9.5
SpotScore
Marketo Reviews in July 2026: User Ratings, Pros & Cons
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Marketo Reviews & Ratings
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Spotsaas Editor’s POV
Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more
Marketo pros and cons
Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.
Strong CRM integrations support customer relationship management and lead nurturing.
Interface is approachable enough for team members to train without extensive IT support.
Analytics and reporting provide insights for optimizing marketing strategies.
Steep learning curve for beginners, with complexity in advanced features requiring extensive training.
High subscription cost, making it less accessible for small-scale businesses or startups.
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Showing 761-770 out of 2430
AU
Anonymous User
11/25/18
"Great tool for email marketing and automation"
What do you like best about Adobe Marketo Engage? I love the complexity of lead generation, segmentation and nurture streams in Marketo. It is a powerful tool with a lot of capacity for automation. What do you dislike about Adobe Marketo Engage? It has been glitching a lot frequently and cost per hour of support is exorbitant. What problems is Adobe Marketo Engage solving and how is that benefiting you? We’ve gone from blasting emails on static lists to creating a nurture strategy that ...
Read more
AU
Anonymous User
11/25/18
"Marketo Is great!"
What do you like best about Adobe Marketo Engage? Marketo allows us to easily score leads and monitor lead engagement with leads in Salesforce. What do you dislike about Adobe Marketo Engage? The only downside to Marketo is the product is not cheap. But compared to other options like Mautic it is well worth the cost to do it right. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing Automation from website visitors to lead scoring for Salesforce.
AU
Anonymous User
11/25/18
"Great tool for email marketing and automation"
What do you like best about Adobe Marketo Engage? I love the complexity of lead generation, segmentation and nurture streams in Marketo. It is a powerful tool with a lot of capacity for automation. What do you dislike about Adobe Marketo Engage? It has been glitching a lot frequently and cost per hour of support is exorbitant. What problems is Adobe Marketo Engage solving and how is that benefiting you? We’ve gone from blasting emails on static lists to creating a nurture strategy that ...
Read more
AU
Anonymous User
11/19/18
"Easy Custom Build"
What do you like best about Adobe Marketo Engage? Tons of capability. Easily build custom processes to manage and handle leads. What do you dislike about Adobe Marketo Engage? Somewhat difficult to navigate at first. Analytics within the platform is not up to par. What problems is Adobe Marketo Engage solving and how is that benefiting you? digital marketing automation for small and Mid-sized companies
SS
Siddharth S
11/18/18
"Heavy Tool with a lot to give for Marketers"
What do you like best about Adobe Marketo Engage? As a marketer, we are always looking to automate the mundane tasks. Marketo let's you do that very easily. Also the analytics section is brilliant - and their API access is just unparalleled What do you dislike about Adobe Marketo Engage? Hate to nitpick but I would love Marketo to change the tool UI. What problems is Adobe Marketo Engage solving and how is that benefiting you? Automating my campaigns - I had personally used it to send 180 ...
Read more
SL
Sandra L
11/18/18
"Excellent marketing software"
What do you like best about Adobe Marketo Engage? One of the things I like most about Marketo is to be able to send high quality personalized emails, offer lead scoring, and the management of lead nurturing processes. It provides SEO positioning techniques that are very useful to optimize the content. I love that it integrate all the marketing processes in one place. It's a very complete software What do you dislike about Adobe Marketo Engage? The price is quite high compared to the ...
Read more
SS
Siddharth S
11/18/18
"Heavy Tool with a lot to give for Marketers"
What do you like best about Adobe Marketo Engage? As a marketer, we are always looking to automate the mundane tasks. Marketo let's you do that very easily. Also the analytics section is brilliant - and their API access is just unparalleled What do you dislike about Adobe Marketo Engage? Hate to nitpick but I would love Marketo to change the tool UI. What problems is Adobe Marketo Engage solving and how is that benefiting you? Automating my campaigns - I had personally used it to send 180 ...
Read more
SL
Sandra L
11/18/18
"Excellent marketing software"
What do you like best about Adobe Marketo Engage? One of the things I like most about Marketo is to be able to send high quality personalized emails, offer lead scoring, and the management of lead nurturing processes. It provides SEO positioning techniques that are very useful to optimize the content. I love that it integrate all the marketing processes in one place. It's a very complete software What do you dislike about Adobe Marketo Engage? The price is quite high compared to the ...
Read more
AM
Alyssa M
11/14/18
"Marketo Review"
What do you like best about Adobe Marketo Engage? I like that Marketo allows me to build campaigns that are integrated with different channels. I can include social, video, paid ads and interaction amongst assets in one campaign and report on all of it. What do you dislike about Adobe Marketo Engage? I do not like UI. I think it is a little outdated. I also feel the support is not the best. There have been some times where I went to support for help and they told me one thing and then after ...
Read more
AM
Alyssa M
11/14/18
"Marketo Review"
What do you like best about Adobe Marketo Engage? I like that Marketo allows me to build campaigns that are integrated with different channels. I can include social, video, paid ads and interaction amongst assets in one campaign and report on all of it. What do you dislike about Adobe Marketo Engage? I do not like UI. I think it is a little outdated. I also feel the support is not the best. There have been some times where I went to support for help and they told me one thing and then after ...
Read more
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].