9.5
SpotScore

Marketo Reviews in July 2026: User Ratings, Pros & Cons
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Marketo Reviews & Ratings
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Spotsaas Editor’s POV
Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more
Marketo pros and cons
Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.
Strong CRM integrations support customer relationship management and lead nurturing.
Interface is approachable enough for team members to train without extensive IT support.
Analytics and reporting provide insights for optimizing marketing strategies.
Steep learning curve for beginners, with complexity in advanced features requiring extensive training.
High subscription cost, making it less accessible for small-scale businesses or startups.
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Showing 1261-1270 out of 2430
AU
Anonymous User
11/13/17
"Great Marketing Tool"
What do you like best about Adobe Marketo Engage? Marketo was really helpful in gathering data and researching our clients and potential clients. Marketo is also very great at email marketing providing solutions by using this data to tailor messages and email blasts to target audiences based upon their individual preferences. Their interface is also extremely easy to use. What do you dislike about Adobe Marketo Engage? It can be a bit of a pit that one can fall into as there is so much data ...
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AU
Anonymous User
11/10/17
"Very flexible and sophisticated but requires several internal resources to manage and support"
What do you like best about Adobe Marketo Engage? How much can be done with it, how easy it is to filter out and create smart lists... There are a lot of great functionality for intermediate and more advanced marketing automation needs. What do you dislike about Adobe Marketo Engage? Managing all programs in Marketo and troubleshooting issues is an extremely time consuming task. You need at least 1 person, certified in Marketo full time working within the program to initiate new campaign ...
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AU
Anonymous User
11/09/17
"Good but can use a better UI"
What do you like best about Adobe Marketo Engage? strong capabilities of running campigns What do you dislike about Adobe Marketo Engage? UI is ancient and reporting is slow and boring What problems is Adobe Marketo Engage solving and how is that benefiting you? marketing automation
CL
Ceddrick L
11/09/17
"Gives me that extra intelligence I need to be a better adviser to my customers"
What do you like best about Adobe Marketo Engage? I can see exactly what interests my customers and how to target their needs. Additionally, I can share other solutions that support what they are trying to accomplish What do you dislike about Adobe Marketo Engage? I get 404 errors a lot. Not sure why that is.I am not sure if this is a proper dislike, because I am not certain if it can do this or not, but I would like to be able to have a connection with SalesForce where I can click on the ...
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AU
Anonymous User
11/09/17
"Great product"
What do you like best about Adobe Marketo Engage? The ease of use. Can easily create marketing campaigns. What do you dislike about Adobe Marketo Engage? Currently there isn't that much that we dislike. What problems is Adobe Marketo Engage solving and how is that benefiting you? Having effective marketing campaigns and are engaging.
AU
Anonymous User
11/08/17
"Marketo is great to let Sales Reps send emails and track the results!"
What do you like best about Adobe Marketo Engage? The ability to track results based on emails sent by Sales Reps What do you dislike about Adobe Marketo Engage? Separate system not integrated with Salesforce. What problems is Adobe Marketo Engage solving and how is that benefiting you? Capturing leads
AU
Anonymous User
11/08/17
"Powerful and dynamic, just a little slow"
What do you like best about Adobe Marketo Engage? Extremely powerful marketing tool. You can manage your entire customer journey including what happens at every point in one system. The downside however, is that because you're doing so much, it is a little slow. Do I recommend it? Yes still yes! What do you dislike about Adobe Marketo Engage? IT's a little slow. Bigger the programs and number of peope and programs running, the slower it'll be. Still powerful What problems is Adobe Marketo ...
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AU
Anonymous User
11/08/17
"Powerful Marketing Automation Platform"
What do you like best about Adobe Marketo Engage? I like how Marketo has templates that one can easily use to update landing pages and email campaigns on the go. What do you dislike about Adobe Marketo Engage? I will say though I wish that Marketo had more font choices. What problems is Adobe Marketo Engage solving and how is that benefiting you? Benefits include reaching more leads and being able to convert MQL's to SQL's.
AU
Anonymous User
11/08/17
"Easy to use"
What do you like best about Adobe Marketo Engage? The ability to clone emails and update them with new content. What do you dislike about Adobe Marketo Engage? The ability to update the photos through the platform. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketo is our teams marketing platform and it helps us to communicate with our database and leads.
AU
Anonymous User
11/08/17
"Marketo reviiew"
What do you like best about Adobe Marketo Engage? Still evaluating....promise of tracking of activities What do you dislike about Adobe Marketo Engage? Still trying to uncover the nuance of the software What problems is Adobe Marketo Engage solving and how is that benefiting you? Tracking campaigns and analytics and engagement
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].