9.5
SpotScore

Marketo Reviews in July 2026: User Ratings, Pros & Cons
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Marketo Reviews & Ratings
Spotsaas Editor’s POV
Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more
Marketo pros and cons
Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.
Strong CRM integrations support customer relationship management and lead nurturing.
Interface is approachable enough for team members to train without extensive IT support.
Analytics and reporting provide insights for optimizing marketing strategies.
Steep learning curve for beginners, with complexity in advanced features requiring extensive training.
High subscription cost, making it less accessible for small-scale businesses or startups.
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Showing 421-430 out of 2430
LG
Luis G
05/25/20
"Resolve problems related to campaigns and accounts."
What do you like best about Adobe Marketo Engage? Marketo enables you to resolve problems related to campaigns, develop advertising methods and evaluate account data. I delight in the service and pragmatic manner in which they deal with me. It was efficient and flawless from beginning to end. It is a great show. What do you dislike about Adobe Marketo Engage? The absence of setup of the advertising report might have an effect on the perception of various other drivers. Nevertheless, I ...
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AU
Anonymous User
05/17/20
"Marketo integrated campaigns"
What do you like best about Adobe Marketo Engage? Very powerful solution with fantastic resources to help you run your campaigns What do you dislike about Adobe Marketo Engage? Very few downsides - excellent partner community to fill any gaps or enhance offering. What problems is Adobe Marketo Engage solving and how is that benefiting you? Integrated our Infor CRM and Marketo platform to help close the loop.
AU
Anonymous User
05/14/20
"2 years of marketing automation"
What do you like best about Adobe Marketo Engage? Smart campaigns very straightforward, simple interface What do you dislike about Adobe Marketo Engage? Load times, with repetitive tasks you can feel like you're in an eternal buffer wheel What problems is Adobe Marketo Engage solving and how is that benefiting you? Solving problems for clients to engage existing users with personalized content & attracting new business with engagement streams
AU
Anonymous User
05/05/20
"Already making my life easier - saving time & money."
What do you like best about Adobe Marketo Engage? Marketo is very easy to use - we have an extremely small marketing team so I was thrilled to be able to up to speed on marketo quickly! Features like Tokens and Cloning make it easy to create one campaign and then replicate it for different markets. What do you dislike about Adobe Marketo Engage? Marketo is growing so fast, that they don't always have the best customer service. Our implementation went well - not as much hand holding as i ...
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AU
Anonymous User
04/23/20
"Marketo is the market leader for a reason"
What do you like best about Adobe Marketo Engage? It helps both marketing and sales. Helps marketing push our new content and webinars to everyone in the system, and helps sales prioritize and find those folks that are engaging over time and becoming hotter and hotter of a lead. What do you dislike about Adobe Marketo Engage? The My Best Bets section needs improvement. It lumps someone who read a whitepaper yesterday and someone who read a whitepaper 46 weeks ago right next to each ...
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AU
Anonymous User
04/23/20
"Marketo is the market leader for a reason"
What do you like best about Adobe Marketo Engage? It helps both marketing and sales. Helps marketing push our new content and webinars to everyone in the system, and helps sales prioritize and find those folks that are engaging over time and becoming hotter and hotter of a lead. What do you dislike about Adobe Marketo Engage? The My Best Bets section needs improvement. It lumps someone who read a whitepaper yesterday and someone who read a whitepaper 46 weeks ago right next to each ...
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LM
Lisa M
04/20/20
"Very informative and helpful marketing tool"
What do you like best about Adobe Marketo Engage? Ease of use and the limitless information of ways to generate and retain customers What do you dislike about Adobe Marketo Engage? Would like to see more videos demonstrations on how to navigate and use the product in action What problems is Adobe Marketo Engage solving and how is that benefiting you? It has allowed me to grow my network and manage contacts
AU
Anonymous User
04/17/20
"Amazing Solution"
What do you like best about Adobe Marketo Engage? Intuitive and easy to use. Also it is an application that integrates well What do you dislike about Adobe Marketo Engage? Perhaps sometimes it is not integrating properly What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing analytics
AU
Anonymous User
04/11/20
"Marketo is a great automation tool on its own but has a few cons"
What do you like best about Adobe Marketo Engage? Marketo was integrated with our SMARTnet CRM tool and was easy to raise the campaigns over FireFish, as they used to have the same SMARTnet ID integrated to the Fire Fish campaign code. What do you dislike about Adobe Marketo Engage? Its compatibility with salesforce is not so great as the features are minimized in salesforce. What problems is Adobe Marketo Engage solving and how is that benefiting you? Its easy for us to fill out the ...
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AU
Anonymous User
03/26/20
"New HIre SDR"
What do you like best about Adobe Marketo Engage? Quick connectivity & response rate for lead generation & scoring. What do you dislike about Adobe Marketo Engage? Not sure to be honest. It is mainly automated. Recommendations to others considering Adobe Marketo Engage: make the most of it!!! What problems is Adobe Marketo Engage solving and how is that benefiting you? Inbound marketing problems
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].