Marketo Reviews in November 2026: User Ratings, Pros & Cons

"Marketo Has It All"

What do you like best about Adobe Marketo Engage? There are so many benefits to using Marketo. Having looked at other tools. There are just so many things that Marketo does that others cannot (without having to pay extra money for what's out of the box). I like the lead nurturing capability of Marketo and lead scoring. No other tool compare to this. What do you dislike about Adobe Marketo Engage? I would love Marketo to have better capabilities when it comes to back end development ...

"Supportive, flexible, and Easy to Learn!"

What do you like best about Adobe Marketo Engage? For being a fresh out of college marketing guy, Marketo was the perfect introduction to marketing automation and content/permission based marketing. Marketo provided us enough support to get started, but the community has been the key resource that takes it to the next level. Any time I have a question, even if it is just for best practices, the Marketo Community answers questions lightening fast! What do you dislike about Adobe Marketo ...

"Life Changing - Seriously "

What do you like best about Adobe Marketo Engage? The ease of integration with the tools that we already had in use. It helps us follow our contacts as they visit importnant web pages. It helps us understand who we should talk to and how needs nurtured. Everything about Marketo makes me happy. What do you dislike about Adobe Marketo Engage? Can be complicated if you weren't in on it from the ground floor, Recommendations to others considering Adobe Marketo Engage: Make sure you have someone ...

"Extremely powerful, scalable, and easy-to-use"

What do you like best about Adobe Marketo Engage? The simple UI, the active supprt community What do you dislike about Adobe Marketo Engage? Performance can be inconsistent; windows often need to be refreshed and sessions can time out. What problems is Adobe Marketo Engage solving and how is that benefiting you? Everything from basic form submission and list management to sophisticated marketing automation. Marketo gives us insight into email performance and digital marketing activity ...

"Easy to Learn, Easy to Use"

What do you like best about Adobe Marketo Engage? The ease of getting started with Marketo. I've been using Marketo for just a few weeks now and have already accomplished what took me a year to do in Eloqua at a previous company. I've utilized the free university training, the help docs and the community blogs/forums for everything I've done thus far. What do you dislike about Adobe Marketo Engage? I wish I was able to create workspaces and lead partitions without the extra cost/setup. ...

"A superb marketing automation system"

What do you like best about Adobe Marketo Engage? Marketo represents everything marketers need with regards to marketing automation and more. The system offers deep and seamless integrations with popular systems and offers a highly customisable platform. The freedom to construct and build your instance in Marketo with few unwanted distractions makes it a highly valuable system for any marketing team. What do you dislike about Adobe Marketo Engage? The system offer a lot of customisability ...

"Great marketing automation tool"

What do you like best about Adobe Marketo Engage? Marketo has made marketing automation so simple. I am still newer to Marketo but it has been very easy to get the hang of. I love being able to clone older campaign so I do not have to build multiple ones from scratch. Being able to get reporting from the campaigns has also been a big help to see if we need to modify who we are emailing or when we are emailing. What do you dislike about Adobe Marketo Engage? Since I do a lot of work in the ...

"Integral part of our marketing efforts"

What do you like best about Adobe Marketo Engage? I can't imagine how we could succeed in marketing our software without Marketo. From email nurturing to analytics to our whitepaper downloads to webinar management, Marketo is the one tool we can count on to make sure the word gets out about Velocify, What do you dislike about Adobe Marketo Engage? We've had no problems with the product and great support. What problems is Adobe Marketo Engage solving and how is that benefiting you? Nurturing ...

"Supportive, flexible, and Easy to Learn!"

What do you like best about Adobe Marketo Engage? For being a fresh out of college marketing guy, Marketo was the perfect introduction to marketing automation and content/permission based marketing. Marketo provided us enough support to get started, but the community has been the key resource that takes it to the next level. Any time I have a question, even if it is just for best practices, the Marketo Community answers questions lightening fast! What do you dislike about Adobe Marketo ...

"Transition from Eloqua to Marketo"

What do you like best about Adobe Marketo Engage? Extremely intuitive. All features and settings are where you expect them to be. During online training I was working ahead because I could easily tell where everything was and the next logical step. Creating templates is very easy and once templates are in place, anyone can updates emails and landing pages. What do you dislike about Adobe Marketo Engage? The most difficult part of our transition from Eloqua has been navigating the program ...