9.5
SpotScore

Marketo Reviews in July 2026: User Ratings, Pros & Cons
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Marketo Reviews & Ratings
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Spotsaas Editor’s POV
Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more
Marketo pros and cons
Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.
Strong CRM integrations support customer relationship management and lead nurturing.
Interface is approachable enough for team members to train without extensive IT support.
Analytics and reporting provide insights for optimizing marketing strategies.
Steep learning curve for beginners, with complexity in advanced features requiring extensive training.
High subscription cost, making it less accessible for small-scale businesses or startups.
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Showing 1381-1390 out of 2430
AU
Anonymous User
08/01/17
"Marketo does the job, but there is room for updates."
What do you like best about Adobe Marketo Engage? Working with Marketo, I like that things are pretty straight forward and programs can be set up easily and can integrate with SFDC which allows our marketing department to streamline with Sales efforts. What do you dislike about Adobe Marketo Engage? I dislike that things seem outdated. The system often glitches and work goes unsaved. I've also noticed there are a lot of ways to do the same thing which gets confusing when multiple people are ...
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AU
Anonymous User
08/01/17
"Marketo does the job, but there is room for updates."
What do you like best about Adobe Marketo Engage? Working with Marketo, I like that things are pretty straight forward and programs can be set up easily and can integrate with SFDC which allows our marketing department to streamline with Sales efforts. What do you dislike about Adobe Marketo Engage? I dislike that things seem outdated. The system often glitches and work goes unsaved. I've also noticed there are a lot of ways to do the same thing which gets confusing when multiple people are ...
Read more
AU
Anonymous User
07/31/17
"All-in-one marketing automation tool"
What do you like best about Adobe Marketo Engage? I like that I can group campaigns and track results real time. The email and landing page design makes it a slam dunk for non-front end coders. What do you dislike about Adobe Marketo Engage? The templates for emails and landing pages limit your abilities to design. The software can sometimes be extremely slow. The UX could be updated. Marketo went down for a whole day one time recently (July 2017). Recommendations to others considering ...
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AU
Anonymous User
07/31/17
"Marketo Review "
What do you like best about Adobe Marketo Engage? I like the lead database inside of Marketo. It lets you look at all of your clients in one specific spot and lets you see details about each lead. For example, you can see all of a clients' email subscriptions, activity, and campaign scores inside of the lead database section. What do you dislike about Adobe Marketo Engage? I dislike the naming convention that Marketo uses. The way they name things is very confusing to me and I think it ...
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ML
Meredith Lea B
07/30/17
"Terrible User Experience"
What do you like best about Adobe Marketo Engage? I like that the reports of tracking data are very easy to follow. What do you dislike about Adobe Marketo Engage? This program has a lot of room to grow. For starters, they need to find away to allow the right click to open things in a new tab. Also when I am design something there is nothing more annoying that click "approve" or "preview" and having the window I am working in disappear. Then I have to click around a bunch of times to get ...
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ML
Meredith Lea B
07/30/17
"Terrible User Experience"
What do you like best about Adobe Marketo Engage? I like that the reports of tracking data are very easy to follow. What do you dislike about Adobe Marketo Engage? This program has a lot of room to grow. For starters, they need to find away to allow the right click to open things in a new tab. Also when I am design something there is nothing more annoying that click "approve" or "preview" and having the window I am working in disappear. Then I have to click around a bunch of times to get ...
Read more
AU
Anonymous User
07/28/17
"Excellent Marketing Automation Platform with Flexibility"
What do you like best about Adobe Marketo Engage? I love how easy it is to set up programs and campaigns. Also very versatile in terms of customizing each instance to your use cases. No two Marketo instances are alike and giving that freedom to the Marketing Automation team is incredibly powerful. Makes our jobs that much better! What do you dislike about Adobe Marketo Engage? Sometimes a bit slow. Running programs can take a little longer than expected. Also running reports take forever to ...
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AU
Anonymous User
07/28/17
"Love Marketo!"
What do you like best about Adobe Marketo Engage? I like the community - it is full of valuable articles and tips on how to use the product. I also love the interface. It's fun, easy to use, easy to learn. What do you dislike about Adobe Marketo Engage? There are quirks with every system. I don't have any major stand out issues with Marketo, except for the sync time with our CRM. I've been told a lot of people don't have that problem though. What problems is Adobe Marketo Engage solving and ...
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AU
Anonymous User
07/27/17
"Very robust and easy to use marketing automation tool that needs some upgrades"
What do you like best about Adobe Marketo Engage? Integration with Salesforce as well as the ability to create smart lists and smart campaigns at any level What do you dislike about Adobe Marketo Engage? UI is a bit dated and it sometimes takes a very long time to access different portions of a program or campaign. Could use multiple windows instead. Recommendations to others considering Adobe Marketo Engage: Think about exactly how you're going to use the tool and have the vendors explain ...
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AU
Anonymous User
07/26/17
"This would have been more positive if they had renewed their domain on time"
What do you like best about Adobe Marketo Engage? Although a little complicated at the beginning, with some practice Marketo becomes relatively user-friendly. It's the only marketing automation software I've used, so what I like best would be that it gets the job done. What do you dislike about Adobe Marketo Engage? Bad time for me to write this review considering their failure to renew their domain name yesterday, but what I don't like is that I am now two days behind on work due to a ...
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].