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9.5

Spot Score

Klaviyo - Marketing Automation Software

Klaviyo Reviews in June 2026: User Ratings, Pros & Cons

Effortless automation for successful marketing.

4.4

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Klaviyo offers custom pricing plan

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Klaviyo Reviews & Ratings

4.4

Very Good

Based on 1985 ratings & 704 reviews

Rating Distribution

Excellent

(630)

Very Good

(58)

Good

(5)

Poor

(0)

Terible

(11)

Spotsaas Editor’s POV

Klaviyo continues to solidify its position as a powerhouse for email and SMS marketing, especially for eCommerce businesses. With its intuitive interface and robust feature set, even those with minimal tech experience can effectively create sophisticated campaigns and automation flows. Its seamless integrations with platforms like Shopify and BigCommerce simplify ...Read more

Klaviyo pros and cons

  • Exceptional customer support, consistently praised for responsiveness, patience, and thorough guidance, even for complex issues.

  • Smooth onboarding experience, making platform transitions and initial setups effortless for users, including businesses with limited tech resources.

  • Easy-to-use interface with user-friendly features, making it accessible even for non-technical users.

  • Powerful email and SMS automation capabilities that enhance marketing efforts with personalized workflows and detailed audience segmentation.

  • Initial learning curve for users transitioning from previous email marketing platforms due to feature richness and platform differences.

  • Occasionally high-pressure tactics from the sales team during sign-up phases, causing some discomfort.

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Showing 51-60 out of 704

BC

Babe Cosmetics

05/25/23

5 out of 5

We switched over to Klaviyo from…

We switched over to Klaviyo from Sendgrid and have been quite happy with the results. The interface is remarkably well designed. It's easy to set up flows. Many of these are pre-designed and work well. The delivery rate is good, and I am not just relying on their dashboard: Google GA4 confirms that we are getting increased clicks on our website.

LA

Learn About W

05/23/23

5 out of 5

"Great email service"

What do you like best about Klaviyo? The Shopify integration is great when pulling products for email campaigns and various blasts. What do you dislike about Klaviyo?

C

Craig

05/23/23

5 out of 5

Excellent product with an awesome team

Recently made the switch to Klaviyo from ActiveCampaign and we are wishing we did it sooner - much slicker product, with incredible guided Onboarding and ongoing support from Growth team. Was so great working with Marius, wish we could keep him!

JC

Jamie Cross

04/30/23

5 out of 5

Very reliable ESP

Very reliable ESP. We've been using it for the past 2 years. Wouldn't choose anything else!

JL

Jason L

04/27/23

5 out of 5

"Great email marketing tool with a vast range of data points you can use as automated triggers"

What do you like best about Klaviyo? Easy to set up static and dynamic lists of subscribers/customers to communicate to via email and SMS.

SO

Sean O'Meara

04/27/23

5 out of 5

Excellent Service & Customized Solutions

Klaviyo's commitment to customer satisfaction and their level of professionalism are truly remarkable. The personalized onboarding and integration process they provided made our transition smooth, and their wealth of educational resources allowed us to leverage the platform's full potential. Collaborating with Klaviyo's growth team has been effortless, thanks to their speedy and comprehensive replies. Klaviyo consistently delivers beyond expectations with individualized services, ...

Read more

M

Mila

04/24/23

5 out of 5

Outstanding Service & Tailored Solutions

Klaviyo's professionalism and dedication to customer success are truly impressive. Their tailored onboarding and integration process made our transition seamless, and their extensive learning materials helped us maximize the platform's features. Working with Klaviyo's growth team has been a breeze, thanks to their prompt and detailed responses. Klaviyo consistently exceeds expectations with personalized service, knowledge, and support. For a reliable and powerful email marketing platform, ...

Read more

AT

addison t

04/24/23

5 out of 5

"Love Klaviyo"

What do you like best about Klaviyo? Klaviyo is much better than any other email marketing platform I have used. It is very user friendly and continues to adapt to technology shifts and advancements constantly adding new features!

AU

Anonymous User

04/24/23

5 out of 5

"Email Marketing Solutions Made Simple."

What do you like best about Klaviyo? I love how easy Klaviyo is to navigate. The features are relevant and work seamlessly with other apps we currently use for post-sale flows and CS.

EW

Eric W

04/20/23

5 out of 5

"Excellent Platform for Email + SMS"

What do you like best about Klaviyo? The email builder is much quicker, easier, and more intuitive than MailChimp, and I love that my email & SMS campaigns and journeys can be combined.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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