Marketo Reviews in July 2026: User Ratings, Pros & Cons

"Great for Digital Marketing"

What do you like best about Adobe Marketo Engage? Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects. What do you dislike about Adobe Marketo Engage? There is nothing much I dislike about this What problems is Adobe Marketo Engage solving and how is that benefiting you? It helps to streamline, automate, and measure marketing tasks and workflows, so they can increase operational efficiency and grow ...

"Simply the most robust and scalable software for Marketing automation"

What do you like best about Adobe Marketo Engage? Data value changes, every field can be tracked via the "Data value was changed" filter, strong and complete sync with CRM (we use Salesforce), email customization, easy interface, great program buildout capabilities What do you dislike about Adobe Marketo Engage? List pulling can take a while, but is always true to the logic in the rules. List exporting takes a bit to process and load. Sometimes the sync between Marketo and the CRM needs ...

"marketo works good"

What do you like best about Adobe Marketo Engage? the ability to customize campaigns and valocity token What do you dislike about Adobe Marketo Engage? support replies slowly and campaigns performance is slower than expected What problems is Adobe Marketo Engage solving and how is that benefiting you? marketing automation

"It's great - but nothing's perfect"

What do you like best about Adobe Marketo Engage? Marketo just works better than the alternatives What do you dislike about Adobe Marketo Engage? It still has it's issues: ghost-in-the-machine style errors, and it's difficult for new users to grasp the complexity What problems is Adobe Marketo Engage solving and how is that benefiting you? Automation, in a word.

"Marketo Review"

What do you like best about Adobe Marketo Engage? The level of customization with Marketo is awesome. You can create pretty much create whatever landing page, form, etc. you want within Marketo. What do you dislike about Adobe Marketo Engage? It's not intuitive or beginner friendly at all. I understand that with the level of customization you can do, it's not going to be as easy to pick up as other tools, but it seems unnecessarily complicated. And if you want to learn how to use it (other ...

"Powerful and Intuitive"

What do you like best about Adobe Marketo Engage? Marketo's ease and speed to deploy campaigns. What do you dislike about Adobe Marketo Engage? Inability to see customer's journey at a glance. What problems is Adobe Marketo Engage solving and how is that benefiting you? Speedy campaign deployments.

"Easy to implement/Quick to see result "

What do you like best about Adobe Marketo Engage? highly customizable for our business needs What do you dislike about Adobe Marketo Engage? Processing capability/Scalability is getting slow What problems is Adobe Marketo Engage solving and how is that benefiting you? N/A

"Powerful but with great power comes great responsibility..."

What do you like best about Adobe Marketo Engage? Lots of functionality for marketing users What do you dislike about Adobe Marketo Engage? Reporting could be improved, hard to onboard What problems is Adobe Marketo Engage solving and how is that benefiting you? Inbound marketing

"Powerful Marketing automation tool"

What do you like best about Adobe Marketo Engage? Easy landing pages, emails creation. Easy implementation of marketing programs What do you dislike about Adobe Marketo Engage? Sometimes system is quite slow, you need to refresh it too many times. What problems is Adobe Marketo Engage solving and how is that benefiting you? Email Marketing, Marketing programs such as webinars, events

"Great for enterprise +"

What do you like best about Adobe Marketo Engage? Marketo is one of the more robust automation solutions on the market, that allows more complicated workflows for lead processing, scoring and analytics. We use revenue cycle explorer for all of our marketing insights (leveraging MT attribution), and it's been invaluable to our campaign decision making processes. What do you dislike about Adobe Marketo Engage? Customer support is very unhelpful when we run into difficulties within the ...