Marketo Reviews in July 2026: User Ratings, Pros & Cons

"Easy to use"

What do you like best about Adobe Marketo Engage? It’s very easy to find consumers by email and see which campaigns they’ve been involved in, click through, and other important info What do you dislike about Adobe Marketo Engage? Sometimes if you unsubscribe people at their request, it will still them emails so you must uncheck every box in their profile to be sure they receive nothing What problems is Adobe Marketo Engage solving and how is that benefiting you? Email marketing and tracking.

"Marketo excels as a marketing automation tool "

What do you like best about Adobe Marketo Engage? Its support for A LOT of programs and logics. Flows applied to filters and triggers is the most powerful feature in Marketo. I also love the integration into PowerBi, I just wish it were faster and had better documentation. Communities are great source of information though. What do you dislike about Adobe Marketo Engage? Support, they have acknowledge some miss implementations but that's it, no intentions to fix. Sales reps do a very bad ...

"Robust Platform not as useful for medium-size company"

What do you like best about Adobe Marketo Engage? Real-time integration with Salesforce, email calendar What do you dislike about Adobe Marketo Engage? Marketo Support; we have the upgraded Business Support and don't notice a difference. Everything with Marketo is an additional charge, and when you want to pay for an additional service, it is hard to pinpoint where to begin. The customer success reps and support often just send you links to the forum or additional info that is too-high ...

"Great!"

What do you like best about Adobe Marketo Engage? Clean easy to use tool. I really love the automated reports. What do you dislike about Adobe Marketo Engage? Often very slow, it crashes an I lose all my work. What problems is Adobe Marketo Engage solving and how is that benefiting you? Email marketing

"One of the best out there"

What do you like best about Adobe Marketo Engage? Very flexible and highly scalable, if you know what you're doing. Unlike many others, it makes complex features easily available for advanced users, while keeping the UI simple and clean for the average user. Content recommendation for unique users is a game changer. What do you dislike about Adobe Marketo Engage? A newcomer will take it's time to get used to this very complete platform, but once he gets there nothing will stop him. ...

"Overall a satisfying software, answered most of my needs."

What do you like best about Adobe Marketo Engage? The fact I'm allowed to be so flexibie to do a lot with my marketing campaigns on crunchbase. The Smart Campaign logic itself can do alot, the options are never ending. What do you dislike about Adobe Marketo Engage? Me and my co-workers will admit that the thing we hated the most was the fact that we have to get used and learn a new software! so much functions and options and things to use, it took some time and we are happy to be over it ...

"Marketo for SMALL BUSINESS"

What do you like best about Adobe Marketo Engage? Automation, user-friendliness, integrations, email marketing. What do you dislike about Adobe Marketo Engage? There is not much we dislike about Marketo thus far. We wish there were more ways for us to find awesome integrations to use in comparison. What problems is Adobe Marketo Engage solving and how is that benefiting you? Having a small marketing department without having the cost of using an agency for everything.

"Great experience "

What do you like best about Adobe Marketo Engage? The software it was very easy to use seamlessly What do you dislike about Adobe Marketo Engage? The software was satisfactory and I had no problems What problems is Adobe Marketo Engage solving and how is that benefiting you? Getting to a larger crowd

"A clear leader in data management"

What do you like best about Adobe Marketo Engage? Marketo is an amazing option for large companies or a company looking for a customizable marketing automation platform that can grow with their company. I'd recommend having a strong plan in place for how you plan to use Marketo before implementing What do you dislike about Adobe Marketo Engage? The email builder is just not good. They've made some improvements, specifically around pre-built templates and making them modular, but, it's still ...

"Marketo is a great semi-advanced marketing automation tool"

What do you like best about Adobe Marketo Engage? Once you've set up your lists, its very easy to send regular emails to your customer base. What do you dislike about Adobe Marketo Engage? It can be clunky when working to update your existing lists. I have not found a way to update an existing list without having to replace it all together. What problems is Adobe Marketo Engage solving and how is that benefiting you? Keeping in constant contact with my customer base with monthly promotions, etc.