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7.9

Spot Score

Oracle Eloqua - Marketing Automation Software

Oracle Eloqua Reviews in June 2025: User Ratings, Pros & Cons

Empower your marketing with personalized cross-channel engagement.

3.9

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Oracle Eloqua Reviews & Ratings

3.9

Very Good

Based on 1101 ratings & 600 reviews

Rating Distribution

Excellent

(232)

Very Good

(257)

Good

(83)

Poor

(18)

Terible

(10)

Expert's Review

Oracle Eloqua has solidified its reputation as one of the leading marketing automation platforms, particularly excelling in B2B and B2C campaign management. Its intuitive drag-and-drop campaign canvas, pre-programmed email templates, and robust customization capabilities make designing and managing complex email campaigns remarkably efficient. Users frequently ...Read more

Oracle Eloqua pros and cons

  • Streamlines marketing campaigns with robust automation and customization features, reducing workload and boosting efficiency.

  • Highly flexible and adaptable for complex campaign designs, audience segmentation, and lead nurturing.

  • User-friendly interface with drag-and-drop functionality, offering ease of use even for non-technical users.

  • Seamless integration with tools like Salesforce, enhancing functionality and sales alignment.

  • Steep learning curve for newcomers, especially due to the extensive feature set and complexity of advanced functions.

  • Limited templates and tools for landing pages, often requiring developer input for customization and advanced tasks.

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Showing 151-160 out of 600

SM

Swetha M

03/20/19

4 out of 5

"Software Engineer"

What do you like best about Oracle Eloqua? Marketing campaigns through Eloqua. Was able to create custom logic while sending emails through the campaigns. What do you dislike about Oracle Eloqua?

AU

Anonymous User

03/20/19

3.5 out of 5

"Eloqua is too slow"

What do you like best about Oracle Eloqua? The campaign canvas is very visual like a flow chart. What do you dislike about Oracle Eloqua?

AU

Anonymous User

03/20/19

3.5 out of 5

"strong platform for data"

What do you like best about Oracle Eloqua? database structure. ability to pull data based on spefici criteria. Robust set of data tools What do you dislike about Oracle Eloqua?

AU

Anonymous User

03/20/19

4.5 out of 5

"We use Eloqua as our marketing automation platform"

What do you like best about Oracle Eloqua? I like Lead Scoring models the best - lots of nuance! What do you dislike about Oracle Eloqua?

AU

Anonymous User

03/20/19

4 out of 5

"Eloqua usage mainly for data"

What do you like best about Oracle Eloqua? data ingestion, data segmentation, data sync What do you dislike about Oracle Eloqua?

AU

Anonymous User

03/20/19

4 out of 5

"Massive Set of Features, Powerful Tool if You Invest in Learning Everything You Can"

What do you like best about Oracle Eloqua? Eloqua's visual campaign mapping makes it easy to show our internal decision makers and clients the journey that their contacts will take, and makes it easy to adjust strategy as needed.

AU

Anonymous User

03/20/19

3.5 out of 5

"Eloqua Advanced User experience"

What do you like best about Oracle Eloqua? The multi-step visual canvas with the drag and drop features. What do you dislike about Oracle Eloqua?

AU

Anonymous User

03/20/19

4.5 out of 5

"Powerful yet easy to use"

What do you like best about Oracle Eloqua? I like that Eloqua allows me to do almost everything that I need. Anything that it can't do, Eloqua's API allows me to connect to other best in class applications that can. Our dedicated Support rep is very knowledgeable and responsive.

AU

Anonymous User

03/20/19

4 out of 5

"Built to scale!"

What do you like best about Oracle Eloqua? Scalability of the platform Digital Body Language

AU

Anonymous User

03/20/19

3 out of 5

"Not perfect, or completely user friendly, but going in the right direction"

What do you like best about Oracle Eloqua? I like the ability to customize campaigns as much as we are able. The visual of the campaign canvas. The new email and landing page editors are a big improvement on what was there before.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].