Marketo Reviews in July 2026: User Ratings, Pros & Cons

"best way to express"

What do you like best about Adobe Marketo Engage? with Marketo the things gets easy and big bunch of reporting can be done in seconds now. What do you dislike about Adobe Marketo Engage? there is nothing to dislike in marketo!! Recommendations to others considering Adobe Marketo Engage: yes What problems is Adobe Marketo Engage solving and how is that benefiting you? the thing gets easy and steady

"Gets the job done"

What do you like best about Adobe Marketo Engage? Marketo is an effective tool for email marketing. We're able to set up our campaigns, lists, and flows effectively. What do you dislike about Adobe Marketo Engage? There are definitely some flaws, like random errors and broken pages. What problems is Adobe Marketo Engage solving and how is that benefiting you? We're able to email prospects and customers to nurture and promote our programs.

"A Very Robust MAP"

What do you like best about Adobe Marketo Engage? Once you're familiar with the program, the world is your oyster. It's extremely robust and can handle any marketing challenge you throw at it. I use it for email campaigns, nurture drips, real-time notifications on accounts and much more. What do you dislike about Adobe Marketo Engage? The program is not intuitive and really requires training to use it to its full potential. It's something that can take awhile to master. I don't know if it ...

"Stable, Progressive and Future Thinking"

What do you like best about Adobe Marketo Engage? Growth in positioning the platform as a central location for managing engagement. What do you dislike about Adobe Marketo Engage? Difficulties in integrating with Salesforce.com Custom Objects. Recommendations to others considering Adobe Marketo Engage: Marketo is a very robust platform. I recommend that those interested in the platform have a solid strategy for how they want to use the platform to meet current needs, but also future roadmap ...

"Robust, logic-driven platform...Not for beginners"

What do you like best about Adobe Marketo Engage? Marketo leads the market in capabilities. If you want to do it, there's a strong chance that you can and it that someone has already documented how. Upcoming UI changes also help clean up the experience, and no one else can offer the number of integrations. What do you dislike about Adobe Marketo Engage? The platform has a unique way of building programs that takes some time to understand. It is very logic-driven in how it performs actions, ...

"A robust platform that works for both B2B & B2C"

What do you like best about Adobe Marketo Engage? Marketo comes with a lot of great out-of-the-box features which allow you to tailor your approach to different audience easily. Besides these, what I like especially is Custom Objects. With it, you can design a plan that fit your business needs and collects data which can be used for triggered campaigns, future events, reporting and more. What do you dislike about Adobe Marketo Engage? I honestly can't think of anything that I dislike about ...

"Very user friendly Marketing Automation tool"

What do you like best about Adobe Marketo Engage? Marketo is a great tool. We have it very customized to our brand and company, and that was pretty easy to accomplish. There is great training for go at your own pace courses and support is phenomenal. What do you dislike about Adobe Marketo Engage? It can get a little confusing when setting up flow steps but support is very easy to access and the community is also a great resource. The analytics cant go as deep as we need, so we use a ...

"Great Product"

What do you like best about Adobe Marketo Engage? Marketo manages all of our email seamlessly. It makes organizing and creating campaigns, nurtures, event emails so easy. It is definitely the best one on the market today! What do you dislike about Adobe Marketo Engage? There are some features that seem like they should exist, but you have to create workarounds for them. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketo has given us a great ROI, we wouldnt ...

"Super sophisticated and powerful, but you need to spend a lot of time learning it"

What do you like best about Adobe Marketo Engage? Marketo is what a lot of big players use. It's really powerful, and can create all sorts of marketing automation flows and segmentations. What do you dislike about Adobe Marketo Engage? It's not easy to use. It's also expensive. It's definitely not one of those tools you just pick up and master on your own. What problems is Adobe Marketo Engage solving and how is that benefiting you? People looking to segment customers and do marketing ...

"Too many other vendors to settle with Marketo"

What do you like best about Adobe Marketo Engage? Very little; the email campaigns are standard and easily input...but this would be the least of what should be expected. What do you dislike about Adobe Marketo Engage? Very outdated interface overall. The dashboards are not interactive or drag-and-drop. There has been very little innovation overall here. Recommendations to others considering Adobe Marketo Engage: Depending on your usage, if it is for simply email and campaign tracking there ...