Muck Rack Reviews in May 2025: User Ratings, Pros & Cons

"Essential Media Relations Tool for PR Professionals"

What do you like best about Muck Rack? Muck Rack is a much more comprehensive and intuitive tool than most media catalog options (like the one we're all familiar with, Cision). It consistently has the information I'm looking for and is quick and easy to use What do you dislike about Muck Rack? Like any online tool, it can take some getting used to, and the number of features can be overwhelming at first. but there is attentive customer service on standby to help Recommendations to others ...

"Changed the way we do PR"

What do you like best about Muck Rack? The amazing search filters. I can isolate writers based on the type of content they write etc. I use Ahrefs to determine which articles/writers I want to target. What do you dislike about Muck Rack? Currently don't see any downsides! The only downside is the rare missing contact info but you can request a refresh. What problems is Muck Rack solving and how is that benefiting you? PR

"Muck Rack is Best-in-class"

What do you like best about Muck Rack? Muck Rack makes finding journalist easy. Prior to Muck Rack my team was using Cision and we had to crawl the internet to find emails we needed. Muck Rack also makes pitching fast and easy. I love being able to track who has opened my emails, so I can target my follow up pitches. I also love trend monitoring, helps me to understand the top writes and outlets covering topics I'm interested in. What do you dislike about Muck Rack? Honestly, it has all the ...

"Simplifying connections to journalists and organizing media databases for teams"

What do you like best about Muck Rack? It is easy to use and offers a wealth of information. I enjoy that I can see reporter information, articles they've worked on and can add notes for others in my organization to see. I honestly don't know what I did before I used Muck Rack. It has made media relations more enjoyable and helped my team stay up to speed. What do you dislike about Muck Rack? There isn't anything that I dislike about Muck Rack. I would like to see contact information for ...

"Muck Rack is excellent"

What do you like best about Muck Rack? The features that encourage best practice while pitching. The ability to see what reporters are tweeting and writing about. The way Muck Rack staff are so supportive at getting you set up. What do you dislike about Muck Rack? There is nothing I would change about Muck Rack at this point. What problems is Muck Rack solving and how is that benefiting you? As a press team, we are making meaningful contact with journalists and beginning to establish the ...

"A great tool with EXCELLENT customer service/interactions"

What do you like best about Muck Rack? Media list management Ability to request updates so easily The speed with which Muck Rack staff responds in the chat (the chat feature overall is excellent) What do you dislike about Muck Rack? The articles from syndicated publications like AP News or Reuters show up in searches every time they are re-published. So if I'm looking through articles from a specific reporter at one of those outlets, I have to scroll through all of the same article to find ...

"Great resource for journalists and PR professionals!"

What do you like best about Muck Rack? I love using MuckRack to get info on reporters for pitching and other interview coordination purposes! What do you dislike about Muck Rack? Nothing! Everything is great! Nothing is missing! Recommendations to others considering Muck Rack: Definitely worth it! I don't know how I would do my job without Muck Rack! What problems is Muck Rack solving and how is that benefiting you? I am able to get alerts on articles concerning my client for coverage reporting!

"Amazing product! So helpful"

What do you like best about Muck Rack? MuckRack has become an additional team member to my small media relations team! The staff is so helpful and fast to respond, they really get how fast things move when working with media. I've recommended this service to multiple friends and colleagues! The best tool of its kind out there. What do you dislike about Muck Rack? Very happy with this service! Only frustration is the (very limited) time I can't find an email. What problems is Muck Rack ...

"Best investment this year!"

What do you like best about Muck Rack? The accuracy of media outlet contact information puts Muck Rack at the top of all monitoring software companies. No more wasted time sending pitches that bounce back or emails that land in the wrong in-box. What do you dislike about Muck Rack? We would love to be able to better customize reports for clients (removing some columns/fields). What problems is Muck Rack solving and how is that benefiting you? We IMMEDIATELY saw an uptick in the number of ...

"Brilliant UI, easy to use and fast responses"

What do you like best about Muck Rack? The UI is much easier to use than other similar products (I've used Cision in the past). I also love how I can reach a real person with the chat function instantly to ask a question or make a suggested edit. I also love how I can send out pitches with Muck Rack with my actual email account, and see if reporters opened my pitch. What do you dislike about Muck Rack? I'm on the fence about Muck Rack opening a new tab/window every time I do a series of ...