8.4
SpotScore
Lately Review: Is It The Right Social Media Management Software For Your Team?
Best for SMB teams · Mid-market · Enterprise
Lately offers custom pricing plan
Overview
Pricing
Features
Buyer feedback
Alternatives
Media
Security & Compliance
Support
FAQ
Blogs
What is Lately?
Lately is social media management software that helps people post status updates and photos to Facebook, LinkedIn, Twitter, WordPress, and Google+. It can be used by companies to free up valuable time and resources so they can concentrate on more than managing their social media sites. Thousands of people are using Lately because it's a easy way to manage their Facebook Pages, Groups and Events.
Pricing
Lately offers custom pricing plan
Best For
Suited for solo users, small teams, SMBs, and enterprise
Security & Compliance
Data residency:🇺🇸
Lately Software Demo
Lately was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.
Who should consider Lately
- Team types
- Large Enterprises, Medium Business
Why teams choose Lately
Lately's intuitive interface allows users to quickly manage multiple accounts.
The ability to bulk post saves time for busy marketers.
Integration with major social platforms enhances its usability.
Is Lately right for you?
What buyers should know before shortlisting Lately
Lately is a social media management tool focused on scheduling and publishing across multiple platforms. It works best for small teams and solopreneurs who post regularly but don't need advanced analytics, content calendars with team collaboration features, or AI-powered content suggestions.
Before shortlisting, verify that Lately's posting limits match your volume—check whether the plan you're considering allows unlimited posts or has monthly caps. Test the platform's native integrations; Lately connects directly to Facebook, Instagram, Twitter, LinkedIn, and TikTok, but if you use niche platforms or custom workflows, you may need to rely on Zapier or manual posting.
Pricing starts at $25/month for a single user, but costs scale quickly if you need multiple team members or higher posting limits. During a demo, ask specifically about content approval workflows—Lately has basic approval steps, but they're not as granular as dedicated team collaboration tools.
Also confirm whether the platform supports scheduling for business accounts versus personal profiles, as some features vary by account type. If you rely heavily on performance analytics to inform future posts, Lately's reporting is basic; you may need to export data to a spreadsheet or pull insights from native platform analytics instead.
Lately pros and cons
- Lately pros
Lately's intuitive interface allows users to quickly manage multiple accounts.
The ability to bulk post saves time for busy marketers.
Integration with major social platforms enhances its usability.
- Lately cons
Users may find analytics lacking compared to competitors.
Limited mobile functionality could hinder on-the-go management.
Ready to try it?
Get started with Lately
Connect with the team for a personalised demo.
Still comparing?
See how it stacks up
Compare Lately side-by-side with top Social Media Management Software alternatives.
What is the pricing of Lately?
Lately uses custom pricing — plans are tailored to your team size and needs. Contact them for a quote.
Lately Pricing Plans
Weighing your options?
Not sure if Lately fits your budget?
Lately reviews and ratings
Buyer sentiment
Buyer sentiment is very strong across 14 reviews, with consistently positive feedback.
What buyers like
- Easy social media management
- Supports multiple platforms
- Saves time and resources
Common complaints
- Limited advanced analytics
- No mobile app available
- Basic scheduling features
Are you using Lately?
What users are saying
AU
Anonymous User
04/19/22
"User Friendly"
What do you like best about Lately? I appreciate that Lately is so user-friendly and makes scheduling social posts so simple. Plus, the analytics and ...
Read more
NN
Nicholas N
03/24/22
"Amazing so far!"
What do you like best about Lately? I love how quickly you are able to generate posts from your content. I have been able to schedule hundreds of ...
Read more
AU
Anonymous User
01/12/22
"There are better tools out there now"
What do you like best about Lately? Lately helps generate copy using AI and there's a free tool on their site for that What do you dislike about ...
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AU
Anonymous User
11/23/21
"Support for Social Media Exposure"
What do you like best about Lately? Very helpful for small organizations without the capacity for dedicated marketing and communications staff. Can ...
Read more
DM
David Meerman S
06/26/21
"Lately AI is My Go-To for Autogenerating Social Posts from My Blog"
What do you like best about Lately? I use Latey to amplify each of the blog posts I write. I particularly love that feature that allows me to schedule ...
Read more
KG
Kim G
06/21/21
"Lately is THE only tool you should have in your social media arsenal."
What do you like best about Lately? My company has been using the Latley platform for a bit over a year now, and all I can say is --Im hooked. By ...
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What are the features of Lately?
The strategy of collecting data from social media sites and blogs and assessing that data to make business decisions is referred to as socia…
Auto Publishing is the process of scheduling your material to be published on a social networking platform at a later time. All you have to…
The marketing efforts used to quantify the benefits of brand-building activities on sales and conversions are referred to as brand tracking.…
Material management is the end-to-end acquiring, designing, processing, and distributing of content. It is a set of methods and technologies…
Customer engagement is a metric that measures how well a company interacts with its consumers at all points in their lives. Customers may he…
Multi-Account Management refers to the management of several accounts on various social media apps such as Facebook, Instagram, YouTube, Pin…
Multi-User Collaboration refers to the process of more than one user on the same account working together to achieve a common goal. Multi-Us…
Post scheduling is a tool that allows you to specify specific time windows for your content to be published throughout the day. It saves a l…
Social media monitoring means listening to millions of conversations on the web to assess what is being said about a particular brand, topic…
Lately security and data handling
Key compliance certifications and security features for IT and security teams evaluating Lately.
Certifications
Developer & data
Alternatives to Lately
Lately Support Options
Frequently Asked Questions About Lately
Common questions buyers ask before choosing Lately.
Lately is a Social Media Management Software. Lately offers Social Media Monitoring, Posts Scheduling, Multi-User Collaboration, Multi-Account Management, Customer Engagement and many more functionalities.
Buyers commonly note the following limitations of Lately: Users may find analytics lacking compared to competitors.; Limited mobile functionality could hinder on-the-go management.; Customization options are not as robust as some alternatives..
Some top alternatives to Lately includes Zoho Social, Crowdfire, SocialBee, SMhack and SocialHuge.
Lately offers Quotation Based pricing model
The starting price is not disclosed by Lately. You can visit Lately pricing page to get the latest pricing.
Free buyer scorecard
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About the reviewer
Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].