Marketo Reviews in July 2026: User Ratings, Pros & Cons

"The perfect MAP for SMB"

What do you like best about Adobe Marketo Engage? Incredibly mature architecture that is by design incredibly scalable and efficient. I've managed many smaller automation teams, and marketo allows us to do more with less. It's amazing how much, and I'll functionally complex we can be, even with a team that's smaller in size. Everyone integrates with marketo, so it really becomes the center hub of our martech, and maybe even sales tech, hubs. What do you dislike about Adobe Marketo ...

"A faster flow in your sales only with Marketo Engage."

What do you like best about Adobe Marketo Engage? I like this software because it offers incredible exclusive experiences, including with sales at each stage of the customer journey, being a significant aspect since it keeps registered users on the platform as a priority, allowing a more attractive flow in support of the sales that are made eventually, I love Marketo since launching campaigns is simple and the customer service field is wonderful when you have questions about the ...

"Training program was great!"

What do you like best about Adobe Marketo Engage? I want to dedicate this post to Adobe Marketo's training program for associates. I was nervous to get certified but Marketo's step-by-step, test as you go, training program was truly so helpful and I love that I can go back and look up items I may have forgotten even after passing the test. What do you dislike about Adobe Marketo Engage? Although I passed on the first try, (barely), I think should get two tries for your money's worth. That ...

"Marketo Engage EASY"

What do you like best about Adobe Marketo Engage? Drag and Drop, best for medium sized campaigns What do you dislike about Adobe Marketo Engage? Need more user experience with less development. Looks boring. What problems is Adobe Marketo Engage solving and how is that benefiting you? report automation, sync between apps, more view on MQLs

"Absolute Nightmare"

What do you like best about Adobe Marketo Engage? The software is full of glitches, bugs and sometimes just stopps working. What do you dislike about Adobe Marketo Engage? UI. Does not work on Safari (it suppose to, but the screen goes blank about 10 times in 1 minute) absolute disaster. Very limited capabilities when it comes to email design, pathetic to be exact. Bugs that are happening all the time and downtime. What problems is Adobe Marketo Engage solving and how is that benefiting ...

"Good tool for my company"

What do you like best about Adobe Marketo Engage? The best feature of Marketo is it is extremely simple to use and provides a good image of your customers'/prospects' interests. You are no longer required to make educated guesses on what people are really interested in. Now that you've determined what the individual desires to hear, you can write a message proceeded to call or sending emails them. What do you dislike about Adobe Marketo Engage? So many steps are involved in a limited number ...

"Market-To with Marketo."

What do you like best about Adobe Marketo Engage? Accounts Insights & Profiling Analytics. What do you dislike about Adobe Marketo Engage? Didn't find it very helpful for scaling Marketing. What problems is Adobe Marketo Engage solving and how is that benefiting you? Firstly - our intelligence on Prospects was ZERO. The research had to be done in a very old fashioned way and our sales/outreach team didn't have enough arsenal to create an impact. Marketo helped solve that for us.

Fully exhaustive marketing solution

PROS: Marketo is a time-saver as it lays down everything you need in creating a marketing campaign. You don't have to start from scratch and create them manually as Marketo automates the process up to the end of the marketing process. CONS: I'm looking for more room to personalize the campaigns so it can better serve my needs. I have elevated this feedback to its technical support and they had promised to resolve how to incorporate them into next upgrades.

"Marketo is perfect as a tool for marketing automation"

What do you like best about Adobe Marketo Engage? It is a platform that is built to address all of your digital marketing, email marketing, online ads, and mobile advertising needs, including data collection reports, lead demographics, and complete sales details in the form of comprehensive tables containing all of the data necessary to produce a final report in which we determine the best strategies for bringing our goods to more customers and achieving better results month after ...

"Marketo rocks!"

What do you like best about Adobe Marketo Engage? Marketo was so easy to use and user friendly when it came to sending emails as a sales rep. It was easy to track the emails, who opened, who clicked, the activity and later make correlations on who has the propensity to buy. What do you dislike about Adobe Marketo Engage? The lead scoring was a bit confusing for our reps but our marketing team was able to discuss exactly how to read it. It took the guess work out when Ricoh decided to push ...