Klaviyo Reviews in June 2026: User Ratings, Pros & Cons

Best Marketing Toolbox

What do you like best? I'm primarily a Facebook marketer. The ease of being able to segment customers and push audiences directly into Facebook is a time saver and has helped us generate much better targeting options more frequently. What do you dislike? I wish that I could push customer values into those custom audiences and segments. That would unlock my Lookalikes on Facebook to be value-based. What problems are you solving with the product? What benefits have you realized? ...

Does what it needs to

What do you like best? email editor is very simple, and so is setting up a sign up form What do you dislike? analytics are spotty, created automated campaigns is tedious, segmentation is limited, searching contacts is near impossible Recommendations to others considering the product: good for small businesses just getting started What problems are you solving with the product? What benefits have you realized? capturing email addresses, retaining customers, and ...

Amazing software and great team

What do you like best? I love the responsiveness of this team. Anytime I've had a problem I email them and they are so helpful and quick to get back to me. What do you dislike? Not much honestly. I have been a customer for 3 years and it's been amazing. What problems are you solving with the product? What benefits have you realized? With Klaviyo we are able to segment our customer based on previous actions they have done, which allows us to customize their experience and ...

Never change!

What do you like best? Klaviyo has been a great tool for us as we’ve grown our business. Their solutions are always one step ahead of our needs and their customer service is outstanding. What do you dislike? I love everything about Klaviyo. No dislikes. What problems are you solving with the product? What benefits have you realized? Easy to use solution that everyone on my team can use. Easy to set up flows, segments, incredibly intuitive!

Huge Klaviyo fan

What do you like best? Segmentation is amazingly powerful and great for our business What do you dislike? Very few things did I dislike about this tool What problems are you solving with the product? What benefits have you realized? We're able to give better emails, more targeted to our consumers

I love Klaviyo!

What do you like best? The program is extremely easy to use and intuitive. Flows and campaigns are easy to setup and the support on the help center is really nice if I can't figure something out. What do you dislike? The analytics tool is not capable of doing everything that I'd like, such as looking at the average campaign revenue over a certain length of time. We like to analyze our email numbers by season. Our seasons are 6 months long. So if there was more reporting I could get ...

Friendly staff and great platform that streamlines everything.

What do you like best? How fast it is to pickup and go. There are so many things you can do but it's easy enough to learn and if you don't know how to do something you can find the answers on help desk or support. What do you dislike? There is nothing i currently dislike about this company. What problems are you solving with the product? What benefits have you realized? Getting in front of our customers and being able to stay on their mind.

Klaviyo is the best!!!!

What do you like best? Been using for 2 years a now and love that they are always coming up with new ideas no how to improve our email performance. The chat support is amazing and have helped me out every time. What do you dislike? there is nothing i dislike about this product What problems are you solving with the product? What benefits have you realized? optimizing our email performance and "being there for our customers/leads at the right time"

Super powerful marketing tool for big and small brands alike

What do you like best? I truly love the amount of flexibility that Klaviyo offers. It allows you to get quick wins from simple campaigns or deep dive into powerful flows. Their graduated process allows small companies to ramp up quickly with limited resources. What do you dislike? Honestly, there's not anything to dislike except I wish Klaviyo could do even more. I'd love to see them connect with more traditional marketing channels like direct mail so I can have a single tool for ...

Great Software!

What do you like best? Klaviyo makes manipulating and understanding data easy. What do you dislike? The email template builder occasionally glitches. What problems are you solving with the product? What benefits have you realized? Monetizing lists better through advanced reports and flows.