9.5
SpotScore
Marketo Reviews in July 2026: User Ratings, Pros & Cons
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Marketo Reviews & Ratings
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Spotsaas Editor’s POV
Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer engagement. Its robust features, such as email marketing automation, landing page creation, and CRM integrations, empower businesses to deliver data-driven and efficient ...Read more
Marketo pros and cons
Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.
Strong CRM integrations support customer relationship management and lead nurturing.
Interface is approachable enough for team members to train without extensive IT support.
Analytics and reporting provide insights for optimizing marketing strategies.
Steep learning curve for beginners, with complexity in advanced features requiring extensive training.
High subscription cost, making it less accessible for small-scale businesses or startups.
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Showing 1191-1200 out of 2430
AU
Anonymous User
12/15/17
"Marketo is a challenge to learn"
What do you like best about Adobe Marketo Engage? Marketo has so many options and upgrades that allows you to customize for your needs. The Marketo community is their #1 asset. What do you dislike about Adobe Marketo Engage? Marketo is not an easy platform to learn. Unlike other platforms it is not visual, by that I mean you can’t visually see how all of the moving pieces connect. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketo has helped us be able to ...
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AU
Anonymous User
12/15/17
"Review of Marketo"
What do you like best about Adobe Marketo Engage? The features and functionality is great . What do you dislike about Adobe Marketo Engage? It takes a long time to integrate with other softwares What problems is Adobe Marketo Engage solving and how is that benefiting you? How to detect fraud
CA
Calon A
12/15/17
"Tons of Features, Yet lot to Learn"
What do you like best about Adobe Marketo Engage? Powerful tools to take full control of your marketing funnel and in providing the right assets to the right leads. What do you dislike about Adobe Marketo Engage? Interface is very slow and it takes quite a bit of time to ramp up and understand what you can actually do. What problems is Adobe Marketo Engage solving and how is that benefiting you? The ability to push our leads through our lifecycle with engagement streams. Using an ...
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AU
Anonymous User
12/15/17
"Challenging for B2B Technology"
What do you like best about Adobe Marketo Engage? Lead Nurture Capability is extensive and easy to use What do you dislike about Adobe Marketo Engage? Integration with Microsoft Dynamics CRM in particular any operational tools to help support integration and ongoing database management What problems is Adobe Marketo Engage solving and how is that benefiting you? We initially purchased Marketo to rollout Lead Nurture capability, which we have been fairly successful at. Other functionality ...
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AU
Anonymous User
12/15/17
"Marketo is a challenge to learn"
What do you like best about Adobe Marketo Engage? Marketo has so many options and upgrades that allows you to customize for your needs. The Marketo community is their #1 asset. What do you dislike about Adobe Marketo Engage? Marketo is not an easy platform to learn. Unlike other platforms it is not visual, by that I mean you can’t visually see how all of the moving pieces connect. What problems is Adobe Marketo Engage solving and how is that benefiting you? Marketo has helped us be able to ...
Read more
AU
Anonymous User
12/15/17
"Review of Marketo"
What do you like best about Adobe Marketo Engage? The features and functionality is great . What do you dislike about Adobe Marketo Engage? It takes a long time to integrate with other softwares What problems is Adobe Marketo Engage solving and how is that benefiting you? How to detect fraud
AU
Anonymous User
12/14/17
"Managing Events Communication"
What do you like best about Adobe Marketo Engage? The ease of creating and sending invites and communications regarding Events. The ability to analyze response, open, not open rate (engagement), ability to clone and use invite for multiple different events. What do you dislike about Adobe Marketo Engage? Limitations on design, fonts, color. When sending as a forward, the format and font size and type changes. What problems is Adobe Marketo Engage solving and how is that benefiting ...
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AU
Anonymous User
12/14/17
"Good Product"
What do you like best about Adobe Marketo Engage? Setting up emails is easy once you know what you are doing What do you dislike about Adobe Marketo Engage? When you clone a program and everything else comes preapproved What problems is Adobe Marketo Engage solving and how is that benefiting you? We are able to send out a good amount of emails in a small amount of time
AU
Anonymous User
12/14/17
"Good tool for email marketing campaigns and landing page tracking"
What do you like best about Adobe Marketo Engage? Ability to track and sync easily and directly with CRM systems What do you dislike about Adobe Marketo Engage? Sometimes quirky and difficult to wrap one’s head arou d What problems is Adobe Marketo Engage solving and how is that benefiting you? Tracked landing pages, email drip canmpaigns
AU
Anonymous User
12/14/17
"Marketo for marketing scoring"
What do you like best about Adobe Marketo Engage? The workflow of lead scoring is simple and straightforward. What do you dislike about Adobe Marketo Engage? For each campaign, there is a lot of setup needed. What problems is Adobe Marketo Engage solving and how is that benefiting you? scoring of leads; quality of leads increased
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].