Marketo Reviews in November 2026: User Ratings, Pros & Cons

"very nice marketing tool"

What do you like best about Adobe Marketo Engage? Next generation marketing analytics. Able to take lead information and do 2D graphical plots and analysis off of this data. What do you dislike about Adobe Marketo Engage? Too similar to Salesforce. Looks too much like a conventional CRM tool. What problems is Adobe Marketo Engage solving and how is that benefiting you? We have a really shitty marketing team. (I am the Chairman of my company and am entitled to say this!)

"I use it daily"

What do you like best about Adobe Marketo Engage? I like the possibilities and the training. At first I was very overwhelmed, but they walked me through it. What do you dislike about Adobe Marketo Engage? There are some issues with Outlook, in that when forwarded our emails get messed up. What problems is Adobe Marketo Engage solving and how is that benefiting you? WE have the benefit of segmenting and being able to follow up with the right customers

"Getting there...."

What do you like best about Adobe Marketo Engage? Campaign management capabilities are easy to use. What do you dislike about Adobe Marketo Engage? Lack of personalization hurts my ability to target What problems is Adobe Marketo Engage solving and how is that benefiting you? Lead engagement and nurturing

"Perfect email marketing tool"

What do you like best about Adobe Marketo Engage? The whole analytics and tools that marketo provides to launch and control an email marketing campaign What do you dislike about Adobe Marketo Engage? I like the whole thing, just it could be a little more user friendly and have better feeling What problems is Adobe Marketo Engage solving and how is that benefiting you? I have used this service more email marketing and newsletters and the control that you can have on the campaign is fantastic

"Marketo rocks"

What do you like best about Adobe Marketo Engage? easy of use, reports, analytics, support, community, lot less expensive than eloqua, much better than other products in the market What do you dislike about Adobe Marketo Engage? user interface could be better, lack of rest api's What problems is Adobe Marketo Engage solving and how is that benefiting you? marketing, lead gen

"Trustworthy"

What do you like best about Adobe Marketo Engage? It's an integrated practical tool, marketo is the one that each marketer needs to implement the campaigns perfectly What do you dislike about Adobe Marketo Engage? Sometimes it get a little complicated and time consuming What problems is Adobe Marketo Engage solving and how is that benefiting you? Great tool in email marketing, customer analysis, social media....

"Marketo has revolutionized the way we communicate with customers and prospects"

What do you like best about Adobe Marketo Engage? Marketo webhooks allows us to communicate with the right prospect at the right time via the right medium (sms, email, automated dialer) What do you dislike about Adobe Marketo Engage? The pricing is pretty high, but you get what you pay for :) What problems is Adobe Marketo Engage solving and how is that benefiting you? We've solved issues where each prospect is being scored and only the best prospects are being handed off to our sales team.

"Drive by Marketo"

What do you like best about Adobe Marketo Engage? reusability and automation of repeatable tasks What do you dislike about Adobe Marketo Engage? dont know enough to comment, they sound not very differentiated What problems is Adobe Marketo Engage solving and how is that benefiting you? automating and qualifiying sales leads

"Good Solution for Marketing Lead Automation"

What do you like best about Adobe Marketo Engage? Marketing in control of their own destiny What do you dislike about Adobe Marketo Engage? Rules are a little complicated to develop. What problems is Adobe Marketo Engage solving and how is that benefiting you? Lead Automation

"Great product for email integration and marketing."

What do you like best about Adobe Marketo Engage? It is easy to integrate and deploy. Also makes email campaigns a snap. What do you dislike about Adobe Marketo Engage? The only problem is it tends to be a bit on the expensive side. Other wise I like it. What problems is Adobe Marketo Engage solving and how is that benefiting you? Emails marketing to generate leads. Overcomes the 500 email limit set by Salesforce.