9.5
SpotScore

Marketo Reviews in November 2026: User Ratings, Pros & Cons
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Marketo Reviews & Ratings
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Spotsaas Editor’s POV
Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more
Marketo pros and cons
Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.
Strong CRM integrations support customer relationship management and lead nurturing.
Interface is approachable enough for team members to train without extensive IT support.
Analytics and reporting provide insights for optimizing marketing strategies.
Steep learning curve for beginners, with complexity in advanced features requiring extensive training.
High subscription cost, making it less accessible for small-scale businesses or startups.
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Showing 2341-2350 out of 2430
AU
Anonymous User
12/03/13
"Overall decent, could be better"
What do you like best about Adobe Marketo Engage? Setting up smart campaigns is very straightforward. What do you dislike about Adobe Marketo Engage? The speed at which it loads smartlists is much too slow. What problems is Adobe Marketo Engage solving and how is that benefiting you? I use Marketo for marketing automation processes.
CT
Christy T
12/03/13
"A simple to use lead tool"
What do you like best about Adobe Marketo Engage? It is simple to create smart list from Marketo to generate emails & manage automatic email campaigns. It only takes a few days to understand and use the basics of the tool, and if you're willing to put in some addition training, there's a lot of cool tricks you can do with the tool. Overall, it has been easy to use for our company with about 250 employees but a good large lead size. What do you dislike about Adobe Marketo Engage? The out of ...
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AU
Anonymous User
12/03/13
"Overall decent, could be better"
What do you like best about Adobe Marketo Engage? Setting up smart campaigns is very straightforward. What do you dislike about Adobe Marketo Engage? The speed at which it loads smartlists is much too slow. What problems is Adobe Marketo Engage solving and how is that benefiting you? I use Marketo for marketing automation processes.
GL
Gabrielle L
11/26/13
"Marketo - Shopping for Marketing Automation "
What do you like best about Adobe Marketo Engage? Get the ability to run RoI metrics reporting on the events that we are doing so that we can develop a succinct understanding of the metrics that are driving current and will drive future revenue. What do you dislike about Adobe Marketo Engage? I don't like being tie with my number of lead. There is a very large increases in price dependent on the amount of contacts I have. What problems is Adobe Marketo Engage solving and how is that ...
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CT
Carol T
11/25/13
"Marketo, time-saver of all time"
What do you like best about Adobe Marketo Engage? Intuitive, easy-to-use design enables all marketers to save time on menial tasks and actually focus on marketing strategies. Marketo has a strong focus on the customer, which means customers drive product roadmap. What do you dislike about Adobe Marketo Engage? Being nitpicky, I dislike the look-and-feel of the app. However, they are rolling out enhancements and so far the new changes look great! What problems is Adobe Marketo Engage solving ...
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AU
Anonymous User
11/21/13
"Great Solution - For Medium to Advanced MA Needs"
What do you like best about Adobe Marketo Engage? Marketo provides a great solution for Marketing Automation purposes - Easily customizable and fairly powerful, Marketo is perfect for companies with basic to mid-advanced marketing needs. What do you dislike about Adobe Marketo Engage? Marketo suffers from its current position on the market with Eloqua belonging to Oracle and Pardot acquired by Salesfore.com ... Understand the evolution of the industry as you consider Marketo as a solution ...
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AU
Anonymous User
11/21/13
"Great Solution - For Medium to Advanced MA Needs"
What do you like best about Adobe Marketo Engage? Marketo provides a great solution for Marketing Automation purposes - Easily customizable and fairly powerful, Marketo is perfect for companies with basic to mid-advanced marketing needs. What do you dislike about Adobe Marketo Engage? Marketo suffers from its current position on the market with Eloqua belonging to Oracle and Pardot acquired by Salesfore.com ... Understand the evolution of the industry as you consider Marketo as a solution ...
Read more
AU
Anonymous User
11/21/13
"Marketo Review - Good System"
What do you like best about Adobe Marketo Engage? Easy to integrate, love the services that it offers. What do you dislike about Adobe Marketo Engage? Nothing at this time, still an early adopter. What problems is Adobe Marketo Engage solving and how is that benefiting you? Lead scoring, better quality leads.
BD
Bill D
11/21/13
"Great product that truly makes a difference in driving revenue for our company."
What do you like best about Adobe Marketo Engage? Marketo's tight integration with Salesforce.com drives leads to our reps fast and accurately. Their ability to run campaigns quickly helps us to generate more business. What do you dislike about Adobe Marketo Engage? Nothing about the product is a problem for us. The only real issue is the fast escalation of the cost of the product as we scale our campaigns. What problems is Adobe Marketo Engage solving and how is that benefiting ...
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AU
Anonymous User
11/21/13
"Solid Marketing Tool with Easy User Adoption"
What do you like best about Adobe Marketo Engage? The usability is pretty great, especially when the product is being owned by Marketing rather than IT. Even less technical users are able to get up and running pretty quickly, after some initial set up. What do you dislike about Adobe Marketo Engage? There are several instances where you have to set up the same features in two places, one as a model and one to run the back-end functionality, rather than having the programs reflected in the ...
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].