Muck Rack Reviews in May 2025: User Ratings, Pros & Cons

"Beneficial"

What do you like best about Muck Rack? How it easy it is to build media lists and personalize when sending out mass pitches What do you dislike about Muck Rack? I don't really have complaints about MuckRack. I think MR keeps their contacts up to date more than any platform What problems is Muck Rack solving and how is that benefiting you? I'm reaching A LOT more journalists with Muck Rack, accurately, because MR keeps their database up-to-date.

"Muck Rack Rocks!"

What do you like best about Muck Rack? Designed with the user in mind. So easy to build media lists with a minimum number of steps. What do you dislike about Muck Rack? I'm sure improvements could be made but can't think of anything. Recommendations to others considering Muck Rack: Give it a try. What problems is Muck Rack solving and how is that benefiting you? Finding relevant reporters for outreach and building media lists.

"A very solid service that delivers on its promise"

What do you like best about Muck Rack? I have been very impressed with the accuracy and relevance of Muck Rack's journalist database, as well as its depth. They seem to have everyone you could imagine needing to reach. The search interface works well. The email system is effective and it appears to have a good reputation, so messages to reporters get through. The platform enables a certain degree of project management, with the ability to set up lists and track progress of various pitches, ...

"Essential for Public Relations Practitioners"

What do you like best about Muck Rack? The platform is comprehensive of everything I need from journalists, pubs, making lists, setting up coverage alerts, searching for clients within specific journalists, and so much more that is indexed incredibly well. I could not do my job without it. Also, when someone is missing, their team is lightning fast and magical about finding things I can't just by googling. What do you dislike about Muck Rack? My gripes are trivial at best. When refining ...

"Perfect PR program"

What do you like best about Muck Rack? This program is so easy to use and if you have any questions, the reps respond quickly and are always there to help. What do you dislike about Muck Rack? Recently there have been some technical issues with adding links to coverage reports. But they usually fix those pretty quickly. Recommendations to others considering Muck Rack: There are so many tools and resources offered with Muck Rack, it can be overwhelming. Make sure you take advantage of the ...

"Perfect for the PR pro"

What do you like best about Muck Rack? I'm no pro, but I do feel like one when I use MuckRack. They have a ton of great webinars and tools so that you can actually succeed. What do you dislike about Muck Rack? It is a little overwhelming at first, but once you play around and start taking their webinars then you can really do some cool stuff. What problems is Muck Rack solving and how is that benefiting you? Media relations and scanning the news for your company or client.

"Muckrack helps me complete important parts of my job"

What do you like best about Muck Rack? It's full of information. I can pretty much always find what I'm looking for. What do you dislike about Muck Rack? The visual part of the site can feel crowded and makes looking for things take a bit longer than a more minimalistic site. What problems is Muck Rack solving and how is that benefiting you? Looking for niche reporters and articles while doing research for clients without having to do it the harder way.

"MuckRack: my saving grace for media monitoring and media list building!"

What do you like best about Muck Rack? I love that MuckRack's staff is accessible for real-time updates to media contacts when I need it most. They're incredibly helpful. I have used the other media contact databases, and they're the only ones I trust. We just renewed for another two years. What do you dislike about Muck Rack? I cannot think of anything I dislike at this time, except for inflation which caused my fees to go up (not MuckRack's fault) all businesses are doing it to say ...

"Media Relations Manager"

What do you like best about Muck Rack? Ability to add notes to reporter profiles and quickly check-off names to a media list; it's so simple and a time-saver. Tool? Google and other PR services like Meltwater. What do you dislike about Muck Rack? No monitoring capability. Reporting/data. No What problems is Muck Rack solving and how is that benefiting you? I'm able to quickly find journalist profiles. And target key beats/categories for campaigns. Yes.

"Best media database out there!"

What do you like best about Muck Rack? I don't feel like MR is "the beast" trying to squeeze as many dollars as it can from me. The database is accurate and comprehensive. What do you dislike about Muck Rack? It is a little slow with generating reports What problems is Muck Rack solving and how is that benefiting you? I can deeply target my searches to find the reporter(s) I need.