Marketo Reviews in November 2026: User Ratings, Pros & Cons

"Marketo Rocks"

What do you like best about Adobe Marketo Engage? Engagement Programs. Makes lead nurturing very easy. What do you dislike about Adobe Marketo Engage? After user interface update, we have been getting more error messages and need to refresh the page. But not that big a deal. What problems is Adobe Marketo Engage solving and how is that benefiting you? Cleaning data with automated programs. Merging duplicate leads.

"Marketo is Easy to Use"

What do you like best about Adobe Marketo Engage? We use Marketo for our marketing linked to SF. It has proven easy to use and highly effective for our sales department. What do you dislike about Adobe Marketo Engage? At this point there is not anything I found that I dislike. What problems is Adobe Marketo Engage solving and how is that benefiting you? Tracking of marketing initiatives

"Very robust but falls down in attribution reporting"

What do you like best about Adobe Marketo Engage? They are the top dog in marketing automation (at least until Salesforce bought Pardot) and they provide the best training and customer community and all sort of features that most do care about. What do you dislike about Adobe Marketo Engage? We were sold the value of reporting and specifically attribution reporting and we wanted that. In the end it has been very hard to get good ROI reporting on our campaigns. Some of the problem may be ...

"Daily user of Marketo"

What do you like best about Adobe Marketo Engage? Great service with compiling our campaigns What do you dislike about Adobe Marketo Engage? I have to honestly say that there is nothing I dislike about Marketo. It has met our needs Recommendations to others considering Adobe Marketo Engage: Ease if use and I highly recommend Marketo What problems is Adobe Marketo Engage solving and how is that benefiting you? qualifying leads and how Marketo has assisted us with gathering our campaigns and ...

"Great tool"

What do you like best about Adobe Marketo Engage? Marketo is a really simple tool, its really easy to navigate through. I mainly use it for running campaigns and use a lot of analytics. The reports are really helpful and very simple to generate. Great tool will recommend to all. What do you dislike about Adobe Marketo Engage? Integration of Marketo with our companies IT team took a really long time. Would also like to see couple of developments in the identification of lead section. I want ...

"0-60 faster than we expected"

What do you like best about Adobe Marketo Engage? Marketo has allowed our Marketing team to ramp up quickly and introduce Automated Marketing campaigns to our customer success strategy very quickly. The support we received from the team along with the power of the tool made us look professional and capable and sophisticated compared to our competition. What do you dislike about Adobe Marketo Engage? The product has so much capability and we are only scratching the surface. I guess we have ...

"Marketo"

What do you like best about Adobe Marketo Engage? The simplicity of the reports and the way the leads are brought to the SDR Team. Also how you can send personal reports by territory. What do you dislike about Adobe Marketo Engage? At times the "anonymous" information brings no value to the SDR team What problems is Adobe Marketo Engage solving and how is that benefiting you? The benefits of Marketo bring leads to our SDR team.

"Marketo is user friendly, and very intiutive."

What do you like best about Adobe Marketo Engage? The ease of using the tool. it's very intuitive, and easy to use. What do you dislike about Adobe Marketo Engage? no dislikes at this time, I dont know what else you'd be exploring or looking to answer What problems is Adobe Marketo Engage solving and how is that benefiting you? none

"Marketo review"

What do you like best about Adobe Marketo Engage? Auto populated templates to reach out to prospects is a great feature. Great way to keep prospects engaged and warm. Email notification when a new lead comes in is a great feature. Great way to automatically put tasks into salesforce. What do you dislike about Adobe Marketo Engage? How names and information is populated becomes slightly confusing. Would be easier if it was not a script. Would like more information on when an email is viewed ...

"Marketo simplifies my life"

What do you like best about Adobe Marketo Engage? I like the ease of use and it's integration with Salesforce. What do you dislike about Adobe Marketo Engage? The reporting could use some refinements. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketo helps us nurture our prospects through the sales funnel.