Moz Pro Reviews in July 2026: User Ratings, Pros & Cons

Funny name - Amazing tools

What do you like best? There are two tools that I am reliant upon - the inbound links checker and the difficulty tool. The IBL checker tells me in great detail what links my clients' competitors are enjoying and in priority order. The difficulty tool tells me on keywords I volunteer, how difficult it would be to rank for the phrase. What do you dislike? I am not found of the name - but like that the SEO prefix has been removed. Easier to tell all my colleagues and clients what tools ...

Love the indepth reviews of websites that Moz gives!

What do you like best? My favorite thing that moz offers is the old crawl test tool. The crawl test tool crawls 3000 urls of a website and lets you know details on every page that are very valuable for SEO insights. What do you dislike? I don't love that it is so expensive to track keyword rankings across multiple URLs. It is ok if it is just for one company, but if you are an agency, it gets pricey. Recommendations to others considering the product The best option is to learn the ...

Get better insight with Moz

What do you like best? I most like that the reporting section allows you to quickly identify errors and issues with your website, and also generates automated reports that support the tracking of fixes. What do you dislike? One thing I dislike is that there doesn't seem to be a way to sort/organize issues by page URLs, meaning certain pages with more than one issue will fall into multiple error categories. And in that, there doesn't seem to be any way to prioritize URLs based on the ...

Gold standard in SEO tools

What do you like best? Moz' keyword reports are easy to understand and quite thorough. Keyword tools such as the keyword suggestion tool are buried in the site's keywords area, making it a bit of a hassle to access. What do you dislike? The only negative aspect of Moz is its seemingly arbitrary limit on the number of keyword rankings you can track; since other services will allow you to track an unlimited number of keywords What business problems are you solving with the product? ...

A well-rounded tool for the SEO professional

What do you like best? The Moz tool is great one-stop shop for tracking goal keyword rankings, checking for site errors, seeking link opportunities, social media activity measurement and leveraging their robust research tools such as Open Site Explorer. The trust built up by Moz's excellent SEO tools and blog resource helped me decide to primarily use Moz as my go-to product for myself and to recommend to others. It's a friendly UI and they have a lively feature request forum you can ...

Powerful, User-Friendly SEO Platform with Some Imperfections

What do you like best? MOZ's keyword tracker: The tracking feature is easy to set up, keywords can easily be organized into buckets, and the data MOZ spits out is deep and rich. What do you dislike? MOZ's crawler: it's limited to 10,000 randomly chosen pages a month, and you can only limit the crawl by using robots.txt (you can't give the crawler positive instructions. Recommendations to others considering the product It's one of the best SEO platforms out there. What business ...

Great Resource & Tool Set for SEOs

What do you like best? The three things I like best: 1 Being able to performance track a specific set of keywords for my company site and that of its competitors with historical reports 2 The array of research tools: Crawl Test Tool, On-page Grader, Open Site Explorer, SEO Toolbar, blog, and question forum 3 Moz Analytics with it's intuitive interface integration of the above features, social media, and easy export of data What do you dislike? I wouldn't say these are ...

Moz for SEO Experts & Beginners alike

What do you like best? Moz is extremely easy to setup and use. What do you dislike? The new interface is a bit clunky still. What business problems are you solving with the product? What benefits have you realized? Many of our clients have various seo issues and Moz makes it easy for me to quickly view all of them at once and prioritize things based on current need.

Best in the Business

What do you like best? Moz allows me to track data and rankings across the multiple accounts I manage. It has a great UI with an awesome blog and help center. From link building & on-page to competitive analysis & keyword research, Moz allows me to make informed data driven decisions. What do you dislike? There is a limit to the number of keyword rankings you can track without paying more What business problems are you solving with the product? What benefits have you realized? ...

Moz is an essential tool

What do you like best? Top pages report is really helpful when migrating a site to make sure all top pages are redirected properly. What do you dislike? Time it takes to export a report. I usually have to do a couple of other tasks while I wait for the download to finalize. Recommendations to others considering the product If you don't need comprehensive backlink reports and want better competitive analysis between links, go with Moz. What business problems are you solving with the ...