Marketo Reviews in July 2026: User Ratings, Pros & Cons

"The best Inbound Marketing tool!"

What do you like best about Adobe Marketo Engage? This application is a leader in innovation and is striving to creating marketing tools that can help companies define their messaging and communications to their targeted customers. One of the components that I use is the lead management tool which helps to integrate our CRM with other applications quickly and efficiently. The quality of this applications does not compare to any other. What do you dislike about Adobe Marketo Engage? Nothing. ...

"Marketo for better campaigns"

What do you like best about Adobe Marketo Engage? Marketo is an email system for marketing campaigns and advertisements, I use it mainly to improve the amount of items that this system provides me and the amount of mass emails that I can send per campaign. What do you dislike about Adobe Marketo Engage? It really bothers me a little that it does not have various templates and you must work a lot on the templates, it is quite limitative in this regard. Recommendations to others considering ...

"Marketo"

What do you like best about Adobe Marketo Engage? Advertising is able to help at any phase of the purchase of the funnel. Email optimisation is able to enable you to begin a brand-new business, though the management point Calculations mean better quality points, and the last analysis will help to report What do you dislike about Adobe Marketo Engage? Marketo UI is actually a fantastic accessory to others Just as hassle-free and intuitive as using a marketing automation plan it is not ...

"Best Marketing Automation tool"

What do you like best about Adobe Marketo Engage? It is a very complete solution that allows marketing teams to do anything they need for their marketing operations. What do you dislike about Adobe Marketo Engage? It can be a little complex at times, it takes a little bit of time to learn and get used to it, but it is only because it is a powerful tool. What problems is Adobe Marketo Engage solving and how is that benefiting you? You are able to automate complex marketing programs, ...

"Best Marketing Automation tool"

What do you like best about Adobe Marketo Engage? It is a very complete solution that allows marketing teams to do anything they need for their marketing operations. What do you dislike about Adobe Marketo Engage? It can be a little complex at times, it takes a little bit of time to learn and get used to it, but it is only because it is a powerful tool. What problems is Adobe Marketo Engage solving and how is that benefiting you? You are able to automate complex marketing programs, ...

"Easy to use enterprise marketing operations platform."

What do you like best about Adobe Marketo Engage? The ability to send emails to multiple segments via streams What do you dislike about Adobe Marketo Engage? The cost is way too high as you pay by the number of expected records. Records should be unlimited in this day and age of SaaS products. What problems is Adobe Marketo Engage solving and how is that benefiting you? I need a tool that will effectively allow me to send marketing communications. A solution that is not overloaded with ...

"Powerful Tool"

What do you like best about Adobe Marketo Engage? Reporting and automation cannot be beaten by any other platform. What do you dislike about Adobe Marketo Engage? Clunky interface, too many tools that are not always necessary to get the job done. Overly complicated. What problems is Adobe Marketo Engage solving and how is that benefiting you? Lead scoring and lead routing have been great for our sales team.

"Powerful, flexible automation"

What do you like best about Adobe Marketo Engage? Marketo is a powerful tool which allows us to rely on automation to scale our marketing efforts. What do you dislike about Adobe Marketo Engage? In some cases, it can be a bit clunky. There are simple workflows that can be added, many of which have been requested by the community for years, which would allow us to be more efficient within the tool and prevent duplicative efforts. I am hoping that the recent acquisition by Adobe will focus on ...

"Powerful, flexible automation"

What do you like best about Adobe Marketo Engage? Marketo is a powerful tool which allows us to rely on automation to scale our marketing efforts. What do you dislike about Adobe Marketo Engage? In some cases, it can be a bit clunky. There are simple workflows that can be added, many of which have been requested by the community for years, which would allow us to be more efficient within the tool and prevent duplicative efforts. I am hoping that the recent acquisition by Adobe will focus on ...

"Not moving as fast is the top leaders"

What do you like best about Adobe Marketo Engage? The integration with other platforms out of the box is a great plus. Having a platform that is recognized by other vendors by being a top marketing automation system is a great plus. Having access to those third party integrations out of the box helps reduce the cost it would take to create a connection using an open API. This also helps having marketo be our main marketing database where everything gets aggregated and then shared with the ...