NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

Spotsaas logo

9.5

SpotScore

Marketo

Marketo Reviews in July 2026: User Ratings, Pros & Cons

Streamline your marketing, boost your results.

4

Add to compare

Marketo offers custom pricing plan

Start Free Trial

Marketo Reviews & Ratings

4

Very Good

Based on 4604 ratings & 2430 reviews

Are you using Marketo?

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(160)

Poor

(70)

Terrible

(48)

Spotsaas Editor’s POV

Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more

Marketo pros and cons

  • Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.

  • Strong CRM integrations support customer relationship management and lead nurturing.

  • Interface is approachable enough for team members to train without extensive IT support.

  • Analytics and reporting provide insights for optimizing marketing strategies.

  • Steep learning curve for beginners, with complexity in advanced features requiring extensive training.

  • High subscription cost, making it less accessible for small-scale businesses or startups.

Filter results

Sort by :

Relevance
Relevance
Highest-Rated
Lowest-Rated
Least-Recent
Most-Recent

Share this page

Showing 891-900 out of 2430

AU

Anonymous User

07/28/18

4 out of 5

"Great view of the marketing funnel- strong automation tools"

What do you like best about Adobe Marketo Engage? Templates make it easy for digital teams to push out campaigns. reporting gives marketing and inside sales a wholistic view of the marketing funnel and allows for us to automate the process of nurturing. What do you dislike about Adobe Marketo Engage? very poor/ no integration with dynamics 365 Recommendations to others considering Adobe Marketo Engage: connects great with salesforce instances. Ease of use and functionality is great for ...

Read more

AA

Armita A

07/27/18

4.5 out of 5

"Great CRM with alot of customizable options"

What do you like best about Adobe Marketo Engage? very easy to launch email marketing campaigns and organize it to the style of the company What do you dislike about Adobe Marketo Engage? at times not having a higher marketo plan can be a limitation What problems is Adobe Marketo Engage solving and how is that benefiting you? using it for demand generation campaigns and spreading brand awareness. easy to do drip campaigns

KS

Kimmah S

07/27/18

4 out of 5

"Great product, poor implementation"

What do you like best about Adobe Marketo Engage? We were referred to a partner for our integration and it was a nightmare. Would have liked to see more support from Marketo. What do you dislike about Adobe Marketo Engage? The implementation process is awful. Also, the ability to create basic things like "CTAs" as well as more Landing Page templates would be helpful, especially for teams without dev person on their team. Recommendations to others considering Adobe Marketo Engage: Make sure ...

Read more

AU

Anonymous User

07/27/18

5 out of 5

"Excellent MAP for all stages of Marketing maturity"

What do you like best about Adobe Marketo Engage? Contact record behavior tracking across web and campaign engagment What do you dislike about Adobe Marketo Engage? Limited native CRM integrations outside of Salesforce Recommendations to others considering Adobe Marketo Engage: N/A What problems is Adobe Marketo Engage solving and how is that benefiting you? Campaign Attribution and Database segmentation/targeting

AU

Anonymous User

07/27/18

5 out of 5

"Review of marketo"

What do you like best about Adobe Marketo Engage? It’s easy and intuitive to use. I can share things with my team What do you dislike about Adobe Marketo Engage? Periodically it will crash on me which isn’t so pleasant What problems is Adobe Marketo Engage solving and how is that benefiting you? IT allows me to better coordinate marketing efforts with my team

AL

Audrey L

07/26/18

4 out of 5

"Marketo is a Robust Marketing Automation Tool"

What do you like best about Adobe Marketo Engage? Its lead scoring features and ability to set up triggered emails. What do you dislike about Adobe Marketo Engage? The interface looks a bit clunky and font types are limited in the email designer. What problems is Adobe Marketo Engage solving and how is that benefiting you? We are achieving higher marketing ROI and better email outreach with Marketo.

AU

Anonymous User

07/26/18

4 out of 5

"Great tool with steep learning curve"

What do you like best about Adobe Marketo Engage? The constant updates and tips from the company itself enhance my usage of the software What do you dislike about Adobe Marketo Engage? The steep learning curve. I wish it can be simpler What problems is Adobe Marketo Engage solving and how is that benefiting you? Integrated marketing

AU

Anonymous User

07/24/18

3 out of 5

"Marketing Bliss"

What do you like best about Adobe Marketo Engage? Marketo is very useful for me to reach the userbase that I want to reach. What do you dislike about Adobe Marketo Engage? Sometimes the options that I have can be overwhelming. What problems is Adobe Marketo Engage solving and how is that benefiting you? User outreach and retention.

AM

Andrea M

07/24/18

4 out of 5

"Miglior software di marketing automation!"

What do you like best about Adobe Marketo Engage? Marketo offre una piattaforma flessibile che consente di creare qualsiasi esperienza. Con la sua vasta gamma di funzionalità, consente agli utenti di plasmare il percorso del cliente per ottenere una grande esperienza, pratiche analisi e parametri di business e per creare visibilità nei processi di marketing. Marketo è uno strumento di marketing in grado di amplificare l'impatto di ogni altra attività di marketing dell'azienda. What do you ...

Read more

AU

Anonymous User

07/20/18

5 out of 5

"The best marketing product!!!"

What do you like best about Adobe Marketo Engage? Lead scoring the a great feature they have. It helps our sales rep waste less time on getting to know how genuine a lead would be What do you dislike about Adobe Marketo Engage? Landing page and the form builder are a bit o a buzz kill. They could definitely improve that Recommendations to others considering Adobe Marketo Engage: Great tool once youve got it configured right. The automation helps a lot in getting apt lead generation made ...

Read more

Free vendor scorecard

Evaluate Marketo objectively with the marketing automation software scorecard

A weighted marketing automation software vendor scorecard to score Marketo against your real requirements — not the marketing.

  • Weighted criteria you can edit
  • Score multiple vendors side-by-side
  • Shareable with your buying committee

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].