Marketo Reviews in July 2026: User Ratings, Pros & Cons

"For when you need to make a splash."

What do you like best about Adobe Marketo Engage? The efficiency and power of the system. What do you dislike about Adobe Marketo Engage? The user interface can be a bit complicated at times and it can take a while to learn Recommendations to others considering Adobe Marketo Engage: Fit her service cost twice as much as it does now, it would probably still be worth it. Knowledge is power and Marketo helped our business transform the raw data into knowledge! What problems is Adobe Marketo ...

"Complex sophisticated campaigns"

What do you like best about Adobe Marketo Engage? I like Marketo because unlike other ESP's you don't have to upload lists. It makes triggered and welcome series campaigns easy to set up. I like that it works with your website and landing pages really well and you can create landing pages that pull up your analytics with the email campaigns. What do you dislike about Adobe Marketo Engage? It's hard to just add someone to an unsubscribe list. It doesn't really seem possible. Marketo is ...

"Maketo review"

What do you like best about Adobe Marketo Engage? I like the structure of setting up campaigns in Marketo What do you dislike about Adobe Marketo Engage? I don't like how finicky marketo can be! What problems is Adobe Marketo Engage solving and how is that benefiting you? Email Managment

"World-class intuitive marketing automation platform."

What do you like best about Adobe Marketo Engage? Automation of repetitive tasks... and reporting. What do you dislike about Adobe Marketo Engage? There is a learning curve because the software is so broad and awesome. Recommendations to others considering Adobe Marketo Engage: If you can afford it, get it! What problems is Adobe Marketo Engage solving and how is that benefiting you? Lead generation!!

"Marketo - Marketing Automation PLatform"

What do you like best about Adobe Marketo Engage? Marketo is great because of its flexibility - you can basically do anything with your database. It helps our lead generation, lead nurturing, and ultimately helps us land great deals. What do you dislike about Adobe Marketo Engage? Because Marketo lets you do everything, it can sometimes be a bit daunting and hard to understand. There are always small things I am always finding even after 2 years of working in the system. Recommendations to ...

"Wonderful campaign managment tool"

What do you like best about Adobe Marketo Engage? The forms template creation is very simple and straight forward. The tool has all the good features to be used by marketing team and they themselves can create and track campaigns. What do you dislike about Adobe Marketo Engage? Nothing as of now which can be disliked, we are still exploring new areas everyday Recommendations to others considering Adobe Marketo Engage: Spend sometime with the team to understand the requirements and map it ...

"One Stop Solution for every Marketing Automation Practitioner"

What do you like best about Adobe Marketo Engage? The interface, the filters, seamless integration with SF and webinar tools, Marketo Forms 2.0, Email Editor 2.0 What do you dislike about Adobe Marketo Engage? No solution for the duplicate email address What problems is Adobe Marketo Engage solving and how is that benefiting you? Lead Generation Lead Scoring Progressive Profiling Nurture Campaigns Scheduling Webinars using webex & ON24 integration

"Marketo"

What do you like best about Adobe Marketo Engage? Smart campaign is the one feature which is the best What do you dislike about Adobe Marketo Engage? Revenue explorer is very difficult to understand Recommendations to others considering Adobe Marketo Engage: Marketo is the best platform available in the Market and the DIY (do it yourself) kind of marketing makes it easy to use What problems is Adobe Marketo Engage solving and how is that benefiting you? We are able to touch our customers ...

"Marketing automation tool to do more targeted and personalised campaigns"

What do you like best about Adobe Marketo Engage? Email nurture program to get more lead conversion and running triggered targeted/automated campaigns. What do you dislike about Adobe Marketo Engage? RTP Integrations requiring creation of segments - is there any easier way? Guides? What problems is Adobe Marketo Engage solving and how is that benefiting you? Fast and targeted email campaigns to reach audience and nurture them to convert. Marketo sales insights and lead scoring to identify ...

"Product Marketing Coordinator"

What do you like best about Adobe Marketo Engage? How easy it is to set up campaigns and lists What do you dislike about Adobe Marketo Engage? The editing tools don't work as well as I would like them to. Many times we run into issues where it doesn't allow us to edit it the way we want. What problems is Adobe Marketo Engage solving and how is that benefiting you? It enables our Demand Gen team to set up campaigns more easily.