Marketo Reviews in July 2026: User Ratings, Pros & Cons

"Exceptional platform with outstanding customer support."

What do you like best about Adobe Marketo Engage? Whenever I've ever experienced an issue with our Marketo instance, the customer support team have been real heroes. They are attentive to detail, helpful and always able to find a solution. What do you dislike about Adobe Marketo Engage? There are still some product ideas that I find very valuable that people have voted on in the community, but have yet to be implemented. Hopefully over time these will get built into the platform, but I ...

"Great Marketing Automation Tool"

What do you like best about Adobe Marketo Engage? Marketo has a very intuitive interface. The way things interact with each other is very logical, and it makes learning the platform relatively straightforward. What do you dislike about Adobe Marketo Engage? Some of the reporting functionality is slightly lacking. Things like account activity reporting and multi-touch attribution are where Marketo falls a bit short of our needs. What problems is Adobe Marketo Engage solving and how is that ...

"Marketo is central to our global marketing approach"

What do you like best about Adobe Marketo Engage? The ability to understand each lead/customer in more detail, view their journey and optimise this based on specific trends of content and user engagement. How you can automate nurture and marketing in a tailored way for each prospect. Tracking lead lifeycycle and movement through the funnel, along with revenue attribution back to marketing. The ability to understand and qualify lead/customer engagement and handover to the sales team with all ...

"The most comprehensive marketing automation platform i've used"

What do you like best about Adobe Marketo Engage? Marketo is a universally integrated and powerful automation platform that ties into almost every other digital marketing software I use. What do you dislike about Adobe Marketo Engage? Despite being extremely powerful, there are a few simple features that have bene overlooked What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing automation, demand generation attribution, content management

"Marketo takes the cake for buggiest program!"

What do you like best about Adobe Marketo Engage? The amount of potential Marketo offers. It's a very intricately built program that offers many options for building out marketing automation and expanding marketing efforts. What do you dislike about Adobe Marketo Engage? Constant bugs, communication breakdown between the customer services team and our company team, the amount of potential for human error, self-service platform (if you have an issue, rather than helping you solve, the ...

"Marketo takes the cake for buggiest program!"

What do you like best about Adobe Marketo Engage? The amount of potential Marketo offers. It's a very intricately built program that offers many options for building out marketing automation and expanding marketing efforts. What do you dislike about Adobe Marketo Engage? Constant bugs, communication breakdown between the customer services team and our company team, the amount of potential for human error, self-service platform (if you have an issue, rather than helping you solve, the ...

"Powerful and Customizable"

What do you like best about Adobe Marketo Engage? There have been very few ideas that I have not been able to make come to fruition with the use of Marketo. We handle all of our communications as well both paid and organic efforts online. All of our landing pages are linked to Marketo and we can easily use the triggers and filters to get the right audience for each campaign. Marketo has many integrations, which allows it to easily fit into anyone's flow of work. What do you dislike about ...

"Powerfull but Slow"

What do you like best about Adobe Marketo Engage? Marketo is an incredibly powerful tool. We use Marketo for all lead management and sync Marketo directly to Salesforce. The ability to manage leads in campaigns and attribute cost is incredibly useful. The ability to overwrite Marketo's custom web form styling also helps our web team match the look and feel of our website to our forms. What do you dislike about Adobe Marketo Engage? Slowness in loading in sync to SFDC. We experience ...

"Partnership & Growth Focused"

What do you like best about Adobe Marketo Engage? I am continually impressed by the Marketo Professional Services Team. They are responsive, thorough, and always thinking of the next thing in our evolution. This of course comes as a cost but I would not change our decision to use Professional Services. Our Sales Executive is really legit. He is a true relationship manager and I feel like he cares genuinely about our success (Go Al Loges...Go!) I love the software. It took me forever to just ...

"Pretty good, could be better"

What do you like best about Adobe Marketo Engage? relative ease of use and different things you can build. What do you dislike about Adobe Marketo Engage? editing anything can be a disastrous woe, no drag and drop in LPs, approve-approve with draft woes, many many such things. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing bridge between leads and CRM data