Marketo Reviews in July 2026: User Ratings, Pros & Cons

"Good analytics, and integration service but bit on pricier side and less help from the community "

What do you like best about Adobe Marketo Engage? The system can automate A/B testing for emails and landing pages within a single campaign and intelligently rotate the treatments for accurate comparison. Which can be cost and resource efficient for the startup and small businesses. The latest release of Marketo NEXT version, the company introduced Smart Events—campaign management for events and expanded marketing campaign management to offline channels which I find more helpful and ...

"Great tool!"

What do you like best about Adobe Marketo Engage? Everything can be organized the way that works for our team. The Salesforce sync works really well as well. What do you dislike about Adobe Marketo Engage? I would like to see a little more from the analytics and SEO, and it does lack just a few items. What problems is Adobe Marketo Engage solving and how is that benefiting you? he Platforms possibilities are huge and will provide the success you need to afford it.

"Testing Automation softwares"

What do you like best about Adobe Marketo Engage? The ease of use of the product and the power that it has for analytics. There are many tools that can take you and your business to the next level. What do you dislike about Adobe Marketo Engage? Some people complain about the design or layout of the application but I think it works well, for me at least. I suppose it could use some cleanup but not that necessary in my opinion. What problems is Adobe Marketo Engage solving and how is that ...

"Good for b2b email automation"

What do you like best about Adobe Marketo Engage? It was easy to see lifetime value of a user by tracking in marketo. What do you dislike about Adobe Marketo Engage? Tough user interface, not suitable for beginners. What problems is Adobe Marketo Engage solving and how is that benefiting you? Which leads we could track from the site to email conversions.

"works really well!"

What do you like best about Adobe Marketo Engage? Integration with MS Dynamics is one of the best feature. Marketo gives me the opportunity to seamlessly deliver information to the sales users in the organization. Marketo allows you the flexibility to do a lot with your marketing campaigns. What do you dislike about Adobe Marketo Engage? The landing page and email builder needs to be better. What problems is Adobe Marketo Engage solving and how is that benefiting you? The easy of use. The ...

"Marketo is the wave of the future for businesses"

What do you like best about Adobe Marketo Engage? Marketo is the prime service for a business' marketing automation needs. The ease of use of their products and the wide reaching outputs of the many tools available propel a business outlook upwards in every way possible. What do you dislike about Adobe Marketo Engage? Marketo continues to grow and expand and will hopefully iron out any kinks in it's marketing software that are currently happening. What problems is Adobe Marketo Engage ...

"Good Software"

What do you like best about Adobe Marketo Engage? is designed to meet all the needs of digital marketing, email marketing, web ads, mobile ads, data acquisition reports, demographics of potential consumers, complete sales information made with detailed graphics of all the necessary data, to create final reports, where we find the best variant, to bring our product closer to more people, and have better results month by month. What do you dislike about Adobe Marketo Engage? with the CRM ...

"Enterprise grade but unintuitive email automation software"

What do you like best about Adobe Marketo Engage? We use it for everything from syncing salesforce data, to lead scoring to welcome, churn and drip campaigns and it can do (most of) it all. The smart list logic could be better but is a great improvement over other email software. What do you dislike about Adobe Marketo Engage? You have to ask support for regular expressions to be enabled in filters. You have to ask support to re-map or change field-mappings from sfdc to marketo. It doesn't ...

"decent"

What do you like best about Adobe Marketo Engage? I like that they can take our extensive database and then we can use our smart list flow to send the email to the right people. What do you dislike about Adobe Marketo Engage? that we have to use litmus to check our code on our email templates to make sure that our customers are receiving the correct email in the correct format. What problems is Adobe Marketo Engage solving and how is that benefiting you? marketo’s analytics allows us to ...

"Awesome marketing automation tool."

What do you like best about Adobe Marketo Engage? I like the power that Marketo has for investigation. In some cases when you are in the thick of things it's difficult to truly investigate everything accessible, anyway there are some astonishing instruments inside Marketo that can truly take your organization to the following dimension. It is intended to address every one of the issues of advanced showcasing, email advertising, advertisements on the web, portable promotions, information ...