Marketo Reviews in November 2026: User Ratings, Pros & Cons

"A Pardot To Marketo Migration Story"

What do you like best about Adobe Marketo Engage? The versatility and the amount of customer data we now have access to. The Activity Log has been a life saver in helping with troubleshooting, which was very difficult to do in Pardot. I can tell exactly where the Lead got stuck in our marketing process and make the fix. They also have a tremendous number of triggers and filters you can make decisions off of so setting up even a complex sign up process like ours was much easier, no hack-y ...

"A Pardot To Marketo Migration Story"

What do you like best about Adobe Marketo Engage? The versatility and the amount of customer data we now have access to. The Activity Log has been a life saver in helping with troubleshooting, which was very difficult to do in Pardot. I can tell exactly where the Lead got stuck in our marketing process and make the fix. They also have a tremendous number of triggers and filters you can make decisions off of so setting up even a complex sign up process like ours was much easier, no hack-y ...

"Marketo is an excellent Email Marketing Automation tool."

What do you like best about Adobe Marketo Engage? I like that Marketo includes all facets of Email Marketing Automation, including analytics, Calendars, and SEO, What do you dislike about Adobe Marketo Engage? I don't like that emails have to be schedule more than 15 minutes in advance. I noticed this change recently, and it has limited flexibility in terms of email send time. Recommendations to others considering Adobe Marketo Engage: Marketo has many options for businesses and companies ...

"Marketo is an excellent Email Marketing Automation tool."

What do you like best about Adobe Marketo Engage? I like that Marketo includes all facets of Email Marketing Automation, including analytics, Calendars, and SEO, What do you dislike about Adobe Marketo Engage? I don't like that emails have to be schedule more than 15 minutes in advance. I noticed this change recently, and it has limited flexibility in terms of email send time. Recommendations to others considering Adobe Marketo Engage: Marketo has many options for businesses and companies ...

"Marketo Marketing Automation -- The tool for the future of marketing"

What do you like best about Adobe Marketo Engage? Marketo does two things right for marketers. First, on the design-side the drag-and-drop elements make it easy to build templates and adjust emails/landing pages without breaking the whole layout. Second, the logical flow of the automation steps take the guesswork out of wondering what will happen when you turn the system on. The growing demands on marketing to do more in terms of volume and do more in terms of personalization and relevance ...

"Using Marketo is one of my favorite things to do at work!"

What do you like best about Adobe Marketo Engage? I like how Marketo allows you to be creative. It also provides you the tools to learn how to navigate the program as a new user. It's really fun to use whenever I have a chance to create email campaigns. What do you dislike about Adobe Marketo Engage? Sometimes the formatting doesn't translate the same as how you try to create a landing page. Maybe there should be a section in the community page that highlights common problems and the ...

"Using Marketo is one of my favorite things to do at work!"

What do you like best about Adobe Marketo Engage? I like how Marketo allows you to be creative. It also provides you the tools to learn how to navigate the program as a new user. It's really fun to use whenever I have a chance to create email campaigns. What do you dislike about Adobe Marketo Engage? Sometimes the formatting doesn't translate the same as how you try to create a landing page. Maybe there should be a section in the community page that highlights common problems and the ...

"Great Software But Incredibly Poor Client Services"

What do you like best about Adobe Marketo Engage? Fantastic product from a user experience perspective. Able to take standard marketing personnel and have them quickly get up to speed with creating a wide variety of campaigns. What do you dislike about Adobe Marketo Engage? Client services is incredibly poor. We paid for their implementation services and a custom connector. It's been nearly four months and the implementation is still not complete. They have refused to credit us for the ...

"Resources glore"

What do you like best about Adobe Marketo Engage? Marketo is intuitive for a marketor. Also has a large community with resources like no other product; community website, user groups, Marketo Summit and support all add to a great experience. What do you dislike about Adobe Marketo Engage? Marketo has been great so far, dont have any complaints at this point. What problems is Adobe Marketo Engage solving and how is that benefiting you? Email marketing with analytics, a/b testing, progressive ...

"Powerful engine to increase productivity "

What do you like best about Adobe Marketo Engage? Favorite functionality is within the lead database. Being able to build segmentation allows us to have more targeted marketing and a better understanding of our overall database and where we can improve it. Other element that I like is the ability to use tokens and to templatize programs to increase marketing efficiency. What do you dislike about Adobe Marketo Engage? RCA - Don't like that you can't send direct links to reports created ...