9.5
SpotScore

Marketo Reviews in July 2026: User Ratings, Pros & Cons
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Marketo Reviews & Ratings
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Spotsaas Editor’s POV
Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more
Marketo pros and cons
Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.
Strong CRM integrations support customer relationship management and lead nurturing.
Interface is approachable enough for team members to train without extensive IT support.
Analytics and reporting provide insights for optimizing marketing strategies.
Steep learning curve for beginners, with complexity in advanced features requiring extensive training.
High subscription cost, making it less accessible for small-scale businesses or startups.
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Showing 1431-1440 out of 2430
AU
Anonymous User
05/09/17
"good marketing software"
What do you like best about Adobe Marketo Engage? easy access to the entire database, and easy to send emails What do you dislike about Adobe Marketo Engage? slow loading for searches and smart lists What problems is Adobe Marketo Engage solving and how is that benefiting you? unsure
AU
Anonymous User
05/08/17
"Easy to use campaign management system."
What do you like best about Adobe Marketo Engage? The UI is pretty simple and its Salesforce connection is super! I love that I can easily manage marketing campaigns and present to our marketing executives. What do you dislike about Adobe Marketo Engage? Sometimes the Salesforce link does act up, and it takes a while to resync. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing automation! Fast and easy to use
DA
Darrell A
05/04/17
"Robust tool, steep learning curve, supportive community"
What do you like best about Adobe Marketo Engage? Marketo is a robust platform that allows for sophisticated marketing automation and reporting capabilities for companies at various stages of demand generation maturity. The SFDC integration is deep and well thought-out, the community "Marketo Nation" is a very supportive and helpful network of marketers. What do you dislike about Adobe Marketo Engage? There are two learning curves - the technicality of the platform and the way in which each ...
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AU
Anonymous User
05/04/17
"Marketo just works"
What do you like best about Adobe Marketo Engage? The integration with Salesforce and Brainshark. It allows us to track and update automatically without the manual work. I also like the Lead Score rating that allows us to prioritize followups. What do you dislike about Adobe Marketo Engage? We sometimes have sync issues between Marketo and Salesforce. Once a mass amount of data goes through Marketo to sync, it takes up to 24 hours to sync with Salesforce. What problems is Adobe Marketo ...
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SM
Sarah M
05/03/17
"I like using Marketo because of how easy it is to set up large email distributions to our database"
What do you like best about Adobe Marketo Engage? Diff template options, ease of setting up What do you dislike about Adobe Marketo Engage? Wish it was easier to customize templates What problems is Adobe Marketo Engage solving and how is that benefiting you? We are able to hit a larger audience using Marketo
AU
Anonymous User
05/01/17
"Good Marketing Automation Solution - Very Few New Features"
What do you like best about Adobe Marketo Engage? Marketo makes it very easy automate most of our inbound Marketing. We're able to manage events, email-sends and landing pages all within Marketo with little difficulty, as well as automate much of the lead management process as we score hand leads off to sales. What do you dislike about Adobe Marketo Engage? Marketo lacks some basic enterprise functionality. The concept of an approver is not something that is present, and until recently ...
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AU
Anonymous User
05/01/17
"Good Marketing Automation Solution - Very Few New Features"
What do you like best about Adobe Marketo Engage? Marketo makes it very easy automate most of our inbound Marketing. We're able to manage events, email-sends and landing pages all within Marketo with little difficulty, as well as automate much of the lead management process as we score hand leads off to sales. What do you dislike about Adobe Marketo Engage? Marketo lacks some basic enterprise functionality. The concept of an approver is not something that is present, and until recently ...
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AU
Anonymous User
05/01/17
"Account Executive"
What do you like best about Adobe Marketo Engage? Tracks marketing campaigns for sales team to easily connect with "hot" leads What do you dislike about Adobe Marketo Engage? Not very intuitive — a lot of businesses have Marketo but are not really aware of how to use it to the fullest. Recommendations to others considering Adobe Marketo Engage: Make sure you get the full training on the product and are using it to its full advantage. What problems is Adobe Marketo Engage solving and how is ...
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AU
Anonymous User
04/28/17
"Digital Marketing Specialist- Marketo Certified"
What do you like best about Adobe Marketo Engage? Extensive Marketing tool. We use it for Nurturing prospects in out long buying cycle What do you dislike about Adobe Marketo Engage? We rain across glitches quite frequently. What problems is Adobe Marketo Engage solving and how is that benefiting you? Nurture leads
AU
Anonymous User
04/27/17
"It just works well"
What do you like best about Adobe Marketo Engage? Easy to configure and set up to send the emails to the right audience you're targeting. What do you dislike about Adobe Marketo Engage? Would like to be able to be more flexible with how many seats are available to use. What problems is Adobe Marketo Engage solving and how is that benefiting you? Reaching clients at the right times with the right messages
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].