Marketo Reviews in November 2026: User Ratings, Pros & Cons

"Marketo"

What do you like best about Adobe Marketo Engage? Overall a very powerful platform - if you know how to use it. Ability to scale marketing automation from nurtures to lead scoring to syncing to Salesforce. What do you dislike about Adobe Marketo Engage? Worst part is the "Mysteries of Marketo" like - Subject Line AB test auto saves every couple seconds and when you're editing a subject line jumps your cursor to the end of the row taking minutes to edit a single subject line (this is an ...

"Positive Learning"

What do you like best about Adobe Marketo Engage? - Smart list selections are easy. - Segmentations and dynamic content. - Program statuses/CRM tools. What do you dislike about Adobe Marketo Engage? - Reporting/RCE is awful. Never loads, doesn't let you do complex pulls easily. - Sometimes things can be way over complicated in the interface. What problems is Adobe Marketo Engage solving and how is that benefiting you? - Consultants: nutures, drip campaigns, triggered campaigns, automated ...

"Best Marketing Automation Tool ever!!!!"

What do you like best about Adobe Marketo Engage? Ease of use, great sales team and leadership, width of functionality. What do you dislike about Adobe Marketo Engage? More people do not see how amazing Marketo is. What problems is Adobe Marketo Engage solving and how is that benefiting you? From Lead to cash to demand gen, when Marketo is setup to maximize these

"Marketo"

What do you like best about Adobe Marketo Engage? Analytics portion of marketo was definitely a huge plus for us. What do you dislike about Adobe Marketo Engage? The cost was certainly a factor in us not renewing our contract. Recommendations to others considering Adobe Marketo Engage: Take a look at the dollar value ratio of other companies first. Sometimes the goliaths overcharge for what they offer based on their name value. What problems is Adobe Marketo Engage solving and how is that ...

"Makes monitoring all your marketing initiatives easier. "

What do you like best about Adobe Marketo Engage? I've been using Marketo for a little over a year. It provides so many capabilities without having to use too many different vendors or resources. Moreover, it's very clear they understand their customer current suites and make integrations incredibly easy. The integration with Salesforce is one of the easiest MarCon stack integrations I've ever done. What do you dislike about Adobe Marketo Engage? The analytics section of the tool could use ...

"Fantastic Product with Fantastic Runway to Grow "

What do you like best about Adobe Marketo Engage? For my usage, marketo provides robust ability to segment our data to hit our target audience. What do you dislike about Adobe Marketo Engage? Some reports with many filters with many rows of data would ideally take less time to process, but it is understandable that many rows have to be processed. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketo has made creating and editing complex reports with many ...

"Marketo"

What do you like best about Adobe Marketo Engage? Analytics portion of marketo was definitely a huge plus for us. What do you dislike about Adobe Marketo Engage? The cost was certainly a factor in us not renewing our contract. Recommendations to others considering Adobe Marketo Engage: Take a look at the dollar value ratio of other companies first. Sometimes the goliaths overcharge for what they offer based on their name value. What problems is Adobe Marketo Engage solving and how is that ...

"The best marketing automation solution available "

What do you like best about Adobe Marketo Engage? Ability to partition data and workspaces. International language support. Smartlist far exceed anything from the. competition Constant development adding new features What do you dislike about Adobe Marketo Engage? The reporting needs significant improvement The performance of the interface often bogs down Recommendations to others considering Adobe Marketo Engage: While expensive this is the best solution for marketing automation What ...

"Marketo's results in our organization are already telling 90 days in"

What do you like best about Adobe Marketo Engage? If I have a question, I know that I can rely on the Community or the Getting Started guide. As a solo admin this is key! What do you dislike about Adobe Marketo Engage? Not all of the features are out of the box, but available as add-ons. Sometimes this is not clear. What problems is Adobe Marketo Engage solving and how is that benefiting you? We used to be not able to track emails, whether they were enewsletters or one-off emails. Now we ...

"Marketo's results in our organization are already telling 90 days in"

What do you like best about Adobe Marketo Engage? If I have a question, I know that I can rely on the Community or the Getting Started guide. As a solo admin this is key! What do you dislike about Adobe Marketo Engage? Not all of the features are out of the box, but available as add-ons. Sometimes this is not clear. What problems is Adobe Marketo Engage solving and how is that benefiting you? We used to be not able to track emails, whether they were enewsletters or one-off emails. Now we ...