Marketo Reviews in July 2026: User Ratings, Pros & Cons

"Excellent marketing automation platform! "

What do you like best about Adobe Marketo Engage? High degree customization. You can hack the system and create custom tools (e.g. advertising attribution solution). Highly recommend for savvy marketing ORGs looking to take their outreach campaigns to the next level. What do you dislike about Adobe Marketo Engage? A bit difficult to get up and running due to the level of customization the tool enables. That being said, it's very intuitive thereafter. What problems is Adobe Marketo Engage ...

"Woot"

What do you like best about Adobe Marketo Engage? Easy to use. Easy to learn. I haven't had any user problems with it. More of internal bugs from dev side. What do you dislike about Adobe Marketo Engage? Depending on what CRM you have, you may have issues. What problems is Adobe Marketo Engage solving and how is that benefiting you? Email automation made easy.

"Best Marketing Automation / Support Needs Work"

What do you like best about Adobe Marketo Engage? Campaign customization and flexibility. What do you dislike about Adobe Marketo Engage? RCE takes a full day to run. Support is not helpful. What problems is Adobe Marketo Engage solving and how is that benefiting you? Analtyics and seeing some type of attribution.

"Good but Complex"

What do you like best about Adobe Marketo Engage? The Product is good but the navigation is complex What do you dislike about Adobe Marketo Engage? Navigation with in the product is not self intuitive What problems is Adobe Marketo Engage solving and how is that benefiting you? Good product with a lot of automation

"Powerful tool, mediocre support"

What do you like best about Adobe Marketo Engage? The tool is extremely powerful. Lots of different customization options What do you dislike about Adobe Marketo Engage? Support is not strong. Archaic tool that requires absolute precision (not the worst thing in the world but it's definitely not as intuitive as some other mtkg automation tools) What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketing automation, campaign creation and management, nurture ...

"Awesome product!"

What do you like best about Adobe Marketo Engage? User friendly, solves all our automation problems. What do you dislike about Adobe Marketo Engage? Nothing that I dislike about Marketo! Great product. What problems is Adobe Marketo Engage solving and how is that benefiting you? Better tracking of email campaigns.

"You can do EVERYTHING!"

What do you like best about Adobe Marketo Engage? Marketo allows you to solve one problem in multiple ways and makes it possible to segment and personalize your content for your entire database. What do you dislike about Adobe Marketo Engage? The user experience is poor compared to other MAP's What problems is Adobe Marketo Engage solving and how is that benefiting you? Allow us to nurture new prospects and customers, while also creating targeted ABM campaigns.

"Email Blasts"

What do you like best about Adobe Marketo Engage? Great way to blast emails to clients and market to employees What do you dislike about Adobe Marketo Engage? I only wish I could use it more. I need to have more admins trained. What problems is Adobe Marketo Engage solving and how is that benefiting you? Ability to communicate in mass to my existing clients

"Solid Marketing Platform"

What do you like best about Adobe Marketo Engage? Marketo allows us to see how our campaigns are performing quickly and easily. What do you dislike about Adobe Marketo Engage? There are sometimes issues with data integration across all of our platforms. What problems is Adobe Marketo Engage solving and how is that benefiting you? quickly reaching our customers with customized messaging. Increase in efficiency in campaigns.

"Marketing report"

What do you like best about Adobe Marketo Engage? easy to learn, all teams living in one platform What do you dislike about Adobe Marketo Engage? reporting function is really bad, can not access data Recommendations to others considering Adobe Marketo Engage: good tool, not analyst freindly What problems is Adobe Marketo Engage solving and how is that benefiting you? marketing campaigns, lead scoring