9.5
SpotScore

Marketo Reviews in July 2026: User Ratings, Pros & Cons
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Marketo Reviews & Ratings
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Spotsaas Editor’s POV
Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more
Marketo pros and cons
Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.
Strong CRM integrations support customer relationship management and lead nurturing.
Interface is approachable enough for team members to train without extensive IT support.
Analytics and reporting provide insights for optimizing marketing strategies.
Steep learning curve for beginners, with complexity in advanced features requiring extensive training.
High subscription cost, making it less accessible for small-scale businesses or startups.
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Showing 1311-1320 out of 2430
AU
Anonymous User
09/29/17
"Decent But Distracting Layout"
What do you like best about Adobe Marketo Engage? Definitely the layout and the ease to use everything. The program is extremely useful and I haven't been able to find anything else that takes care of my every need otherwise. What do you dislike about Adobe Marketo Engage? It's a good program and allows people to do everything they need to, but I've found that connecting it with other programs tends to slow it down. Recommendations to others considering Adobe Marketo Engage: Definitely give ...
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AU
Anonymous User
09/28/17
"Full featured, lots of bugs, weak form and landing page creator"
What do you like best about Adobe Marketo Engage? Presale experience was great. Everything went downhill. Account rep is unreachable and support is mediocre. Google is your best friend when issues arises. What do you dislike about Adobe Marketo Engage? The whole system: slow, landing page creator is weak with no optimization features, support relies heavily on Jive community/gamification support method, need a big team to manage. Support documents are not updated, extremely weak form ...
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AU
Anonymous User
09/28/17
"Full featured, lots of bugs, weak form and landing page creator"
What do you like best about Adobe Marketo Engage? Presale experience was great. Everything went downhill. Account rep is unreachable and support is mediocre. Google is your best friend when issues arises. What do you dislike about Adobe Marketo Engage? The whole system: slow, landing page creator is weak with no optimization features, support relies heavily on Jive community/gamification support method, need a big team to manage. Support documents are not updated, extremely weak form ...
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RN
Rob N
09/28/17
"Strong Platform with subtle challenges"
What do you like best about Adobe Marketo Engage? Marketo has been the defacto marketing platform of choice at many start-ups and large companies alike. Its fast, scalable, and very effective. What do you dislike about Adobe Marketo Engage? The biggest challenge is with scheduling intelligence, and grouping sub campaigns. You may have a broader subject your targeting, and would like to nest campaigns underneath it, but currently no way to track that exists. Recommendations to others ...
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AU
Anonymous User
09/28/17
"Your Marketing Needs in a One-Stop Location"
What do you like best about Adobe Marketo Engage? I like the seamless Salesforce integration. Managing campaigns has never been easier, along with cleansing leads. It works well with my other marketing and sales tools. Its reporting capabilities has allowed my team's accomplishments to be shown in the numbers. What do you dislike about Adobe Marketo Engage? There are times that the platform doesn't sync properly. On occasion, it can be difficult to reach a CSM and receive the support needed ...
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AU
Anonymous User
09/26/17
"Enterprise level marketing automation"
What do you like best about Adobe Marketo Engage? Marketo is very robust and allows for advanced workflows in your marketing automation. We use their marketing programs extensively. What do you dislike about Adobe Marketo Engage? Their landing page builder is not very good. Their reporting capabilities are also pretty lacking. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketo helps us to nurture leads and prospects to the point where they are then ready ...
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AU
Anonymous User
09/26/17
"Gets the job done but can be tedious"
What do you like best about Adobe Marketo Engage? There are a lot of things you can do in the program! What do you dislike about Adobe Marketo Engage? It can be tedious to do simple tasks and make simple changes to emails. Also- very few emojis work in the subject line! What problems is Adobe Marketo Engage solving and how is that benefiting you? We are sending out mass newsletters. There are some good analytic tools in it.
AU
Anonymous User
09/26/17
"My favorite marketing automation product"
What do you like best about Adobe Marketo Engage? Marketo is amazing at campaign customization. I love that out of the box, you can create any sort of marketing program or campaign you can dream of. I once was able to automatically track the impact of 1-year and 5-year gifts we send to clients with ease. I have used Act-On, Pardot and Hubspot in the past and Marketo is hand's down my favorite marketing automation program. What do you dislike about Adobe Marketo Engage? I like that Marketo ...
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RM
Robert M
09/26/17
"A very diverse marketing system. "
What do you like best about Adobe Marketo Engage? Marketo's ability to integrate with salesforce made it very easy to use with your lead database. I liked the ability to include a wide range of interest details about each customer, especially the link tracking. The ability to create different borders for email and landing page was very easy to personalize. What do you dislike about Adobe Marketo Engage? The process to build queries seemed more complicated as compared to other software I ...
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JK
Jordana K
09/26/17
"Marketo"
What do you like best about Adobe Marketo Engage? functionality of the program and ability to prioritize leads What do you dislike about Adobe Marketo Engage? a lot of colors and emblems to recognize What problems is Adobe Marketo Engage solving and how is that benefiting you? prioritizing leads
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].