9.5
SpotScore

Marketo Reviews in July 2026: User Ratings, Pros & Cons
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Marketo Reviews & Ratings
Spotsaas Editor’s POV
Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more
Marketo pros and cons
Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.
Strong CRM integrations support customer relationship management and lead nurturing.
Interface is approachable enough for team members to train without extensive IT support.
Analytics and reporting provide insights for optimizing marketing strategies.
Steep learning curve for beginners, with complexity in advanced features requiring extensive training.
High subscription cost, making it less accessible for small-scale businesses or startups.
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Showing 391-400 out of 2430
AU
Anonymous User
07/29/20
"Very robust tool"
What do you like best about Adobe Marketo Engage? Definitely gets the job done. Very customizable What do you dislike about Adobe Marketo Engage? It became hard to find certain files among all the different folders. When an email was sent by mistake in place of another, we were not given any answers as to why for months. What problems is Adobe Marketo Engage solving and how is that benefiting you? With Marketo we were able to conduct our semi-complicated email marketing strategy, across ...
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AU
Anonymous User
07/26/20
"Marketo Use"
What do you like best about Adobe Marketo Engage? Very easy to use. Its intuitive enough to learn things on the fly What do you dislike about Adobe Marketo Engage? We are using Marketo for almost a year. One thing I didn't like is the duplicate management What problems is Adobe Marketo Engage solving and how is that benefiting you? We are using Marketo for all our marketing emails and it is very easy to segment the data
AU
Anonymous User
07/26/20
"Marketo Use"
What do you like best about Adobe Marketo Engage? Very easy to use. Its intuitive enough to learn things on the fly What do you dislike about Adobe Marketo Engage? We are using Marketo for almost a year. One thing I didn't like is the duplicate management What problems is Adobe Marketo Engage solving and how is that benefiting you? We are using Marketo for all our marketing emails and it is very easy to segment the data
TH
Tatianna H
07/24/20
"As a content manager and main email marketing creator, it's interesting to see the data that we get."
What do you like best about Adobe Marketo Engage? I like the amount of data that can be gained from the work done. Email tracking, automation streams, and lead scoring are all amazing aspects that we never got with other ESPs. I also like that we gain the ability to A/B test and have dynamic and static content in emails that we can send to different audiences. What do you dislike about Adobe Marketo Engage? I do not like how long the setup is, nor do I enjoy going through such a manual ...
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AU
Anonymous User
07/24/20
"Modernised end-to-end campaign and engagement platform that works"
What do you like best about Adobe Marketo Engage? Seamless synchronisation with existing Customer Relationship Management platform, which enables good visibility on the linkage between leads and campaigns - allowing sensible monitoring of the resulting returns on investment. What do you dislike about Adobe Marketo Engage? Slight lack of flexibility with regards to legacy campaigns and standard set of Application Programming Interfaces. These generally require manual workarounds which are ...
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ML
Miao L
07/23/20
"High-performance email-based Marketing Automation Platform"
What do you like best about Adobe Marketo Engage? I've used Marketo for more than 3 years. Marketo is a powerful tool that gives me the ability to market and track my marketing campaigns in a meaningful and scalable way. The integration with other platforms such as Salesforce and SDL Tridion is out-of-box and very helpful for us. It has a slight learning curve, but the training is pretty decent. The community is very useful and the user groups have been very welcoming. What do you dislike ...
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MC
Megan C
07/22/20
"There is nothing quite like Marketo!"
What do you like best about Adobe Marketo Engage? Marketo has been a game changer for our organization! It has quickly become the center of our tool stack and it's highly customizable to your business needs. Marketo was built by marketers for marketers so its very intuitive and easy to use. Marketo has very robust documentation on how to use most of the features and functionalities. The Marketo community is also awesome and there is always someone I can ask questions to or bounce ideas off ...
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MC
Megan C
07/22/20
"There is nothing quite like Marketo!"
What do you like best about Adobe Marketo Engage? Marketo has been a game changer for our organization! It has quickly become the center of our tool stack and it's highly customizable to your business needs. Marketo was built by marketers for marketers so its very intuitive and easy to use. Marketo has very robust documentation on how to use most of the features and functionalities. The Marketo community is also awesome and there is always someone I can ask questions to or bounce ideas off ...
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AK
Anne K
07/21/20
"High-level marketing"
What do you like best about Adobe Marketo Engage? Marketo is one of those well-known systems that are rarely used, the truth is that it has a number of unimaginable tools, email marketing, APIs, organic campaign control, database control and more. What do you dislike about Adobe Marketo Engage? There is very little that I would say of marketo negatively speaking, marketo is a great system, but we must be honest when developing or creating with it, it is slow and complicated to analyze at ...
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AU
Anonymous User
07/17/20
"The best Inbound Marketing tool!"
What do you like best about Adobe Marketo Engage? This application is a leader in innovation and is striving to creating marketing tools that can help companies define their messaging and communications to their targeted customers. One of the components that I use is the lead management tool which helps to integrate our CRM with other applications quickly and efficiently. The quality of this applications does not compare to any other. What do you dislike about Adobe Marketo Engage? Nothing. ...
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].