9.5
SpotScore

Marketo Reviews in July 2026: User Ratings, Pros & Cons
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Marketo Reviews & Ratings
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Spotsaas Editor’s POV
Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more
Marketo pros and cons
Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.
Strong CRM integrations support customer relationship management and lead nurturing.
Interface is approachable enough for team members to train without extensive IT support.
Analytics and reporting provide insights for optimizing marketing strategies.
Steep learning curve for beginners, with complexity in advanced features requiring extensive training.
High subscription cost, making it less accessible for small-scale businesses or startups.
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Showing 671-680 out of 2430
AB
Andrea B
03/20/19
"Email automation made easier"
What do you like best about Adobe Marketo Engage? The filters and ability to export our llists of contact in order to segment our emails What do you dislike about Adobe Marketo Engage? The way marketo is organized. It's a bit complicated to understand and use it to its fullest Need at least someone to have a training What problems is Adobe Marketo Engage solving and how is that benefiting you? Email automation and email tracking Being able to track and reach out to non opener is great
AU
Anonymous User
03/19/19
"Marketo: Best ever tool for Marketing"
What do you like best about Adobe Marketo Engage? I kind of like the analytical power that Marketo has. Sometimes it can be hard to really start exploring everything available when you're in the middle of things, but within Marketo there are a few amazing tools that can really take your business to the next level. It is a simple tool designed to meet most the needs of digital marketing, email marketing, web advertising, mobile advertising, machine vision reports, demographic information of ...
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KR
Kyle R
03/18/19
"Great tool!"
What do you like best about Adobe Marketo Engage? Marketo is an excellent marketing tool we have been using since a while. It really help our audience engage, it help us with targeted audience. Features like reporting, and accounting are excellent too. What do you dislike about Adobe Marketo Engage? Nothing but the software does have a learning curve. What problems is Adobe Marketo Engage solving and how is that benefiting you? With marketo we were able to get more leads.
AU
Anonymous User
03/16/19
"Pioneers In Marketing Automation"
What do you like best about Adobe Marketo Engage? The platform. Period. The automation, flexibility and constant innovation are my favorite features. What do you dislike about Adobe Marketo Engage? Lead generations could be more targeted. Recommendations to others considering Adobe Marketo Engage: Its a great platform however. Implementation of business listings (digital) would be great. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing, Digital ...
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AU
Anonymous User
03/14/19
"Best platform I've used so far"
What do you like best about Adobe Marketo Engage? You can get really technical with what you want to do. For an experienced marketer, this level of granularity is really great What do you dislike about Adobe Marketo Engage? The same level of detail that makes this platform great could also be difficult for someone unfamiliar with it. I also would like more control over salesforce sync settings. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing ...
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MR
Matthew R
03/12/19
"Need software"
What do you like best about Adobe Marketo Engage? About a year ago this software really helped my business out when we were looking for clients What do you dislike about Adobe Marketo Engage? It took a lot of time getting everybody trained on the software What problems is Adobe Marketo Engage solving and how is that benefiting you? It is now a whole lot easier to reach clients in people with some of the same needs
OD
oscar d
03/11/19
"great marketing and automation tool"
What do you like best about Adobe Marketo Engage? Marketo is a very useful software for marketing as it allows to automate repetitive marketing activities. We use it to improve our lead generation process and integrate Marketo with Salesforce. We are using the Marketo forms embedded in our website to obtain personal information, track lead activities and notify sales representatives. We can track campaigns (members synchronize with Salesforce campaigns) and direct sources to measure the ...
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AP
Anurag P
03/10/19
"Really helpful in automating repetitive tasks"
What do you like best about Adobe Marketo Engage? It specifically helped the team to generate targeted lists and also to schedule and manage bulk email delivery. The team loved how easily it made to personalize an email for every customer, coz certainly automated emails are not great unless they seem personalized to the receiver. What do you dislike about Adobe Marketo Engage? I personally feel that even though the platform is great, but the mobile platform can be optimized in a better way. ...
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AU
Anonymous User
03/08/19
"Marketo Review 2019"
What do you like best about Adobe Marketo Engage? Marketo is simple and allows the user to be able to control the content and campaigns created in order to manage and engaged with the consumers. They take away the hassle of having multiple drives and software systems, because Marketo does it all. What do you dislike about Adobe Marketo Engage? As always, most software systems when it comes to integration need to allow the user to have simpler display screens. Recommendations to others ...
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AU
Anonymous User
03/08/19
"Marketo Usage"
What do you like best about Adobe Marketo Engage? Analylitics capatbilities and easy to use both from admin point of view and infrastructure point of view What do you dislike about Adobe Marketo Engage? I dont like that you have a limit on number of emails you can send per week. I am not sure if that is the organizational setting or Marketo limitation Recommendations to others considering Adobe Marketo Engage: Marketo has been recently bought by Adobe and they are using new Microsoft ...
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].