

What do you like best about Oracle Eloqua? Eloqua is a very robust and scalable marketing automation platform. While it may not be the most simple MAP, it does offer many of the features that enterprise-level marketing teams need.

AU

Anonymous User

10/25/18

5 out of 5

"Popular for a reason"

What do you like best about Oracle Eloqua? Works well and is seamless. very popular What do you dislike about Oracle Eloqua?

AU

Anonymous User

10/25/18

3.5 out of 5

"Scalable marketing automation platform"

What do you like best about Oracle Eloqua? Eloqua is a very robust and scalable marketing automation platform. While it may not be the most simple MAP, it does offer many of the features that enterprise-level marketing teams need.

MB

Mark B

10/24/18

4 out of 5

"Great Product"

What do you like best about Oracle Eloqua? I like the investment Oracle is making is further integration of Eloqua into the CX platform. Including CX Unity. What do you dislike about Oracle Eloqua?

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].