Marketo Reviews in November 2026: User Ratings, Pros & Cons

"Marketo simplifies my life"

What do you like best about Adobe Marketo Engage? I like the ease of use and it's integration with Salesforce. What do you dislike about Adobe Marketo Engage? The reporting could use some refinements. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketo helps us nurture our prospects through the sales funnel.

"Good Marketing automation tool"

What do you like best about Adobe Marketo Engage? Have been using Marketo for almost 2 years now.... Has helped with growing our business to a different height. What do you dislike about Adobe Marketo Engage? Nothing specific to mention here that I could think off. What problems is Adobe Marketo Engage solving and how is that benefiting you? Used it for generating leads and syncing them to SFDC

"Awesome Integration with Salesforce"

What do you like best about Adobe Marketo Engage? I love how Marketo makes the integration with salesforce so easy to use. It has a clean look and feel and very user friendly. What do you dislike about Adobe Marketo Engage? There should be more self help video tutorials on the website Recommendations to others considering Adobe Marketo Engage: n/a What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing Automation Love the real time analytics

"Very Flexible Automation Tool"

What do you like best about Adobe Marketo Engage? Marketo is a very flexible platform that allows a lot of freedom for marketers to get creative with data management, lead scoring, email sends, etc. The sync is good. What do you dislike about Adobe Marketo Engage? The flexibility of the platform is a double-edged sword. Those that are not seasoned marketing automation users can create what my co-workers like to call a "Mar-ghetto" of data. I also think the innovation is waning and the ...

"Very helpful"

What do you like best about Adobe Marketo Engage? Simplicity, seamless integration and usability What do you dislike about Adobe Marketo Engage? Many other options available so decision difficult What problems is Adobe Marketo Engage solving and how is that benefiting you? Faster marketing automation, faster integration

"Interesting tool, needs a lot of handholding to implement"

What do you like best about Adobe Marketo Engage? Marketo does a lot of things and can in theory track most of your marketing efforts. That said, it takes a lot of man power to implement. What do you dislike about Adobe Marketo Engage? It doesn't track a lot of offline activity, it is difficult to implement, it is not intuitive from a drip campaign use case. Recommendations to others considering Adobe Marketo Engage: Have a dedicated on board marketo expert. What problems is Adobe Marketo ...

"Great product and functionality"

What do you like best about Adobe Marketo Engage? The UX is very easy to use, especially considering the complexity of the tool. I use Marketo everyday, and it has been a complete marketing lifeline for me and my company. What do you dislike about Adobe Marketo Engage? Reporting can be slow at times, but still very robust. Recommendations to others considering Adobe Marketo Engage: Difficult to learn as a first time user if you don't have someone there to coach you through it. What problems ...

"Great product and functionality"

What do you like best about Adobe Marketo Engage? The UX is very easy to use, especially considering the complexity of the tool. I use Marketo everyday, and it has been a complete marketing lifeline for me and my company. What do you dislike about Adobe Marketo Engage? Reporting can be slow at times, but still very robust. Recommendations to others considering Adobe Marketo Engage: Difficult to learn as a first time user if you don't have someone there to coach you through it. What problems ...

"Need to automate your marketing and cut down on personnel costs? Marketo is for you!"

What do you like best about Adobe Marketo Engage? Like how it takes the work out of a lot of basic marketing tasks like emailing and landing pages. Love the clean design and simple options for everything; never have to dig to make it something happen. What do you dislike about Adobe Marketo Engage? Not a huge fan of how they integrate with other software. Always seems a bit laggy or not up to date. Would like to see some improvements here. Recommendations to others considering Adobe Marketo ...

"Marketo -- The Marketing Nation has done a Number of Things right... but still more room to grow."

What do you like best about Adobe Marketo Engage? There are a number of great features - but for me the Custom/Standard Tokens and the ease of Cloning a program. Are the winners, next up would be the flexibility to create your own Revenue Cycle Model to track those prospects at a high level and designed for your particular use case or business flow. What do you dislike about Adobe Marketo Engage? Submission delays. It often takes more time to generate reports or get the results of newly ...