Marketo Reviews in November 2026: User Ratings, Pros & Cons

"I hate Marketo as a Salesforce Admin"

What do you like best about Adobe Marketo Engage? Marketo allows our Marketing team to do email campaigns. I also like that it keeps a history of everything that's been done to a lead - deleted, merged, etc. What do you dislike about Adobe Marketo Engage? I hate Marketo as a Salesforce Admin. I don't have control of how Marketo integrates with Salesforce. We are currently using a 1-1 environment and it's come back to haunt us. Marketo gets confused when we merge leads and resuscitates old ...

"Robust but hard to use"

What do you like best about Adobe Marketo Engage? Robust system. Lots of power if you know how to use it. What do you dislike about Adobe Marketo Engage? Difficult to use, especially if you don't have an admin Recommendations to others considering Adobe Marketo Engage: make sure you have full time experienced admin What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing, very good email campaign. Can sync with SFDC but some elements don't seem to work or we ...

"Great comprehensive suite"

What do you like best about Adobe Marketo Engage? The product is great for it's Cost to Value. What do you dislike about Adobe Marketo Engage? WSIWYG for message creation needs more templates What problems is Adobe Marketo Engage solving and how is that benefiting you? Providing campaign management with lead scoring.

"Great comprehensive suite"

What do you like best about Adobe Marketo Engage? The product is great for it's Cost to Value. What do you dislike about Adobe Marketo Engage? WSIWYG for message creation needs more templates What problems is Adobe Marketo Engage solving and how is that benefiting you? Providing campaign management with lead scoring.

"Robust but hard to use"

What do you like best about Adobe Marketo Engage? Robust system. Lots of power if you know how to use it. What do you dislike about Adobe Marketo Engage? Difficult to use, especially if you don't have an admin Recommendations to others considering Adobe Marketo Engage: make sure you have full time experienced admin What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing, very good email campaign. Can sync with SFDC but some elements don't seem to work or we ...

"Love it!"

What do you like best about Adobe Marketo Engage? Marketo is a powerful platform for marketing automation. It's highly customizeable - anything's possible. What do you dislike about Adobe Marketo Engage? Some of the flows can be tricky to build. What problems is Adobe Marketo Engage solving and how is that benefiting you? Lead activity tracking, integration with CRM, email automation.

"Need to learn it"

What do you like best about Adobe Marketo Engage? Marketo makes some amazingly scalable ways to do your work. After wrapping your head around how tokens work, it makes cloning very large and complex campaigns very quick to template out and reuse within a couple of minutes. Also worth note are the amazing template builders for landing pages and now for emails. Really give a lot of options for very unique creative. What do you dislike about Adobe Marketo Engage? After using Marketo for a few ...

"Invaluable support and robust cutomization"

What do you like best about Adobe Marketo Engage? Marketo both allows and enables growth in our marketing strategy. Incredible support from Marketo support, extensive documentation and the Community have allowed us to automate much more than a small team could ever accomplish. In addition, easy integration with Salesforce helps us maintain a healthy pipeline, and pivot on a moment's notice. What do you dislike about Adobe Marketo Engage? The steep learning curve to become a proficient user ...

"marketo review"

What do you like best about Adobe Marketo Engage? it is easy to use. cant wait to get back to work and use it What do you dislike about Adobe Marketo Engage? sometimes confusing, bur getting easier. will continue to train What problems is Adobe Marketo Engage solving and how is that benefiting you? customer follow up.

"Mostly "

What do you like best about Adobe Marketo Engage? amount of people that use the platform .... Api availabilty What do you dislike about Adobe Marketo Engage? New products are not always baked. When using new launches we find that there are still bugs and fixes to make Recommendations to others considering Adobe Marketo Engage: To make sure you get full examples and use cases for the problem you are solving. Ask about road maps because it can help you plan better What problems is Adobe ...