Marketo Reviews in July 2026: User Ratings, Pros & Cons

"An amazing engagement platform"

What do you like best about Adobe Marketo Engage? The amount of features Marketo offers. Marketers can turn their marketing strategies into easy to build, track and manage campaigns. The ecosystem around Marketo offers amazing support and new features every day. What do you dislike about Adobe Marketo Engage? Very little! It's such a great platform. Recommendations to others considering Adobe Marketo Engage: Make sure you know who your CSM and AE are and keep in touch with them What ...

"amazing marketing"

What do you like best about Adobe Marketo Engage? functionalities, ease of use, A/B testing functionalities What do you dislike about Adobe Marketo Engage? there is nothing i dislike about marketo. What problems is Adobe Marketo Engage solving and how is that benefiting you? optimisation of marketing campaigns and activities, data insights.

"TOP MOP"

What do you like best about Adobe Marketo Engage? Marketo has made my job easier and scales quickly for my global team. What do you dislike about Adobe Marketo Engage? products updates and improvements feel slow. Forms have not been updated in a while. with GDPR and CASL and other opt in laws forms should be smarter now. What problems is Adobe Marketo Engage solving and how is that benefiting you? Lead tracking, campaign attribution, scalible and reusable programs

"Fantastic tool that helps Marketers use data to take things to the next level."

What do you like best about Adobe Marketo Engage? Marketo allows the user to use data points to further understand the customer journey to make informed decisions on how best to tailor their journey. What do you dislike about Adobe Marketo Engage? The tool has its quirks that can make the tool challenging. There is however great community backing to help you get past all of it. Recommendations to others considering Adobe Marketo Engage: Would highly recommend the tool to small teams looking ...

"Marketo provides unique solutions to nuture our consultants"

What do you like best about Adobe Marketo Engage? The nurture streams Marketo has enabled our firm to create has providid involuable information to our active consultants who spend their time outside of our office on site with clients. It gives them a sense of connectedness to what is happening with our internal team and tips to being more effective in their day to day. What do you dislike about Adobe Marketo Engage? There is lot of opportunity for us to use more of Marketo's capabilities, ...

"Engagement to the next level"

What do you like best about Adobe Marketo Engage? Data available, engagement channel/nurture streams, ability to develop and build complicated workflows for our complicated business. What do you dislike about Adobe Marketo Engage? I think without a skilled Marketo architect on our team, I'd be a little lost in creating my own programs from scratch. What problems is Adobe Marketo Engage solving and how is that benefiting you? PQLs to conversion, nurture and lifecycle marketing programs, ...

"How Marketo Rocks"

What do you like best about Adobe Marketo Engage? The ability to segment and dive deep into the numbers What do you dislike about Adobe Marketo Engage? There can be too many ways to do something. What problems is Adobe Marketo Engage solving and how is that benefiting you? We are solving the lead flow cycle and tracking where people are in the lead life cycle. We have realized where sales is slacking and how we in marketing can help improve their selling time.

"How Marketo Rocks"

What do you like best about Adobe Marketo Engage? The ability to segment and dive deep into the numbers What do you dislike about Adobe Marketo Engage? There can be too many ways to do something. What problems is Adobe Marketo Engage solving and how is that benefiting you? We are solving the lead flow cycle and tracking where people are in the lead life cycle. We have realized where sales is slacking and how we in marketing can help improve their selling time.

"Fantastic tool that helps Marketers use data to take things to the next level."

What do you like best about Adobe Marketo Engage? Marketo allows the user to use data points to further understand the customer journey to make informed decisions on how best to tailor their journey. What do you dislike about Adobe Marketo Engage? The tool has its quirks that can make the tool challenging. There is however great community backing to help you get past all of it. Recommendations to others considering Adobe Marketo Engage: Would highly recommend the tool to small teams looking ...

"All-round marketing tool"

What do you like best about Adobe Marketo Engage? Easy of use, strong integrations, great partner network What do you dislike about Adobe Marketo Engage? Some performance issues lately with infrastructure changes, customer reporting problems, Marketo reacting to them rather than proactively trying to identify them What problems is Adobe Marketo Engage solving and how is that benefiting you? Lead routing, scoring, marketing campaigns