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9.2

Spot Score

Omnisend - Marketing Automation Software

Omnisend Reviews in June 2026: User Ratings, Pros & Cons

Streamline your email marketing with ease.

4.3

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Starts from $16 / Month, also offers free forever plan

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Omnisend Reviews & Ratings

4.3

Very Good

Based on 1840 ratings & 624 reviews

Rating Distribution

Excellent

(507)

Very Good

(106)

Good

(7)

Poor

(3)

Terible

(1)

Spotsaas Editor’s POV

Omnisend has garnered widespread praise over the past year as a standout email and SMS marketing platform, especially for e-commerce businesses. Its intuitive interface, easy setup process, and user-friendly features make it accessible for both seasoned marketers and beginners alike. Users consistently highlight its drag-and-drop email builder, visually appealing ...Read more

Omnisend pros and cons

  • Exceptional customer support praised for responsiveness, efficiency, and friendliness across the board.

  • Intuitive user interface with a modern design that is beginner-friendly and requires minimal technical expertise.

  • Features a variety of well-designed, customizable templates for email, SMS, and push notifications, catering to different needs.

  • Seamless integration with popular e-commerce platforms like Shopify and WooCommerce, enhancing functionality for online stores.

  • Limited mobile-friendly options and optimizations for advanced design, potentially affecting the mobile user experience.

  • The range of features and customizations can be overwhelming for absolute beginners without proper guidance or onboarding.

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Showing 261-270 out of 624

UI

User in Retail

05/07/20

5 out of 5

out emails to customers. Beautiful templates, forms and many other options!

What do you like best? Their excellent customer service. Very good. What do you dislike? There are no additional factors that i dislike. Recommendations to others considering the product: Must buy for your business! What problems are you solving with the product? What benefits have you realized? Marketing to customers and email subscribers.

AI

Administrator in Retail

05/07/20

5 out of 5

Easy to Use, Great Automations

What do you like best? I like the different modules. I like the eCommerce integrations. It's easy to add products and to give out unique coupon codes. What do you dislike? Google Campaign URLS should be part of the basic plan. This is a standard feature on all other programs I've tried. I was shocked to find out that it wasn't included here. What problems are you solving with the product? What benefits have you realized? The Automation options are great. And easy to use to ...

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MM

Marko M

05/07/20

4 out of 5

Easy integration and lots of options for editing workflows and custom mail!

What do you like best? Easy online workflow editor and easy email marketing tool What do you dislike? I'm missing an overview for all pushed data What problems are you solving with the product? What benefits have you realized? A single application for all outgoing mail, customised to our webshop

AI

Administrator in Entertainment

05/07/20

4 out of 5

Omnisend

What do you like best? Customer service. Ability to have welcome emails. Ease of use. What do you dislike? I wish I could customize the format of my campaigns a bit more. What problems are you solving with the product? What benefits have you realized? Welcome letter to new app accounts. Newsletter.

GM

Gabriella M

04/16/20

4.5 out of 5

Have only been using it for less than a year but am extremely satisfied so far with it.

What do you like best? I like how Omnisend really walks you through how to create all of the automations / workflows and also gives you suggestions of workflows that would be helpful specifically for our business. I also find the dashboard to be very user friendly which is extremely important for me. What do you dislike? I do wish that there was a bit more in terms of design customization. I am a graphic designer so customization is definitely something I value more than the ...

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JE

Juliet E

04/13/20

5 out of 5

Fantastic Email Solution for Shopify

What do you like best? I love all of the integrated features including Abandoned Cart emails, email templates, etc. It integrates seamlessly with Shopify. The templates are beautiful. It's very easy to customize everything. The pricing is incredibly reasonable. And there is also a free plan for small lists, but the free plan doesn't have all of the additional features (like automated emails including cart abandonment.) I found Omnisend when Mailchimp stopped its integration with ...

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WP

William P

04/13/20

4.5 out of 5

Omnisend send email campaigns the best right out of Shopify

What do you like best? Onmi send integrates painlessly from within Shopify and allows you to build fantastic emails that pull straight from your Shopify website content. Very easy to use - no training or support needed. The professional themes and template help you to build impressive emails and the reporting is great too. What do you dislike? Once you are used to the interface, there's not much else to complain about. I did not find the application difficult to use at ...

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AR

Amelia R

03/02/20

5 out of 5

Great Tools for ecommerce!

What do you like best? Omnisend is an all-in-one email marketing automation platform that helps our company to make more sales! It can create personalized emails in minutes and automate your email marketing. It's segmentation tools helps us to target customers with relevant email messages to earn more revenue! The app integration with Shopify is what appealed most helpful towards our company since our eCommerce website is based on Shopify. Getting support in a timely and sufficient ...

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UI

User in Apparel & Fashion

02/27/20

5 out of 5

Highly recommend Omnisend

What do you like best? It is super user friendly and the analytics are incredibly helpful for our business. What do you dislike? There is nothing that I dislike about Omnisend. What problems are you solving with the product? What benefits have you realized? We are effectively communicating with our target audience and creating strong relationships while driving sale for our business.

CR

Carlos R

02/18/20

5 out of 5

3rd times the charm

What do you like best? I have used Klaviyo and Mailchimp... but Omnisend has work best for our organization and online store. Amazing intervention. Easy setup. And added features that the competition does not have. What do you dislike? Not being able to send images via SMS. I know it gets expensive if you do, but every once in a while, it’s a powerful extra. Recommendations to others considering the product: Do it to save money while integrating your communications better. ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].